SEO & Marketing

SEO - search engine optimization

20 Resources that will Make you Better at SEO

Anyone can learn SEO and the best part is that if you try, you can learn mostly on your own. How? Well, it can be a technical and tough job, which is the reason a few organizations have their own particular in-house SEO professionals. Luckily, that truly is not important in the event that you have a basic knowledge of SEO, comply with the results of Google and finally if you have a quality site. In this post, I’ll give you assets …

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Content Marketing: What to expect in 2016? (Infographic)

Content Marketing: What to expect in 2016? (Infographic)

Content will continue to dominate 2016 like a King, even though the associated phrase of “King is King” is sort-of an old adage now. Of course, traditional content consumption patterns have also changed and 2016 is going to follow this trajectory as well. Technological shifts are going to bring the innovative practice to the content marketing trends in 2016. If you’ve wondered how it’d be to have algorithms writing content, then we might see something on that front. Even Virtual …

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4 Ways to Boost Social Media Engagement for your Brand

4 Ways to Boost Social Media Engagement for your Brand

While you fret and crib over your brand’s social media pages being as stale as last month’s bread, there are professionals kicking it hard and in every way possible to make social media engagement happen. Still, the question stands unanswered, how? Obviously, getting more users to interact with your brand on online platforms is the most desirable thing you’ve been making all those efforts for. Be it managing the public pages or posting timely content on these, there has to …

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SEO Tips Techniques

Top 5 SEO Techniques to Boost Traffic Towards the Website

Every online businessman or marketer has only one goal in mind; getting more customers. And the only way that can be done is by increasing the amount of traffic your website gets. It’s all about understanding what your desired audience requires and needs. If you can manage to do that, you will automatically increase the traffic on your site. Right now, as of this very moment, there are thousands of people looking for your website but are unable to find …

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Email Marketing Techniques Strategies

Optimizing Email Marketing Campaigns with these Simple Strategies

Generating customer interaction and increasing return on sales has become all the easier through advanced social media services offered on a global scale. However, email marketing remains the old-school quick and effective way to get in touch with and retain customers. Marketers all over the world utilize this medium not just to keep their email marketing lists warm and interact with their audience but also to generate effective leads. Sending out emails to a list of your customers is just …

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SEO Writing - Crucial Elements to Focus On

SEO Writing – Crucial Elements to Focus On

When it comes to your press release, blog post, web page, or anything else you plan to publish online, it is essential that you have focused SEO efforts. However, there are certain SEO elements that are essential, while others are not as important. Knowing what you should focus on is essential, and some tips to help you with your SEO are highlighted here. Remember, in some cases, hiring a professional SEO company may also be quite beneficial in your marketing …

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Inbound Marketing Strategies

Tips to Integrate Inbound Marketing Tactics in Your PR Strategies

Like most forms of marketing have changed over the last decade, so to as the way in which we work with public relations. In a digital age everything that we do from a marketing perspective has to evolve and adapt into this new arena. For those professionals in the industry the time has now come to also adapt to new changes and one of those happens to be integrating inbound marketing tactics into their PR strategies. 1. Use Your PR …

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How NOT to do Social Media Automation - Featured

How NOT to do Social Media Automation (Infographic)

Automation on Social media is necessary to help increase the reach of your content with less effort. The automation tools have aided in utilizing resources adequately by saving time and catering to a varied time-zone based audience as well. However, with the ease of use, there also comes a boring timeline which misses the ultimate purpose of social networking, i.e., Engagement. Make sure that automation doesn’t become the reason people distance from your social presence. Keeping the Human touch in …

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moving-office-new-location-without-dropping-ranks

Moving an Office to a New Location without Dropping Ranks

Relocating an office can be a daunting task, as well as one that harms a business. However, there are quite a few ways to make this transition easier. First, businesses should be sure to update their website. Normally, there are several places on a website where the location is listed, and all of these need to be updated with the new address. There may be a separate page dedicated to the location, such as a “contact us” or “about us” …

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Things to Consider When Choosing a Domain Name

Things to Consider When Choosing a Domain Name

The domain name is the URL address associated with the name of your website. For example, “From You Flowers” is the name of a website, and “www.fromyouflowers.com” is its domain name. If someone wants to visit your website, they will type this address in the web address bar, and that’s why it is very important to select a simple and short name for your domain. This makes it easier for interested visitors to find you. If you want to launch …

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