Article Note: This article “Top 11 B2B eCommerce Platforms for Multi-Vendor Marketplaces in 2022” was first published on 10th January 2022. We last updated this article on 20th May 2022 with fresh information.
“Change is the only constant in life.” As soon as the businesses of various industries and types accept this powerful quote, the journey to get to the top becomes a breeze. B2B eCommerce businesses are no exception.
What did you expect from the B2B eCommerce marketplace?
The B2B eCommerce market is worth $7.72 trillion in 2021 and is projected to grow at 18.7% CAGR to reach $25.65 trillion by 2028 in revenue.
It’s clear that B2B eCommerce sales and ROI are sure to surge, and B2B businesses are no longer immune to going online. However, B2B businesses have shown reluctance to the eCommerce model as compared to B2C businesses. The recent pandemic has given a push to the movement towards online.
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Why B2B businesses were slow to eCommerce development?
B2B businesses are embracing the online trading technique lately due to unawareness about the convenience and ease of shopping it offers as by-products. Thankfully, now, the scene has completely changed. In the modern landscape, businesses are counting on B2B eCommerce platforms to gain an extra edge via online ventures.
Here’s the list of B2B eCommerce platforms that provides everything from basic functionalities to selling online to advanced marketing tools for better conversion and experience.
Let’s dive in!
1. BigCommerce Enterprise
BigCommerce is a powerful eCommerce website builder that allows a wide range of businesses from SMBs to large enterprises to get the B2B marketplace up and running in a couple of days. The bunch of tools enables advanced shipping options, audience segmentation, dynamic pricing, B2B-specific payment services, social media integration, ERP & CRM integrations, high-level checkouts, and quick re-ordering.
In addition to PCI DSS support for improved security, product catalog and inventory management have become a breeze with the BigCommerce platform. The standard plan to build the B2B marketplace starts at $29.95 monthly and is upgraded based on the features requirements.
NectaCart is an excellent option for B2B businesses when they are in the pursuit of the best eCommerce Multi-Vendor Platform. The mobile-responsive platform provides a user-friendly interface with custom themes, several integrations, and higher visibility into business performance. With volume bulk upload, the vendors and admin can manage a cataloging system that engages the customers.
With the support for multiple payment gateways, multilingual, multi-currency, and PCI DSS, browsing and shopping from the store become an exceptional experience. Auto-tax calculation under Tax management iron out the issues for vendors. The offline management capability is an add-on. What’s more? The one-time payment attracts B2B businesses as no recurring fees or hidden charges the company demands.
3. Shopify Plus
It’s powering over one million B2B businesses in the webbed world. The most successful platform on the market works like a pro for large enterprises. The holistic solution provides a phenomenal experience to the customers from start to finish. It comes as no surprise- why the leading brands like- Tesla, Adidas, and Motorola are banking on the Shopify Plus platform. The platform provides advanced features, ensures improved sales, and guarantees a wow experience.
With dedicated storefronts, 20 sales channels, high performance with 8000 orders per minute, one-click checkout, and wholesale selling, Shopify Plus is the top choice for B2B businesses. It’s highly scalable and extensible that allows businesses to scale up features, payment options, and app integrations anytime, anywhere.
4. Magento / Adobe Commerce
The incredible platform Magento (now Adobe Commerce) is well-known for B2B eCommerce marketplace development. Unless you live under the rock, you haven’t heard about the platform. It’s the best fit for all types of businesses irrespective of their niche. Besides its TCO, easy installation and the range of features that require minimum maintenance is another catch.
The awards and accolades from leading brands and publications had proven the eCommerce platform’s impact and positive effects on B2B businesses. The cloud-based platform allows businesses to seize an edge with scalability, extensibility, merchandising features, omnichannel selling features, reporting, analytics, and seamless inventory management. It’s a little expensive and costs around $22,000, but its functionalities make it worth it.
The OpenCart eCommerce platform is available for free to run an online store and is considered a better option than its premium counterparts. It offers mobile-responsive design, SEO tools, several extensions, beautiful themes, in-built store management, and others that B2B businesses need to launch and run a B2B online marketplace.
With its new extension OpenCart B2B marketplace, the wholesale vendors can access B2B marketplaces like- Alibaba and import and update the products with a single click. The custom dashboard makes B2B buyers’ order management plain-sailing. Open-source coding allows businesses to check the code quality without much ado. The platform is available for free, but the extension comes at the cost of $299.
6. SAP Commerce Cloud
SAP is a well-known ERP software in the market that’s empowering thousands of businesses across the globe. They have also built an omnichannel platform – SAP Commerce Cloud, that’s considered the best B2B eCommerce platform. The platforms offer a wide range of functionalities such as marketing automation, CRM, data integrations, reporting & analytics, and others to meet the different needs of B2B businesses.
It supports plenty of payment options (Cards, e-checks, digital wallets: Apple Pay, PayPal, and Visa Checkout). The B2B features include- early login, custom catalog, credit management, self-service management, price quote request, and back-office integration. The solution that has served more than 4 million users to date, it’s available in two forms- a standard edition and an enterprise edition that are premium.
