The Secret Formula to Successful eCommerce Content Marketing (Infographic)
Ready for a bold statement? Running a successful eCommerce store isn’t quite what it used to be. In the past, brands could create a website, get it hosted, toss a shopping cart up on the home page, and call it a day, watching as the sales rolled in. Now? Not so much. The thing is it’s not that eCommerce has actually changed; it’s the way customers approach shopping that has changed. Content Overload Burns Consumers Out Consumers now are absolutely bombarded with products, ads, and …