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7 Important SEO Metrics You Should Regularly Monitor

Life with Google is never static. Google keeps the pot boiling and keeps all SEO strategists on our toes. Every now and then, there are new changes in the algorithms that can affect your search rankings. The strategies which worked the previous year may be irrelevant the next. So how do you manage your SEO to deliver the best results? You can start by keeping track of the key SEO metrics. These site performance indicators will tell you what tactics to tweak, what to add, and what to completely eliminate. So which important SEO metrics should you regularly monitor? Let’s … Continue Reading…

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Understanding Enterprise SEO & Why You Might Need It

Most people understand — from a general perspective — what is meant by the term “enterprise business”. These are large corporations with a huge market share. Digital marketers know that these kinds of businesses invest heavily in their digital marketing efforts and their SEO programs in particular. Every slice of data matters — even a 1% increase in conversions can mean tens of thousands of dollars. Enterprise SEO marketing is a specific search engine optimization strategy geared towards these larger corporations. Often, these enterprise SEO practitioners are in the Forbes 2000, and they have the funds and time to dedicate … Continue Reading…

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Why Your Site Still Not Ranking Even After Optimizing for Search Engines?

Is your site not showing up in Google search engine results? If you have decided to focus on SEO for primary traffic strategy, you should do everything to optimize it for popular search engines. Google, Yahoo, and Bing are the popular search engines from where you can get thousands of visitors per day. However, if you don’t do SEO in a right way — your site will not rank on search engines despite spending a lot of time and money on SEO. In this post, I will help you understand the reasons why your site is not ranking even after … Continue Reading…

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10 Future Proof SEO Tips from the Experts You Should Follow

SEO changes constantly and year in, year out we see what once worked stops working. Future proofing your strategy is important. We asked a number of in the know marketers and SEOs with real sites of their own what they think is and will work now and in the future. Here are their thoughts: 1) Paid Adverts As we all know SEO doesn’t start to create traffic overnight – Google is a big and also a slow beast. Advertising your assets, whether via PPC or Facebook adverts can not only get the traffic in when you’re awaiting your pages to … Continue Reading…

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SEO Tips: Keys to Ranking for Voice Search in 2018

Voice search has been a hot topic for a number of years now, and with good reason. Data shows that more searches than ever, around 60% according to Hitwise, are performed on mobile devices. This alone changes the thinking or SEO agencies, but there is more. Voice searches are rising incrementally, and 2018 promises to be an even bigger year than ever in that arena. Think of it this way: Siri is your best friend on an Apple device; it is now a part of the desktop and laptop operating system as well as iPhones and iPads. Even before this … Continue Reading…

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From Search to PWA – The Ultimate Mobile Experience

Mobile internet usage is on the up and as we all turn to our mobiles to buy the latest products, do our weekly shop and search for a company providing a service we need, developers up and down the land are doing their utmost to ensure a smooth, efficient and fast mobile experience. Users don’t want to wait around for a slow loading website, and will immediately be put off by a website that doesn’t work effectively on their mobile device. From ‘search to site’, the user is looking for a seamless experience throughout. Out goes responsive, in comes the … Continue Reading…

SEO - Search Engine Optimization

This is why SEO is so Famous for Small and Corporate Level Business!

For a small business, each and every penny must be squeezed. Bigger organizations tend to influence enough in benefits that they to can make some dangerous speculations. Be that as it may, for a small business, the hazard level needs to remain low. Else, one terrible move could decimate the entire organization. This is the reason such huge numbers of small businesses miss out on every one of the advantages of SEO. In case you’re new to how it functions, or even simply have an obscure thought, it sounds like something that you wouldn’t require. Not that it wouldn’t help, but … Continue Reading…

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How to Decide the Basis of Your Content for SEO Purposes

Great content is the backbone of any successful SEO strategy, and so it only makes sense to have a solid basis for creating. Many novice digital marketers think good content just happens. They don’t appreciate the thought process that goes into simply identifying what kind of content to create and share. There are a few checklist items that successful digital marketers use before creating content for SEO. Keyword Research Keyword research is simply a way for you to identify the demand for certain keyword concepts. There is plenty of data available to show what the most popular searches are in … Continue Reading…

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How to Optimize Local Search for Competing with Big Sites

Have you just entered the SEO world and wondering how to survive in this cut-throat competition? This article would guide you through a right way. As an entrepreneur of a small business or a website, it’s apparent that you might wish to get searched on the first page of search results. However, local and small businesses find themselves in the disadvantageous position as compared to big brands. Because they have already established themselves in the market with their huge budget and robust branding strategy. Unlike websites of big companies, small sites find it arduous to compete with them. Nonetheless, there … Continue Reading…

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Great Tips to Boost Search Engine CTR (Click-Through Rate)

Although there are so many online marketing channels out there that are innovating and really ideal for various niches, we simply cannot deny the fact that search engine traffic stands out as being the most valuable. While so many things need to be done for good SEO work, keep in mind that click through rate is something that most people forget about. It is important since you want people to click on the results, not just see them and ignore them. Remember that 77% of searchers will select organic over paid listings but only if something attracts them. Always Optimize … Continue Reading…