7. Salesforce Commerce Cloud
The popular CRM platform is undisputedly a leading cloud computing company in the world. Salesforce Commerce Cloud is a SaaS eCommerce technology that helps businesses build and optimize their store for fierce competition. With powerful merchandising functionality, it features catalog management, personalization using ML technology, high scalability, quick reordering, multiple payment options (Credit card, ACH, or cash), account hierarchies, and price negotiation.
B2B eCommerce stores when using the platform need to pay to the platform based on the GMV model, wherein a certain percentage of total merchandise value sold through the platform is given.
Sana Commerce has used its existing ERP solution to build the B2B and B2C eCommerce platform, which act as a key differentiator. The platform won’t enable third-party ERP integrations at a later stage. Instead, the platform ensures ERP system integration from the get-go. It makes buying experience consistent and minimizes the B2B transactions complexity.
The ERP integrated eCommerce platform is a good fit for the manufacturers, wholesalers, D2C, and distributors to make B2B selling journey smooth and satisfactory. It features unlimited customization, mobile responsiveness including PWA, scalability, testing capabilities, multiple extensions, and large community support. Also, bulk ordering, quick reordering, multiple payment options, and effective promotional marketing boost sales and ROI.
8. Oracle Suite Commerce
Launched in 2015, the NetSuite Commerce is well recognized by Forrester as a leading B2B eCommerce platform for mid-sized organizations. Also, it’s the best fit for the B2B businesses looking to operate through multiple channels, that’s brick-and-mortar and click-to-mortar stores. It helps in strengthening customer engagement with automated operations, reporting, business intelligence, real-time visibility, and personalized services.
The seamless CRM and ERP integrations and high scalability make the platform gets well fitted for large enterprises. The various payment methods, custom pricing, repeat, and bulk ordering, request for quotes, and account hierarchies make the Oracle #1 cloud ERP. If you are convinced that it’s worth using, you need to contact the team for the pricing plan as they have not provided any pricing plan in general.
The platform is built solely for B2B merchants which confirms the thing that it meets the demands of manufacturer brands, wholesalers, and distributors. It features B2B corporate account management, website access control, mobile responsiveness, various shopping lists, multiple price listing, custom catalogs, requests for quotes, quick orders and reorders, and order approval.
The open-source nature of the platform ensures code transparency, reliability, security, and community support. What’s more? The OroCommerce is a perfect blend of eCommerce and CRM solutions, which means you get both using one platform that supports high sales, vendor management, and assistance in multiple operations.
The B2B-centric platform packed with several integrations has provided two pricing plans- OroCommerce Community Edition, that’s free and OroCommerce Enterprise Edition, that’s a private version and requires contact to OroCommerce team.
10. Optimizely Commerce Cloud
The Optimizely Commerce Cloud scores top position in not only offering B2B and B2C marketplace development under the umbrella but also facilitating CMS and digital marketing together. Founded in 1994, the company ensures high performance, features a robust discount engine, enables easy customization, and guarantees personalized CMS experiences.
It allows B2B businesses to make the sales process efficient, engineer the best experiences, drive huge traffic, and bring more revenue after embracing the platform. For pricing plans, the businesses need to contact the Optimizely team.
11. Yo!Kart B2B
Yo!Kart B2B is a turnkey B2B marketplace solution, tailor-made with B2B-specific functionalities out of the box. To assist core B2B eCommerce requirements the solution has a comprehensive RFQ module, and features like minimum order quantity, bulk price discounts, hidden product prices, and more. Furthermore, services can be sold alongside products, either bundled or exclusively.
Yo!Kart B2B is customizable, scalable, and a self-hosted solution that extends flexibility to the owners. Features like an extensive product catalog, individual vendor storefronts, and multiple business APIs pre-integrated lend versatility to the solution. Entrepreneurs, enterprises, and existing online businesses with varying needs will find Yo!Kart is a perfect fit.
The License based solution comes with a one-time package cost of $1499 onwards inclusive of up to 1 year of free technical support by an Agile team. Moreover, the in-house team caters to extensive customization requests.
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The list of industry-leading B2B eCommerce platforms has made its mark in the niche industry with B2B eCommerce marketplace development. The platform selection depends on the B2B business project-specific requirements. So, before you start looking for eCommerce website builders, you as a business owner should create a list of the features that matters the most. The B2B business searching for robust backend and mobile responsiveness may not need a platform that’s scalable, extensible, and flexible. Get ready with the list, do a one-to-one comparison, and finally select the platform that fits the bill.
This article is written by Anil Patel. Anil is a digital marketing & content strategist planner at on-demand-app.com. He is effectively forced behind the company’s content strategy, copywriting, brand communication, and operations. His prime focus is content marketing, ROI. And he loves writing and sharing knowledge. He likes to watch Tom and Jerry cartoons on TV on weekend days. Follow him: LinkedIn | Twitter.
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