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Reasons Why Every New Local Business Needs a Website

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Are you in the process of opening a local business? Wondering what it will take to generate interest? Hoping to hit the ground running, as to give yourself the best chance of success? It goes without saying that there are many things you can do to spread the word about your new business. While it’s important to consider every last marketing strategy, here’s something you should keep in mind: a website is an absolute must. It’s easy to believe that …

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3 Tips for Providing Excellent Website-Based Customer Support

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It’s not enough to simply have a website. In today’s marketplace, you need a site that adds value to your customers’ lives. In one sense, this means offering exceptional support for their specific needs and pain points. Customer Support Matters: 3 Tips for Immediate Application Customer support matters more than you realize. It’s not just about solving isolated needs – it has just as much to do with building your brand and establishing a reputation as a company that’s willing …

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How are New Technologies Improving the Creation of Animation Films?

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Just like other forms of technology, film technology has undergone massive evolution as the years have passed by. The industry that started with hand-drawn pictures, which literally had to be animated by hand, has taken many leaps. The ancient animation which is known as anime in Japan is a quite simple model of animation due to its less graphics & computer-aided technologies. With years of development and a lot of innovative technology, animators are now using groundbreaking software to produce astonishing films …

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What eCommerce Marketers Should Know About Mobile SEO in 2017

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By the time you finish reading this, everything we may have learned about mobile SEO could be wrong. That’s because the paradigm that exists today is based on the desktop-first world, and Google is close to catapulting us into the mobile-first world with a significant update on how they render, crawl, and rank the web. The search engine giant, Google, has already started testing their mobile first index, which not only rewards the mobile-friendly websites but also ranks the desktop …

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7 Perks of having a Website for a Business Operational 2017

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Businesses are evolving into online businesses. In addition to having brick and mortar establishments, they also have their online presence. The online presence or a website helps them to bring in more visitors and in turn, sales increase. Many business owners aim to convert leads into conversions with the online presence/website. They do it by SEO practices and churning out “killer” content in the shape of blogs. Let us see what perks a site entail for a business. 1. A …

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How to Optimize the Conversion Rate of Your Affiliate Traffic

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Affiliates are a good source to attract traffic and for deriving a decent income. They are widely used by various website owners on their website to earn good commission rates from various e-commerce platforms. But, do you know how to optimize the conversion rate of your affiliate website to get higher rates online? Affiliate traffic gives you good rates, which are better than others and of course, it increases your website value as well. Let’s see how you can optimize the …

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Global Marketing – Selling a Product across Cultural Borders

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Running an online business selling a product may seem simple – advertise your product, draw in customers, sell. However, with so many competing products, getting people to buy your product actually proves quite difficult. This statement is true for both national and international businesses, irrespective of the size of your eCommerce business. It is not that easy to sell products online, especially across cultural and geographic borders. Therefore, here are a few ways to bump your business in a competitive …

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How to Build Your Digital Marketing Strategy Using Google Analytics & Search Console

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What’s special about digital marketing is the data it provides. It lets you know which of your investments worked out and why. Your digital actions and their results are recording so you can gain a better understanding of your audience and their behaviors. All you need to start is to add tools like Google Analytics and Google Search Console to your website, and you are on your way towards building a successful digital marketing campaign. Here’s how you should use …

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iPhone Revolution: The New iPhone 8 Against the Previous iPhone 7

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Many iPhone fans expected Apple to produce iPhone 7S after producing the iPhone 7. Instead, they delivered the iPhone 8 which was later followed by iPhone 8 plus and iPhone X. Is there any difference between iPhone 7 and iPhone 8? Here is what to learn about the two phones. 1) Design Difference From afar, the two phones look similar. When you look at their faces, they appear indistinguishable. However, there are peculiar differences in their designs. First, iPhone 8 …

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7 Ways Your Website is Probably Vulnerable to Cyber-Attacks

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The procedure for creating a business website is fairly cut and dry. You buy a domain, design the site, optimize it for SEO, and publish content that supports your business goals. You might not be aware of it, but in the process, you’ve opened the door to a world of Internet vulnerabilities. Cyber-attacks are real and common now, and you should understand your greatest areas of weakness to minimize the risk. You may not even realize you’ve suffered an online …

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