Internet

Over the last year, many brands focused on reaching as many people as possible by blasting them with content through multiple channels. Unfortunately, this strategy isn’t going to work in 2015 as more businesses shift their focus to mobile marketing. Mobile marketing is growing rapidly in 2015. In fact, according to a new report, it’s expected that mobile marketing will increase by 52 percent or reach $400 billion in 2015. Small businesses that establish mobile marketing budgets will experience more …

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Have you ever wished that you knew exactly what your customers were thinking? A crystal ball would be nice, but not terribly efficient or reliable. Fortunately, a low cost method of gathering input from customers is now available via online survey software. Used correctly, an online survey can help you understand your customers, monitor trends, and get some honest feedback about your products. Many small businesses still cling to the idea that gathering customer feedback means handing out comment cards …

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Marketing is the process of planning executing the pricing, promotion, and distributions of goods, ideas, and services to create exchanges that satisfy individual and organizational goals. Effective marketing combined with consistent promotion are the keys to the success On-line.’ Ink the marketing phase, people are made aware of the Web presence and are attracted to access it. Marketing is the entire process from product conception to delivery. Most people use the words ‘marketing’ and ‘advertising’ interchangeably. But in reality, advertising …

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VoIP is an integrated set of IP-based features which enables users to make calls and send messages throughout the world. VoIP is different from the traditional telephony as the former works by breaking the voice into small discrete data packets and transmission of these data packets over the network of an ITSP (or Internet Telephony Service Provider), and the latter works on the dedicated circuit protocols of the PSTN (or Public Switched Telephone Network). One of the most important benefits …

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Voice over Internet Protocol is what VOIP stands for. But what it doesn’t say is that it is the future of the telecom industry in the business arena. The traditional use of analogous telephones whose wires and lines would unnecessarily crawl all over your work space can now be replaced by a VOIP phone system that works via audio signals received over high speed internet services and then converts them into digital data for the receiver to understand. VOIP got …

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Looking at the present scenario we can rightly say that after Facebook it is Twitter that seems to be playing a major role when it comes to social media marketing. More and more online businesses are now using Twitter for increasing their brand awareness, drawing more traffic and the list goes on. You simply cannot afford to overlook the encompassing presence of Twitter. You have a profile on Twitter, Great! But you should know that merely having a profile on …

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The internet space is ruled by content, and hence the quote “Content is King”. It typically attracts a large number of people, which in turn establishes and popularises brands, increases visibility, engagement, and organic and social leads. That is the power of written words. No wonder then many unscrupulous entities rob high ranking and lucrative content for their own benefits. This form of thievery is also called “Plagiarism” where text-based information, graphics, infographics, and ideas are simply copied and passed …

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As 2014 is already here, we are here too, with our predictions and hopes for the year and from the year. Without beating around the bush, lets see what these predictions are. It Will Be All About SmartPhones Although for North Americans and West Europeans, this might sound a bit strange, as you are already having the best Apple, Samsung, Sony or HTC has to offer, it is not till middle of 2013 when the sales of smartphones started to …

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Introduction (Email Copywriting): Emails always remain the center of web activity for both personal use and driving communication to work. It has become an essential part of our lives. Be it in the form of social networking update alerts or a means of communication to send and receive important information. Focus On Content For Better Conversion Rates There is a psychological science involved in encouraging customers to open, read and respond to the marketing email. This is where an effective …

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