Apple Unveils ‘From Earth to Sky’ Fashion Show
Today, Apple provided an intriguing glimpse into “From Earth to Sky,” a remarkable fashion extravaganza held in Turkey, which utilized the iPad Pro for its conceptualization and the iPhone 18 Pro Max for capturing footage. Below are the salient details.
Showcasing Creativity with Apple Technology
Occasionally, Apple’s Newsroom spotlights innovative applications of its products in endeavors that vividly demonstrate the practical utility of its sophisticated hardware and software offerings.
Today’s feature highlights “From Earth to Sky,” a fashion spectacle orchestrated by Bünyamin Aydın, a designer born in Germany, commemorating the 15th anniversary of the Turkish fashion label Les Benjamins.
Aydın’s imaginative approach is heavily reliant on the iPad Pro combined with the Apple Pencil Pro and applications such as Freeform and Procreate.
Aydın’s creative endeavors rarely find him confined to a desk; hence, he values the portability that the iPad Pro presents.
Its lightweight design and exceptional battery life, lasting up to two days, empower his work. “It’s the quintessential mobile workstation,” Aydın asserts. “It grants me unparalleled freedom.”
In the context of this project, Aydın utilized Freeform to curate images, material references, and preliminary sketches into mood boards, facilitating collaboration with his team.
Conversely, Procreate was instrumental in the craft of the three bespoke hot-air balloons showcased during the event.
The newly introduced iPhone 18 Pro Max also played a crucial role; French filmmaker Neels Castillon exploited the device to document the fashion show, employing uniquely configured drones that carried two iPhones apiece for aerial footage.
As the lively feeds from the hovering drones stream into Castillon’s production center, synchronization occurs in real-time at the venue.
He analyzes the footage and selects clips using a MacBook Pro equipped with the M4 Max; its nano-texture display effectively mitigates glare from the luminous sun.
This announcement, while adeptly promoting the technical prowess of Apple’s latest offerings, also provides an illuminating insight into the creative sphere seldom accessible to the public.
Apple has announced that its @apple Instagram account will commence showcasing “From Earth to Sky” today.
Source link: 9to5mac.com.
