Link building is an essential aspect of search engine optimization (SEO). Having several sites pushing out content with a link to your website means you’re doing your link building tactics well. While this is undoubtedly a positive thing, you shouldn’t become too complacent about the success you’re getting.
As with any business activity, it’s recommended that you continuously update your link building strategies to keep up with the ever-changing algorithms in organic search. As Google and other search engines roll out new guidelines on how they rank sites, you need to determine how this can affect your site’s ability to keep generating high-quality inbound links.
Plus, with every algorithm update released by search engines, your competitors are wasting no time making their own tweaks to their methodologies, and you don’t want to get left behind.
All things considered, you need to dive deeper into link building to ensure that your site continues to stay on top of rankings and enjoy high-quality traffic. In the accompanying infographic, we feature various techniques in link building that we believe should be part of your strategy.
They’re less common than other tactics you might have known all along. But that shouldn’t make you think twice about their effectiveness. You can even leverage the fact that their novelty makes them more attractive than other overworked approaches in the SEO industry.
Here are a few underrated link building tactics that we recommend:
Recommended for you: 20 New SEO Friendly Methods for Link Building for 2019-2020.
1. Partner links
2. Image reclamation
3. HARO
4. Media events
5. Interviews
These are just a sneak peek of the different methods you can use to complement your existing link building strategy. To be clear, we’re not suggesting that you abandon techniques that have worked for you in the past. But you shouldn’t close your doors on exploring other ways of getting sites to link to you either.
Read the full version of the infographic to know the rest of your alternatives.
You may also like: Everything You Need to Know About Link Building and SEO.
Underrated Link Building Tactics that Work Surprisingly Well (Infographic)
This infographic was first published at Spiralytics Blog. The infographic is provided by Nina Pineda. Nina is an Online PR Specialist at Spiralytics. She launched her career as a web copywriter but eventually jumped into SEO out of curiosity. She loves watching TV series but she is keen and driven to achieving results when it comes to working. You can follow her on Twitter.
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