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A directory of all our previously published articles from newest to oldest order.
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WordPress Speed Optimization: How to Accelerate your WordPress Website in 2022?

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You may make the most perfect website in WordPress. Design, navigation, content, all may look too good for you, and you hope to rank high in the search results of Google. But if your WordPress website takes time to load, the website becomes a disaster. Viewers will quickly move to the next search result and leave your website. A website performs poorly when it takes time to load in the web browser. Delay in loading time is the most annoying …

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Social Media Best Practices for Small Businesses in 2022

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Every time a small business thinks about engaging with social media agencies, they step back, thinking about the retainer costs. This is a fact. Wherever you go, or, whoever you approach, everyone says that social media is expensive. Stylized photoshoots, videos, short movies, and attractive graphics have come to dominate the social media landscape. While creating an account on social platforms is free, as is to post, the cost of content creation and agency retainers have skyrocketed. This means that …

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How to Improve Social Signals of Your Website for SEO?

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Let’s settle the debate once and for all – social signals are beneficial. They help you perform better in the SERPs, drive traffic to your website, and attract potential leads. This happens because search engines consider social signals as votes of trust, authority, and reliability. If your social signals are positive, your organic rankings will go up, and vice versa. With that said, you might be wondering what you can do to improve your social signals? To help you out, …

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Top 6 Essential Security Tips for Magento E-commerce Website

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The world is going through a major digital transformation. Almost all of our activities have shifted online, especially after the spread of a deadly pandemic. More specifically, E-Commerce is experiencing an explosive growth rate. Call it laziness, lack of time, or safety concern, most people don’t bother to visit physical shops anymore. However, the online world is not all perfect. With the increase in digital developments, the number of cyber threats has increased as well. Hackers are trying out new …

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How to Manage Your Marketing Operations as a Small Business Owner?

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Whether you own a restaurant, a photography studio, or an online fashion store, you are going to need to promote your business to your potential customers. But with tight schedules and logistics, managing marketing on your own can be difficult. That is why most small business owners decide to outsource their marketing operations to an agency. This helps them to focus on what they do best. But what if you don’t quite have the budget or intent to outsource your …

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10 Excellent Content Writing & Analysis Tools for SEO Blog Writers

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Content writing is writing for the web for marketing a product or service. It should not only rank in search engines but on the first page of the search page. It should have visibility, be readable, engaging, grammatically correct, and free of plagiarism. SEO tools make the content visible in the search results. These tools help SEO content writers in writing content that is rich in information, precise to the point, and able to deliver the idea to the reader. …

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Video Marketing in 2022: The Most Exciting Video Marketing Trends to Look Out For

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In the year gone by, 86% of businesses revealed that they use video as a key marketing tool in their business. This revelation suddenly established video content as a powerful marketing tool for businesses of all shapes and sizes. Today, video marketing is being deemed as the marketing of the future, and the trends are rightfully so. The fact didn’t escape the existing as well as up and coming businesses as 92% of marketers revealed that they consider video marketing …

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The Best Website Fonts and How to Choose Right One

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From the color scheme to fonts and title design, every small detail matters if we are talking about a big digital project like your website. The usage of different fonts and font effects can bring both a negative and a positive impact on your users, and it’s entirely up to you whether it will be positive or negative. Balance, a harmonical way to connect all these details into one well-organized creation, is of paramount importance for every digital designer.  Fonts …

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Why Blockchain is Important for Software Developers?

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Blockchain technology is becoming more prevalent with every market cycle. As the popularity of cryptocurrencies grows, so does their acceptance by the mainstream public. That said, blockchain is far more than just a vessel for cryptocurrencies. The technology itself has been deployed across various industries, such as supply chain, healthcare, and decentralized finance, among others. Assets like gold, company shares, and NASDAQ indices can now be tokenized and traded on the blockchain — over 2,000 of such assets are now …

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How to Optimize Your eCommerce Checkout Process and Reduce Cart Abandonment?

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E-commerce website owners based in the United States spend approximately $23.50 billion on digital ads every year to drive more traffic to their sites. The average conversion rate, however, hovers around just 3%, which considering the enormity of the investment isn’t very encouraging. One significant contributor to this low conversion rate is shopping cart abandonment. This causes eCommerce stores to lose up to 75% of all sales. When combined with the poor investor sentiment and general fear from the public …

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