Category: eCommerce - Page 2 of 18

Magento Development: The Best Practices and Useful Tips

March 24, 2023 by Souvik Banerjee

Magento (now, Adobe Commerce) powers around 267,000 stores on the Internet, which is approximately 0.9% of all online stores. While the market share seems small, the Magento development platform has carved a unique niche with biggies like Coca-Cola, Nestle Nespresso, Nike, Olympus, and Vizio relying on it to build and manage their online stores. There are many reasons why Magento is growing so popular. For starters, it is powerful, flexible, and reliable. It also offers robust features, themes, storage spaces, …

Shopify vs Magento: Which One is the Hilarious Platform to Create an Online Store in 2023?

January 28, 2023 by Souvik Banerjee

Have you ever wondered which eCommerce platform would help to create a tantalizing online store? You want your eCommerce store to be well-known among your target audience. You want more eyeballs on your online store. Which platform would that possible for you? The two most renowned eCommerce platforms are Magento and Shopify. For larger and more complex eCommerce websites, Magento is the direct competitor to Shopify. Although there are different systems, both Magento and Shopify have distinguishing features. Before you …

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Top 5 B2B Sales Strategies for Better Conversions

July 4, 2023January 10, 2023 by Souvik Banerjee

Generating high traffic but not enough conversions? That’s frustrating when your products are great, but people are not inclined to buy them. Usually, this happens when you don’t have the right sales strategy in place. In this article, we’ll share what B2B strategies are, why they are important, how are these B2B sales strategies related to better conversions, and what are the top 5 B2B sales strategies. All of this will help you close more deals or win you more …

Shopify vs Shopware: Which One is Best for Your Online Store?

December 29, 2022 by Souvik Banerjee

When people decide to make their business online, the daunting challenge for them can be choosing the right eCommerce store because there are plenty of options available there. Among all, Shopify and Shopware are the most popular ones. The interesting thing is that they both will seem just perfect for your needs when you will have a basic overview of them but they actually are not. Today, let us tell you the difference between Shopify and Shopware and which one …

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A Comprehensive Guide to Identifying Customer Needs

December 14, 2022 by Souvik Banerjee

Customers are the lifeblood of a business. Keeping them happy and satisfied is the number one business priority. While business tactics keep evolving with time, customer experience consistently serves as the pillar of strong businesses. Think of the world’s most successful brands and you’ll notice a common thread: They know the pulse of their customer, meet their needs, and earn their loyalty in return. In short, identifying customer needs and aligning your business approach to them is the secret to …

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10 Best Ways to Optimize Your eCommerce Shop

November 12, 2022 by Souvik Banerjee

Understanding the monopoly behind eCommerce is essential when you decide to run an eCommerce business. In the latest era, modern innovations have led many businesses toward the digital world. This change has unveiled several eCommerce stores online. If you want to stand out from the sea of online stores, you need to use tactics that will help you optimize and boost your eCommerce store. What is eCommerce optimization? Optimizing your eCommerce store entails boosted sales, high revenues, reduced cart abandonment …

Can Amazon PPC Boost Sales? Let’s Find Out!

June 4, 2023October 12, 2022 by Souvik Banerjee

Amazon has over 12 million product listings (and counting). The competition is a threat to new and old sellers alike. Fortunately, sellers can use advertising to promote their goods and boost sales through Amazon PPC. A decent Amazon Pay-per-Click advertising strategy can raise brand recognition, improve product visibility, increase SERP, and contribute to sales. However, there is definitely a learning curve involved. PPC strategies are often a mixture of trial-and-error techniques. Plus, there are a lot of technicalities you have …

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Shopware Web Development: Everything You Need to Know to Build a Site That Converts

June 4, 2023September 14, 2022 by Souvik Banerjee

There are online stores with millions of turnovers, and tens and hundreds of thousands of visitors per day, and those are visited only by their owner and two managers. There are successful projects, and there are all others. Whom would you like to be like? Those who decide to use Shopware as an e-commerce platform for web development solutions will get a highly functional system with many functions and features. The company has also improved the simplicity and ease of …

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How to Optimize Your WooCommerce Store for Maximum Traffic and SEO?

June 4, 2023September 7, 2022 by Souvik Banerjee

Selling any services or products on the WooCommerce store will be super hard without driving quality traffic to your website. Remember that quality traffic leads are the key to increasing sales. There’s no point in attracting customers that will not buy your service or product. Once you have set up your vision, products, and WooCommerce store, the next step is to drive traffic to your eCommerce platform. Here, reports from Google Analytics can assist you in making the right decision …

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11 Amazing Apps Every Shopify Seller Should Know About

July 5, 2022 by Souvik Banerjee

In recent years, Shopify has become one of the most widely used eCommerce platforms for online sellers. There are several reasons for its surge in popularity, including the ease of use, the extensive range of features, and the support that is available from both Shopify and the wider community. One thing that sets Shopify apart from other platforms is the wealth of apps that are available. These Shopify apps can help with everything from accounting and marketing to shipping and …

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