SEO & Marketing

marketing

How to Supercharge Your Small Business Marketing?

Many small business owners fall into the trap of believing that there is not enough capital in the company to go big on marketing. But, in reality, this is exactly why marketing should be a priority. Any form of marketing should be considered as an investment rather than a cost and the key for small business owners is to work smarter, and not harder. Another temptation for small business owners is to go about their marketing in-house, in order to make it more cost-effective. Whilst on the face of it this seems to make sense, the truth is that using … Continue Reading…

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Top Marketing Resources to Promote Your Business in 2020

Do you think that it is hard to promote a small business online? Do you consider it to be a challenge? In some cases, people do not know how to spread the word about their services and products. However, it is possible to work with several tasks at once. Drive engagement and provide people with pleasant user-experience. Boost sales and make your clients happy. All these things are possible if you can come up with creative digital marketing ideas. Digital marketing is crucial. It combines many tools and channels. A business that takes advantage of them turns out to be … Continue Reading…

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How to Remove URLs from Google Index? Try these Easy Tricks!

If you own a website, you would like Google to rank it higher and place it at the top of the generated search results. I mean, we all want our website to be popular, right? So, how does it work? When a user searches for something, Google crawls and searches the millions of web pages, and provide the user with the best matches in its Search Engine Result Pages (SERPs). If your webpage matches the search query, it will appear there, given that you have indexed it. But, there are some instances in which you wouldn’t want this to happen. You would … Continue Reading…

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How to Use Geomarketing to Increase Conversions?

Geomarketing is one of the most effective tactics used by companies to recognize their targeted audience and boost conversions. Identifying the exact geographical location of customers helps businesses to design a special marketing campaign for their targeted consumers. The data collected from geomarketing also helps companies to study customer behaviors along with their buying habits. Geomarketing is extremely beneficial for businesses to drive traffic, create leads, increase conversions and generate sales. Geomarketing involves two different aspects: Recommended for you: Photography Marketing: 10 Easy Photography Marketing Ideas. Who can apply Geomarketing? The businesses which have unlimited access to local data are … Continue Reading…

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Photography Marketing: 10 Easy Photography Marketing Ideas

Once you start a business these days, however big or small it might be, you must market it well for it to be successful and gain the popularity you desire. Marketing used to be most of the orthodox type and included print and audio-visual outputs like newspapers, magazines, television, radio, etc. However, the scenario has undergone a marked change recently. One aspect of marketing that has taken a front seat is online marketing. This can be largely attributed to the advent of the internet in day to day life. Increased accessibility to it has been instrumental in making this possible. … Continue Reading…

How AI is Changing the Rules of The Games for Digital Marketing Experts?

Anybody who saw digital marketing as an alternative tool is out of denial. Some understood its prevalence timely and adapted like an intelligent species and others realized after considerable losses of marketing equity. Whichever way, the digital marketing featured in your plan; it is today the most important and evolving thing on your branding agenda. The Marketing Mutants No marketing that is full-grown professionally in pushing sales can think of having an elusive attitude towards the newly developed digital marketing phenomena called Artificial Intelligence (AI) which is also evolving currently, and its growing pangs can be observed in some of … Continue Reading…

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The Essential SEO Audit Guide You Should Try for Your Site in 2019-20

Conducting an audit on your search engine optimization(SEO) is crucial for many reasons. The reason being it helps you to identify problem areas that could use some improvement. Establishing this also allows you to develop an action plan to counter these problems. What is an SEO audit? It is impossible to carry out an audit if you don’t know what it means and what you should expect from the results. An SEO Audit refers to the process of evaluation of search engine optimization in several areas. You may be tempted to use various SEO auditing tools but the best option … Continue Reading…

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SEO Tactics: The Best Ways to Double Your Search Traffic in 2020

“This article highlights 14 SEO tactics that will help you double your search traffic in the upcoming future.” In today’s time where digital marketing is becoming a huge trend, every other businessman wants his website to be on the top searches of Google. Definitely, you also want the same. But, how? Well, for that you need to have good search traffic, then only you can make your website visible among the people worldwide. So, are you ready to double your search traffic by 2020? Of course, yes! Here are some of the SEO tactics that will help you increase the website traffic, so … Continue Reading…