Business

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20 Best Ways to Do Market Research and Analysis of A Business

If you are a business owner, you would definitely know what market research is. Not just that, you would even surely know the importance of good market research and analysis. To put it in short, market research and analysis is the key component for the success of any business. If you are not conducting proper market research, you will be left behind. The reason is the market changes every day. This is why it is very important to indulge in …

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How to Use Instagram to Grow Your Business?

Today, social media has become an integral part of the modern world. People not only use it to socialize but also to find businesses and other opportunities. For that reason, to grow rapidly, most business owners promote their products or services on various social media channels like Instagram. Instagram is one of the most popular social media platforms, with more than two billion monthly active users. Therefore, it’s the best opportunity to get your brand in front of a huge …

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A Comprehensive Guide to Identifying Customer Needs

Customers are the lifeblood of a business. Keeping them happy and satisfied is the number one business priority. While business tactics keep evolving with time, customer experience consistently serves as the pillar of strong businesses. Think of the world’s most successful brands and you’ll notice a common thread: They know the pulse of their customer, meet their needs, and earn their loyalty in return. In short, identifying customer needs and aligning your business approach to them is the secret to …

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Successful Tricks to Perfect Your Virtual Conference Presentation

Virtual conferences are a fantastic way to connect with peers, colleagues, and clients from around the world. And even though most virtual conference takes place over video conferencing systems like Google Hangouts or Zoom, they’re still just as important as any other type of presentation. After all, you want to make sure that your audience is engaged and entertained (and judging by the number of people who attend virtual conferences), it’s clear that these events can be effective at facilitating …

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12 Tips for Creating a Corporate Video that Amazes Customers

Videos are quickly becoming the most used medium to attract customers. This popularity has given rise to varying types of videos —explainers, testimonials, infographics, and many more. Out of all these, one video type has recently become more popular. This video type is — corporate videos. Typically, animated corporate videos were used for onboarding and explaining a brand’s values to employees and partners. But recently, brands have started using corporate videos to create brand awareness and engage customers. This blog …

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5 Business Leadership Styles Best for Your Business – Which One is Practiced in Your Firm?

It is safe to conclude that without competent leadership, a business cannot realize its full potential. Leaders are in charge of ensuring the efficient and effective operation of every part of the company. They have to define goals and objectives, motivate staff, reach choices, and get through difficult situations. In essence, the foundation of any flourishing company is its leaders. Businesses can use a variety of different leadership philosophies. Which one is best for your business will depend on a …

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The New Era of Hiring Remote Engineers

The work-from-home culture has been in the IT industry for a long-long time, but after COVID-19, remote work has become the new normal for many sectors. Stack Overflow’s latest developer edition consolidated the data from 70,000+ developers worldwide. The study shows that only 14.58% of software developers work in offices (on-site), and the rest are either fully remote or choose to work in a hybrid model. This clearly illustrates the future shift in developers’ working culture. Many organizations have adopted …

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4 Software Solutions to Manage Your Customer’s NPS

In today’s business world, the customer’s experience is more important than ever before. To ensure that your customers are happy and satisfied, you need to be proactive in managing the Net Promoter Score (NPS) – a metric that measures customer satisfaction and loyalty. NPS is calculated by asking customers: How likely is it that you would recommend our company, product, or service to a friend or colleague? The survey respondents have to choose an answer from 0 to 10. This …

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How Amazon Prep Services Can Streamline Your Business?

There are many duties that an Amazon entrepreneur must perform to successfully run their eStore. One of those is getting their products ready to be stored and shipped. While this may seem a simple task, it comes with its share of challenges that, if not overcome, will lead to the loss of customer satisfaction and brand reputation. If you want the customer to have a fulfilling shopping experience, then you should prep your products according to some specifications. Using Amazon …

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Can Amazon PPC Boost Sales? Let’s Find Out!

Amazon has over 12 million product listings (and counting). The competition is a threat to new and old sellers alike. Fortunately, sellers can use advertising to promote their goods and boost sales through Amazon PPC. A decent Amazon Pay-per-Click advertising strategy can raise brand recognition, improve product visibility, increase SERP, and contribute to sales. However, there is definitely a learning curve involved. PPC strategies are often a mixture of trial-and-error techniques. Plus, there are a lot of technicalities you have …

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