eCommerce

The year 2014 saw a huge surge in eCommerce revenues across the globe. According to a report by Forrester, 2015 will be no different wherein eCommerce revenues will continue to grow as new brands enter into the global road-map and execute new strategies. New businesses are offering creative products and services to win the eCommerce game. The online buying behavior of shoppers has continued to evolve and present new opportunities for marketers. This certainly is a challenging industry to be …

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The pleasure of running a personal web store isn’t just fun, but when a thoughtful full time investment is put into it, you can possibly earn great incremental returns. Also known as web stores, these eCommerce can easily be combined with other daily jobs and in the end may turn out to be even more successful to replace the daily job. So far, there are numerous eCommerce platforms that can be used to host a web store or a website. …

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Nowadays, it’s very common to buy and sell things on the internet. For a seller, some of the words and phrases must have become very familiar to him; like eCommerce conversion rate, cart abandonment, time on site, time on page, etc. So, it won’t be a surprise that you also know about low eCommerce conversion rate. Studies of Fireclick benchmark index point out the fact that, when it comes to a website, only 10/100 are really interested in the products. …

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After sparking an eCommerce business idea, you come up with a product that you would like to sell to your customers. In many cases, marketing is the most difficult part of a business venture, with many companies competing for the same clients in the market. However, with clear marketing strategies including web to print product design software, eCommerce business owners can overcome the challenges of marketing and rise above the competition. Here are ten ways for eCommerce business owners can …

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Discussion on infinite scrolling usage is still a contradiction that whether it is fruitful for the eCommerce websites or not. However, it is a trendy technique, but if you use it especially for eStores, then it might lead your site towards failure and frustrate your niche to leave the page. Hence, this has become imperative to know in detail that is infinite scrolling feature harmful or good for your site in any instance? Continuous scroll is a little crazy feature …

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Online Marketplace is a business place where business is done through internet. All business processes like sell and buy are performed through online marketplaces. The products on online marketplaces can be from multiple vendors, may be stores, brands or persons in the same marketplace platform. All the marketing strategy for attracting customers and money transaction processes are handled by marketplace owner while manufacturing and product shipping is dealt by third party vendor. This way, the manufacturer is able to sell …

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To know whether SSL is a backbone of an online business over the internet, let’s understand what exactly is SSL? SSL stands for Secure Sockets Layer. It optimizes your website for security and trust. It establishes an encrypted link between a server & a client and offers secure transaction to customers during online shopping. To use the SSL protocol, a web server requires the use of an SSL certificate. Today, eCommerce is the most demanding businesses in the market & …

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