DotDigital Group Purchases US SaaS Company Alia Software Inc

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Market Update: Dotdigital Group Plc

As of 04:13:13 on March 4, 2026, Eastern Standard Time, the shares of Dotdigital Group Plc are quoted at 57.50 GBX, reflecting an uptick of +2.68% over the past five days. However, since the beginning of the year, the stock has experienced a decline of -15.68%.

5-Day ChangeYear-to-Date Change
+2.68%-15.68%

Company Profile

Dotdigital Group Plc is a prominent provider of a software-as-a-service (SaaS) platform in the United Kingdom, specializing in a comprehensive customer experience and data platform (CXDP).

This platform leverages the capabilities of automation and artificial intelligence to enable businesses to provide highly relevant customer interactions at scale.

Marketing departments can unify and enrich customer data, delineate critical customer segments, and orchestrate personalized, cross-channel journeys to cultivate engagement, conversion, and brand loyalty.

The company’s technological architecture is seamlessly integrative with various e-commerce and customer relationship management (CRM) platforms, establishing a formidable marketing framework that supports data-driven decision-making and propels business growth.

The word MARKETING spelled out in white capital letters on a black textured background.

Dotdigital predominantly serves clients across Europe, the Middle East, Africa (EMEA), the United States, and the Asia-Pacific (APAC) regions, with subsidiaries including Dotdigital EMEA Limited, Dotdigital Inc, Dotdigital APAC Pty Limited, Dotdigital SG Pte Limited, and Dotdigital B.V.

Consensus Rating

The consensus among analysts indicates a bearish outlook, assigning a “Sell” recommendation, with a notable target price average of 1.237 GBP. The last closing price was recorded at 0.5600 GBP, presenting a potential upside of +120.83% relative to the average target.

Source link: Marketscreener.com.

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