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10 Good Tips on Formatting and Composition of Content in WordPress

The time of Matrix has not come yet, which means in order to perceive information, it has to be read, felt and came to understand. As long as a good dress is a card of invitation, the Internet is not an exception. 100% unique content with interesting and original ideas receive the small return and a note like 10 man-made world’s miracles fly through the networks? If you become irritated with it, you need to know the following tips on how to serve a dish called “cool content” in WordPress restaurant. Interestingly to know, they say that necessity in marketing … Continue Reading…

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Why Unique Content is Important for Your Website?

The uniqueness of content is a valuable tool that influences the positioning of a company. Uniqueness provides a good indexing of a site, indicates to users the value of information, goods or services, and improves an overall perception of a brand. This is a broad concept, which includes not only the quality of the posted texts but also an overall corporate style of a site, the exclusivity of the products provided. Aspects of the unique presentation of material The concept of uniqueness is widely used on the Internet, and it is attributed mainly to a quality of a content. Texts … Continue Reading…

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Developing a Content Strategy for SEO Success in 2018

Original content has long been a foundation of any SEO strategy and the most essential part of a content strategy. As any savvy internet marketer knows, it’s very important to establish yourself as a thought leader. Creating interesting, informative content can do this very effectively, but rather than put content out there without a coherent plan in place, it is essential that you devise a strategy. Content Marketing is Here to Stay CMI data shows that content marketing is still relevant, even in 2018. 60% of marketers quizzed reported that their content marketing strategies were more effective as each year … Continue Reading…

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4 Excellent Ideas to Create Stunning Above the Fold Content

Even since the early days of the Internet, site visitors have applied strict criteria to how content is delivered. Even on dial-up connections, it was important, from a marketing perspective, to get a visitor’s attention almost instantly. With today’s high-speed connections and advancements in both content creation and delivery, the pressure to capture someone’s interest within the first few seconds of clicking through to your pages is even greater. And in this context, the importance of above the fold content comes very significantly. What Does Above the Fold Content Mean, Anyway? If that term is new to you, it’s one … Continue Reading…

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Should You Include a Product Comparison Charts on Your Site?

If you’re a tech company looking for a relatively easy way to give your visitors more detailed information and increase your onsite conversion ratio, there are few better tools than a product comparison chart. The idea is to compare multiple products within a category, side-by-side, indicating differences in features and pricing in one convenient area—and if you use it correctly, it could become one of your site’s most valuable assets. If you’re just getting started on optimizing your website for audience interactions, we recommend you first read about how to make your website more interactive for visitors. Why Comparison Charts … Continue Reading…

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4 Types of Interactive Content to Use in 2018 for the Win!

Are you looking for a way to cut through the noise and ensure your content actually moves your audience to action? While nothing is guaranteed, you’ll most certainly see an uptick in engagement when you begin working with interactive content. Tapping into the Value of Interactive Content Interactive content refers to content that requires the participant’s active engagement. Instead of just reading or watching something, they’re forced to get involved and interact with the content they’re consuming. What’s most exciting is that interactive content clearly works. According to one study, 81 percent of brands believe interactive content does a better … Continue Reading…

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6 Ways Your Visual Content Will Boost Your Blog Posts

Visual elements in a blog post catch the eye and hold it; they are excellent for fostering intriguing and promoting interaction between blog content and a wider audience of viewers. These visuals should do more work, though, than serve as aesthetically pleasing intervals in a post. They offer up an opportunity not only to make content more engaging but to improve its readability and accessibility. In order to best utilize visual content on the dazzling, distracting Internet, consider the following ways visual content can boost your blog: 1) Memorability The visuals that appear amongst written content shouldn’t be frivolously used. … Continue Reading…

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How to Decide the Basis of Your Content for SEO Purposes

Great content is the backbone of any successful SEO strategy, and so it only makes sense to have a solid basis for creating. Many novice digital marketers think good content just happens. They don’t appreciate the thought process that goes into simply identifying what kind of content to create and share. There are a few checklist items that successful digital marketers use before creating content for SEO. Keyword Research Keyword research is simply a way for you to identify the demand for certain keyword concepts. There is plenty of data available to show what the most popular searches are in … Continue Reading…

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How to Make the Most Out of Content: An SEO Perspective

From the early days of SEO, content has played a vital role in driving traffic, increasing SERPs, attracting backlinks, and converting visitors into customers. But, though SEO specialists have always realized the importance of “content generation,” they didn’t always emphasize content quality. At least, this was the case before Google’s Penguin and Panda updates. Times have changed, though. Google has become much smarter and is no longer satisfied with spammy, link-stuffed content. The search giant is all about providing value to their users. By value, I mean high-quality content that is useful, engaging, and user-friendly. And yet, though the content … Continue Reading…

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Here’s Why You Need to Develop More Interactive Content

Do you feel like your content is getting stale? Tired of writing the same old bland blog posts that never get read or shared? You may need to give your content marketing a face-lift and interactive content could be the answer. Interactive Content: A Must-Have Content marketing has undergone a pretty clear progression. At first, there was pure text-based web content. Then, there was rich media content. Personalization followed as the third predominant trend. Now, we’re experiencing what Scott Brinker of Ion Interactive calls the “fourth wave” of content marketing. Don’t let the term “apps” confuse you. Brinker is simply … Continue Reading…