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Website Color Schemes – A Powerful Marketing Strategy!

‘More Traffic’, ‘More Conversions’, ‘Increased brand awareness’, like most digital marketers these are the direct goals of your marketing strategies. To achieve them, you need ‘What’ and ‘Who’ decisions.This decided you can then break down your strategies into the necessary elements. If you are reading this article, you are thinking in the right directions. ‘Website color schemes’ is a strategic and handy marketing tool and you can read on to find out why. It is quite simple really, as people we use our five senses to guide in decisions, sight is one of these and visual awareness is an essential … Continue Reading…

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10 Improvements to Make Your Online ECommerce Store More Successful

The vast potential of Internet has made it easier for businesses to target and reach out to a large number of people. ECommerce has removed the boundaries of location and area allowing businesses to target audience globally. Sales of eCommerce have grown at an average rate of 19 percent in the last decade and this trend is expected to continue in coming years. ECommerce sales are expected to triple in the next year itself. With customers growing tech-savvy and increasing penetration of Internet in lives, eCommerce businesses are capitalizing on the benefits of eCommerce. The growth of eCommerce has increased … Continue Reading…

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9 Tools Every UX and UI Designer Should Have in 2018

In thiѕ inсrеаѕinglу noisy wоrld whеrе еvеrу day a nеw brаnd оr product lаunсhеѕ еvеrу second оf a dау, what wоuld it take tо make people rеmеmbеr you аѕ a business or аѕ a brаnd? A stunning, сrеаtivе аnd memorable dеѕign with impeccable mаrkеting tасtiсѕ. UI and UX Designs is аll known fоr ѕuсh hеftу jоb when it соmеѕ to dо it аll. Thеrеfоrе, kеерing уоur branding ѕtrоng, modern аnd bаѕеd over lаtеѕt trends such as creating user-friendly websites will nоt оnlу givе your buѕinеѕѕ a соmреtitivе еdgе but will also реrfоrm еxсерtiоnаllу tо attract mоrе customers tо уоur dооr аnd … Continue Reading…