Internet

Nowadays, social media is flowing in viral posts, spreading more rapidly and successfully than any marketer could have anticipated in the past. At this point, every successful marketing campaign includes viral social posts in many forms, each form better than the other. The process of creating such posts is rather challenging for many marketers, but once you master the process of making a post go viral, you are making a big step towards successful brand recognition and business promotion. Other …

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So, you’ve decided to join the rest of world and try your hand at starting an online business. What you’ve most likely discovered by now is that there is literally a laundry list of things to do, which has left you wondering where and how to start. Like most entrepreneurs, you want to learn and do every task entirely on your own. Having a “can-do attitude” is a great approach to tackling and mastering new tasks. However, few people can truly …

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Millennials make up a huge portion of buying power in the United States. In fact, they’ve become the largest generation in the nation. And their interest in technology is noteworthy in the retail space. Although their spending has not quite surpassed Generation X or Baby Boomers, their numbers are growing, and understanding their expectations is huge for your business. Their opinion is particularly important when it comes to online business. Millennials spend up to 25 hours per week online, and although …

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Whether you like it or not, we are now living in a cloud-centric world. If you still haven’t embraced and accepted the cloud, it’s time to do so. The usage of cloud applications is growing rapidly, as businesses and employees take full advantage of the cloud’s efficiency and flexibility. So, how do you protect your cloud data from being stolen? Cloud access security brokers (CASB) are a security software based on four pillars of cloud security: visibility, compliance, threat protection, …

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It can be frustrating to open your website in the browser just to find that it has been taken down by the hackers. Once a site is hacked, it can quickly affect its position on the search engine. After all the hard work and time you spent on your website, you don’t want hackers to come to your website and mess with it. To protect your site from cyber attacks, you should start taking the necessary steps to enhance its …

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It’s no secret that the future of business is on the Internet. As the biggest online stores like Amazon and eBay are being joined by hundreds of thousands of smaller players that are selling a variety of goods and services through their virtual stores, it’s no surprise that eMarketer predicts double-digit growth to continue through 2020, when sales surpass $4 trillion. If you are still doing most of your business through a brick-and-mortar store then now is as good a …

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Are you in the process of opening a local business? Wondering what it will take to generate interest? Hoping to hit the ground running, as to give yourself the best chance of success? It goes without saying that there are many things you can do to spread the word about your new business. While it’s important to consider every last marketing strategy, here’s something you should keep in mind: a website is an absolute must. It’s easy to believe that …

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It’s not enough to simply have a website. In today’s marketplace, you need a site that adds value to your customers’ lives. In one sense, this means offering exceptional support for their specific needs and pain points. Customer Support Matters: 3 Tips for Immediate Application Customer support matters more than you realize. It’s not just about solving isolated needs – it has just as much to do with building your brand and establishing a reputation as a company that’s willing …

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Businesses are evolving into online businesses. In addition to having brick and mortar establishments, they also have their online presence. The online presence or a website helps them to bring in more visitors and in turn, sales increase. Many business owners aim to convert leads into conversions with the online presence/website. They do it by SEO practices and churning out “killer” content in the shape of blogs. Let us see what perks a site entail for a business. 1. A …

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The procedure for creating a business website is fairly cut and dry. You buy a domain, design the site, optimize it for SEO, and publish content that supports your business goals. You might not be aware of it, but in the process, you’ve opened the door to a world of Internet vulnerabilities. Cyber-attacks are real and common now, and you should understand your greatest areas of weakness to minimize the risk. You may not even realize you’ve suffered an online …

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