eCommerce

Magento is one of the leading e-commerce platforms, whereas the ease of use makes the WooCommerce a preferred option for merchants. The small and size enterprises, which are striving hard to cut down operational business cost, need a platform that is safe, reliable, and economical to maintain. In terms of quality and reliability, there is no comparison between the two, because the choice depends on different business-specific factors. WooCommerce is a simple plugin that needs to be installed on a …

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The process of starting a business is very similar to that of planting a new tree. We wait for both to reach a certain age before success starts blossoming. A seed cannot sprout and grow without the right amount of water, light, and warmth; any startup business will go up in smoke if the initial investment is not met with time, money and patience along with a foolproof business plan. Lastly, a tree needs food for all its parts to …

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Most of the web technologies, more or less, offer the usual features that you would need to develop a cutting-edge site. I am talking about the amenities such as multiple payment gateway support, responsive designs, elegant and professional looking themes and templates, and great customer support. So how do you make a wise decision on choosing the right web technology for your e-commerce website? With the objective to help you decide effectively, we put forward a list of 10 latest …

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No one has time to surf your site upside-down (except your competitors of course), hoping to find the things they need. No matter which site page your visitors land on, it’s exactly the navigation that keeps them engaged, by driving to the desired place. Even more, website’s navigation greatly affects traffic and conversions. And here is why: A good navigation structure means better crawling and higher rankings. The easier it’s for shoppers to find what they need, the higher your …

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Today I will try to share some basic tips on how we can improve user experience (UX) much better on an eCommerce website. We all know that online shopping has become one of the most trending topics nowadays. Along with the rapidly increasing online customers, competitions between eCommerce websites are increasing day by day. Gaining customers and holding them is not an easy task now. So it is quite justified to think all time how we should improve our eCommerce …

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Mobile domination will clearly be at the forefront of eCommerce in the coming years. A discourse on the trends shaping the future of eCommerce sales would be incomplete if we don’t speak about the evident intensification of the mobile era. As per reports, mobile eCommerce sales crossed a hundred billion dollars in the U.S. last year. The figures marked a major improvement from 2014 when mobile sales totaled a tad above 75 billion dollars. Mobile eCommerce has charted an equally …

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They don’t refer to the internet as ‘virtual world’ without a reason; in fact, it has evolved to be a whole world in its own might, one which continues to grow indefinitely ever since the first ever web page went live in 1991. Tim Berners-Lee, the mastermind of this project, could never have imagined his brainchild to turn into something as dynamic, as alive and as thriving as it is now. As of now, the total number of web pages …

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High shopping cart abandonment rate has always remained a big concern for online merchants. According to some industry statistics, approximately 80-90% of online shoppers abandon their carts for reasons best known to them, but this severely affects high spirits of online merchants. After all, they are making every attempt starting from embracing responsive designs to offering generous discounts to their target customers. In this post, we are going to discuss the top five tips to minimize instances of shopping cart …

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Nowadays, forums have become very popular in promoting businesses. Internet forums are virtual coffee shops, buzzing with like-minded people.  Business owners and marketers are using them to reach out to their target audiences & create relationships that will significantly assist them in promoting their business. Forums provide a unique opportunity to get real customer insights and business ideas. But most startups and businesses fail to make the best out of these forums. What exactly is a web forum or an …

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