iPhone Pocket ISSEY MIYAKE Launch, Pricing, and Design Details

iPhone Pocket ISSEY MIYAKE: pricing, launch date, and design specifics of Apple’s latest fashion collaboration

Last updated on November 12, 2025November 12, 2025 by RS Web Solutions on Categories Gadget

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Apple Collaborates with ISSEY MIYAKE to Launch the iPhone Pocket

Apple, in collaboration with the esteemed Japanese design house ISSEY MIYAKE, has introduced the iPhone Pocket, a distinctive limited-edition accessory. Drawing inspiration from the foundational design ethos of “a piece of cloth,” this accessory features a unique 3D-knitted fabric intended to accommodate any iPhone model alongside other small essentials.

The accessory showcases a ribbed open structure, ingeniously integrating characteristics of ISSEY MIYAKE’s patented pleats. This pioneering textile innovation allows the pouch to envelop an iPhone entirely while expanding to accommodate additional daily items.

Notably, the open-knit construction subtly reveals its contents, enabling users to glimpse their iPhone display without fully extracting it.

This multifaceted design significantly enhances the user experience. The iPhone Pocket can be donned in various manners—handheld, secured to a bag, or worn directly on the body—permitting users to articulate their personal style.

Yoshiyuki Miyamae, design director at MIYAKE DESIGN STUDIO, elucidated this idea: “The iPhone Pocket encapsulates the joy of wearing your iPhone in an individualized manner.”

Availability and Pricing of the iPhone Pocket

The iPhone Pocket will officially launch on Friday, November 14, at select Apple Store locations and through apple.com, targeting key global markets such as the U.S., U.K., Japan, and France.

This limited-edition accessory is offered in two distinctive styles with varying price points:

Short Strap Design: Priced at $149.95 (U.S.), available in eight vibrant hues: lemon, mandarin, purple, pink, peacock, sapphire, cinnamon, and black.
Long Strap Design: Priced at $229.95 (U.S.), featuring a more understated color palette of sapphire, cinnamon, and black.

Four people stand at a café counter, with one person serving drinks to a woman who is waiting on the other side.

Customers eager to acquire this fashionable accessory can do so beginning November 14, either online or at flagship retail establishments, including Apple SoHo in New York City, Apple Regent Street in London, and Apple Ginza in Tokyo.

Apple Specialists will be available to assist customers in styling their iPhone Pocket, ideal for the approaching holiday season.

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