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10 Pro Content Marketing Tools Your Small Business Can Use

If your small business hasn’t subscribed to content marketing tactics yet, now is a good time. But where do you start? There are literally hundreds of tools to choose from, and every one claims that it’s the best for your small business. It’s worthwhile to take a closer look at each and decide whether its assertions about top utility for small firms are valid. Here are some of the best small-business content curation and marketing tools as recommended by the pros. … Continue Reading…

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How to Keep Yourself Creative, Up-to-date and Future-proof on your Digital Marketing Goals

Folks, we know that 2017 is shaping itself to be a great year in the world of digital marketing. More and more audience are turning their internet as their primary source of knowledge and information. The Internet makes sense to influence the massive volume of online marketing platforms available to you. Technologies allow us to embrace innovation and come up with a newly improved ways. We have to adapt to invent new and improved ways for reaching out the customer. … Continue Reading…

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Make Your Own Explainer Video – It’s Not That Tough As You Think!

Explainer video rocks – well, at least the good ones do. These quick little snippets are like a frenzy of information, packed into a seemly simple little package. Done right, they can be wonders when it comes to boosting conversion rates, driving audience engagement, and building your brand. But that’s the thing – making a great explainer video, one that’s clean, straightforward, and entertaining enough to break through the constant online noise is anything but simple. That’s not to say … Continue Reading…

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Planning for Your First Product Video? Check These 7 Beautiful Examples!

We are in the modern era of high-speed internet and online streaming. Watching online videos are now an integral part of our life. We are not only streaming movies or favorite TV shows. We are also watching product reviews, tips, tutorials, how-to videos, news and every other thing that you can possibly imagine. At the current stage, video marketing is becoming the most essential part of online marketing strategies. If you are running a business (online or offline) and wish … Continue Reading…

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Is Video a Part of Your Digital Marketing Strategy?

Just when you feel like you’ve caught up and have an active digital marketing strategy, a new trend seems to emerge that suddenly dates you. In this case, it’s video. While video has long been a valuable marketing tool, it’s now considered a must-have marketing tool. Is video a part of your digital marketing strategy? Here’s Why You Need to Use Video If the video doesn’t already play a major role in your overall digital and content marketing strategy, then … Continue Reading…

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10 Online Marketing Techniques, Strategies & Tools for Getting Success

In this article, I will try to explain 10 types of online marketing techniques. I will also try to provide some tools and strategies to implementing them on your online marketing campaign. To get long-term success on your online business, you have to make a good online marketing strategy. You also need to work hard on your online marketing campaigns to make it successful. So let’s start. 1. Search Engine Optimization (SEO): Although SEO comes under Search Engine Marketing (SEM) … Continue Reading…

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Marketing to Millennials – 7 Strategies to Get Started

The new buzz word “Millennials” is taking the digital world by storm. What does it mean anyway? The word Millennial is used to refer to those individuals who were in early teens or tweens at the start of new millennium (the year 2000). This generation comprises of the major chunk of working population in today’s time. In essence, most of the products and services are built around these Millennials and makes up the majority of business for big and small … Continue Reading…

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Animated Explainer Videos in your Online Marketing Strategy

A good video can express thousands of words and also engage visitors very easily. Instead of a written document, a visual presentation is always much more attractive and easy to sink into viewers mind. Along with the popularity of videos, the video marketing is now becoming a very effective strategy for online marketers.  And here it comes the importance of Animated Explainer Videos. An Animated Explainer Video can be your perfect idea to promote your business to the whole world. … Continue Reading…

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Storytelling – It Engages and Persuades

The Aflac Duck; the Geico Gecko; Flo from Progressive. It’s difficult not to know who these characters are. Not only are they all over TV, but they have their own Facebook pages. They are the “mascots” of three major U.S. insurance companies, and, while consumers tend to ignore most ads, they tend to stop and watch these. Why? Because every ad is a story of the adventures and exploits of these three. Now these three mascots represent a pretty boring … Continue Reading…

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8 Point Checklist for Video Marketing

Videos are fast becoming the preferred form of marketing content, according to research published by the Aberdeen Group. Unlike many other forms of marketing, which have nebulous returns, videos often demonstrate significantly and high ROI for most of the companies which use it. And best of all, a video can be used for many of the same tasks as more traditional text content, from lead generation to building brand awareness. With that in mind, we’ve taken pains to gather some … Continue Reading…

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