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Photography Marketing: 10 Easy Photography Marketing Ideas

Once you start a business these days, however big or small it might be, you must market it well for it to be successful and gain the popularity you desire. Marketing used to be most of the orthodox type and included print and audio-visual outputs like newspapers, magazines, television, radio, etc. However, the scenario has undergone a marked change recently. One aspect of marketing that has taken a front seat is online marketing. This can be largely attributed to the advent of the internet in day to day life. Increased accessibility to it has been instrumental in making this possible. … Continue Reading…

How AI is Changing the Rules of The Games for Digital Marketing Experts?

Anybody who saw digital marketing as an alternative tool is out of denial. Some understood its prevalence timely and adapted like an intelligent species and others realized after considerable losses of marketing equity. Whichever way, the digital marketing featured in your plan; it is today the most important and evolving thing on your branding agenda. The Marketing Mutants No marketing that is full-grown professionally in pushing sales can think of having an elusive attitude towards the newly developed digital marketing phenomena called Artificial Intelligence (AI) which is also evolving currently, and its growing pangs can be observed in some of … Continue Reading…

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The Essential SEO Audit Guide You Should Try for Your Site in 2019-20

Conducting an audit on your search engine optimization(SEO) is crucial for many reasons. The reason being it helps you to identify problem areas that could use some improvement. Establishing this also allows you to develop an action plan to counter these problems. What is an SEO audit? It is impossible to carry out an audit if you don’t know what it means and what you should expect from the results. An SEO Audit refers to the process of evaluation of search engine optimization in several areas. You may be tempted to use various SEO auditing tools but the best option … Continue Reading…

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SEO Tactics: The Best Ways to Double Your Search Traffic in 2020

“This article highlights 14 SEO tactics that will help you double your search traffic in the upcoming future.” In today’s time where digital marketing is becoming a huge trend, every other businessman wants his website to be on the top searches of Google. Definitely, you also want the same. But, how? Well, for that you need to have good search traffic, then only you can make your website visible among the people worldwide. So, are you ready to double your search traffic by 2020? Of course, yes! Here are some of the SEO tactics that will help you increase the website traffic, so … Continue Reading…

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Web Design for SEO: Must-Have SEO Tips for Website Designers

When building a website, it is imperative that designers bear in mind all of the modern-day SEO considerations and SEO tips for website designers that must be applied so that the website runs in smooth conjunction with the most powerful search engines’ crawler bots. Thankfully, the days of just stuffing keywords into meaningless content have gone, but in its place is a rather more sophisticated means of discerning which websites are most relevant to a user’s search criteria. Of course, this is all good news for the users, whose initial attempts to get relevant content wad disrupted by any number … Continue Reading…

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All You Need to Know about Technical, On-page & Off-page SEO

Have you invested a lot of time and money in designing a website or blog? Does your website look impressive but not getting enough traffic? Then you may have missed an essential element called SEO to promote your website or blog. SEO is a vital aspect of digital marketing, and you can’t overlook it if you want to reach your product to the target audience. Your website or blog will have no value if you are not getting the right number of visitors to it. SEO is a long-term process, and you can’t learn it overnight. Here we have covered … Continue Reading…

6 Useful Tactics That Will Instantly Improve Your Instagram Engagement

User engagement at all social media channels is vital for any personal or business account. People see you differently when they see 100k likes on Facebook or 1000 retweets on Twitter, the same is right for Instagram. In June 2018, Instagram had reached one billion monthly active users, up from 800 million in September 2017. Maintaining a good engagement rate is important for Instagram too. This is one of the top reasons why every social media expert or content marketer on the planet working on improving the engagement rate for Instagram. Likewise, other social media channels, Instagram also has influenced of … Continue Reading…

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20 Free Keyword Research Tools You Should Use for Content Marketing

SEO is one of the most important things to understand if you want your articles and your website to be seen. There’s no better way to get a huge audience and many views. However, SEO is not possible without keywords. And to get all of the right keywords, you need to do keyword research. You can get a lot of paid and free keywords through the keyword research tools. Fee tools might have limited features, but it can truly contribute to the success of your site and business. With a little skill, you can be able to get valuable keywords … Continue Reading…

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B2B Content Marketing: 10 Best Strategies to Use in 2019-2020

Business-to-business (B2B) content marketing is not as daunting as it seems. There are many ways that one can leverage their resources to get the content that they need in front of their prospects. In this article, we examine the different trends that are apparent in B2B content marketing these days and will continue to remain a part of the industry in the years to come. From the utilization of automation technology to the apparent use of engaging content to feed consumer interest, we’ve got you covered. Whether you’re starting a blog or have a current business intact, this article can … Continue Reading…

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Podcast Advertising: Your Quick-Start Guide to Understand It Perfectly

Podcast advertising is a great tool that allows companies and solopreneurs to get a return on reaching audiences that love listening to audio snippets in their car, during their commute, or at any other point in time. However, starting your own podcast advertising journey requires a big investment in content creation, and certainly a bigger one in proper training and education. We want to help you kickstart your podcast advertising venture, so you’ll find all the necessary information to understand what podcasting is all about and why people love it that much. Creating audio content that entices users on a … Continue Reading…