Website Engagement

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4 Simple Yet Effective Ways to Increase Return Visits to Your Website

If you carefully analyzed the visitors of your website, you’ll get to know that the most valuable visitors are the ones who return often. Not only the returning visitors are loyal to your brand, but also they’re most likely to purchase the product you sell on your website. When someone often returns to your website, it is evident that you made enough of an impression to get them to come back. Now that they have liked you enough to return, …

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Content Strategies: Customer Engagement is Earned, Not Given

Regardless of the business you’re in, you’re likely to hear the word ‘strategy’ several times a day; what would your business be without several carefully planned, and expertly executed strategies, after all? One of the most useful approaches you’re ever likely to create, though, is a content marketing strategy – that is, a plan centered around your company’s narrative voice and the way it communicates with potential customers. A business without an audience will flounder quite quickly, and so it’s …

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5 Guidelines to Attaching the Perfect Picture to Your Content

5 Guidelines to Attaching the Perfect Picture to Your Content

Remember the lines you read from your favorite children’s book? You probably don’t. But what about the cover picture of that book? Still clicks huh?! Yeah, I know. Our brain is wired to respond more when viewing visual content rather than written. When was the last time you read an online article without a picture attached? Yes, it’s hard to remember. This phenomenon clearly shows how important imagery has become in content selling. This article is all about it. It …

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website engagament

7 Ways to Create the Most Shared & Engaging Website

Websites that are optimized for social media sharing typically attract more traffic and sparks more engagement with customers. Is it just a matter of adding social sharing buttons to pages? Actually, it covers everything from encouraging more sharing on your pages to seeking more feedback from users. Presentation Besides the content the design of your website is what communicates with the user. It depicts the entire personality of the brand. It is all delivered through the very basic mediums like …

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