Tutorials

facebook-social-media-smartphone-mobile-marketing

Look Out for These 7 Facebook Marketing Hacks for Your eCommerce Store

Social media networks have become increasingly popular over the past few years. Facebook has recently introduced specific updates that support eCommerce marketing ventures. Start-ups, in particular, find social media marketing to be very intuitive and customizable. You get a space to post more content, interact with your customers and even lure potential leads into successful sales. The modern-day market is all about aesthetics and stats. You need to have the numbers on your side to create an impact in the industry. And what better platforms to gauge your brand’s reach than on social media? On Facebook, Instagram, and Twitter, each … Continue Reading…

business-marketing-social-media

How to Manage Social Media Accounts for Small Businesses?

Any small business strategy should incorporate social media into account. With the growing number of users on different social media platforms, chances are your customers and prospects are there. Why is Social Media Presence Important? If your account is not being active and engaging on social media as a business, you won’t get the chance to solve poor customer experiences. These negative accounts can spread like wildfire through your client-base and may damage the reputation of the business you’ve worked hard to build. The last thing you’d want to happen is for your customers to be invisible to you until … Continue Reading…

jquery

4 Useful Tools You Can Use to Make a jQuery Website SEO-Friendly

For most of the time the Internet has existed, SEO practices have largely revolved around search engines indexing plain text version of the website content and not content that has been dynamically generated using programming platforms like JavaScript or its hugely popular library, jQuery. According to Forbes.com, search engine crawler bots are not up to the mark when it comes to understanding JavaScript, and consequently, website content indexing may not be performed completely, and the rankings pulled down. Even though Google claims to have improved capabilities that allow it to crawl and index the content rendered through JavaScript and the … Continue Reading…

social-media-networking-marketing-advertising-data

Applying Big Data to Advantage Your Social Media Advertising

The use of Big Data is increasingly widespread in companies. The large volume of user data offered by the internet, makes brands have the personalization of messages within their reach and offer the potential customer exactly what they are looking for, at the most appropriate time, throughout their passage through the Marketing Funnel. One of the challenges of Big Data is to understand what is relevant to extract appropriate insights and knowledge, without ‘noise’ or distractions. This understanding and understanding of the data is what makes us able to customize our relationship with the user/consumer. We can use the channel … Continue Reading…

sql-injection-database

SQL Injection: Is It Still a Threat? How Can You Avoid It?

Data breaches are so common that they are not even surprising anymore. Malicious actors aim to collect as much data as possible. They are after login credentials, credit card information, or trade secrets. Once they get their hands on such data, they sell it on the dark web. If you can’t grasp how much data they stole so far, and how much they dumped on the dark web, here is a worrying number. Last year, criminals stole and sold 620 million accounts from sixteen hacked websites alone. Yes, hacking sixteen websites can lead to so much damage. But you know … Continue Reading…

apple macbook laptop - office desk - digital marketing - technology - website

How to Upgrade your Laptop for Quick Performance?

If your laptop is not performing at its best, then buying a new one is not the only option you are left with. If you are doing heavy tasks on your laptop, there are many excess files that are affecting the performance of your laptop. There is a need for upgrading hardware and software so you get expected performance from your laptop. Before buying a new laptop there are some updates that need to be done in both hardware and software of your old laptop. Sometimes it happens that with small updates your laptop performs just like a new one; … Continue Reading…

website-safety-security-internet

10 Excellent Pieces of Advice to Increase Your Website Safety!

There has been an increase in the rate of cyber-attacks in the past few years. It is not that the cybercriminals are experts, but some of these attacks are due to negligence. Not updating your website with the latest software will make your website at a high risk of being attacked. No matter how busy you are, ensuring that you make your website safe for you and your users. Most importantly, if you are tasked to manage an organization’s site, be updated with the latest technologies. With that, you will keep your company’s information and that of your clients safe. … Continue Reading…

affiliate-marketing-money-advertisement-profits-publisher-earn-blogger-commission

Simple Ways Affiliate Marketing Can Completely Transform Your Blog

You’ve joined the Shopify Affiliate Program. Or perhaps you’re a website specialist or designer who’s interested in affiliate marketing for winning easy revenue. Notwithstanding, you arrived, you’re presently prepared to begin advancing Shopify and acquiring commissions. You’ve done your exploration and realize your ideas. You’ve composed articles and blog entries previously, so this ought to be a breeze. So, for what reason would you say you are gazing vacantly at a blinking cursor? Try not to freeze! A mental obstacle is typical, and I’m here to help. Below are the fundamentals for completely transform your blog for affiliate marketing. 1. … Continue Reading…

social-networking-media-facebook-twitter-instagram-pinterest-youtube

The Facts and the Unknowns about Social Media – Is it Bad for You?

The less unknown fact is about 40% of the people in the world are using social media, not spending less than two hours daily. According to the reports are online tweeting, sharing, and updating on social media platforms. Notably, it is playing a more significant part in our lives, and this could bring a negative impact on our health, either mentally, emotionally, or even physically. However, social media is essential when it comes to marketing. Social media marketing is a situation whereby we use social media sites and website design to promote our business’s products and services. Most of the … Continue Reading…

online-shopping-ecommerce-business-payment-buy-retail-sell-purchase

Why You Should Use eCommerce to Scale Your Business In 2020?

Studies have shown that about $2.3 trillion of sales were made via eCommerce in 2017. By 2021, the figure is expected to hit 4.5 trillion dollars. Another survey revealed that about 74% of small businesses are yet to make use of eCommerce platforms for their businesses. These statistics leave only 26% enjoying the robust turnover of trading over the internet. You would agree that it’s a ridiculous figure, and it’s essential to join the intelligent 26% business owners who are using eCommerce to scale their business in 2020. Reasons to Use eCommerce to Scale Your Business in 2020 In the wake … Continue Reading…