Video Marketing

creative-data-marketing-graph-stats-reports

Social Media Marketing Solutions Driving Towards $41.6B Led by Video

Increasing competition on a global scale continues to erode profit margins and organizations are forever scouting technological solutions to maximize productivity, reduce costs, and maintain an edge over the competition. According to a report from MarketsAndMarkets, social media marketing and management solutions are playing a key role in this, fostering a market size projected to grow to $41.6 billion by 2026. Analyze sales and markets to identify gaps Enterprises now more than ever are striving to integrate demographic, competitive, and business …

Continue Reading…

marketing-business-pricing-planning-research

Understanding the Different Types of Digital Marketing

Strictly brick-and-mortar or completely digital, modern businesses without a strong online presence border being invisible to their audience. COVID-19 caused global shutdowns, forcing people and businesses to communicate and collaborate digitally. Trips to grocery stores were replaced by online shopping, online classes replaced on-site classes, and digital marketing became the primary approach for most brands. With help from digital marketing, business across various industries can generate desired results in terms of engagement, conversion, and lead generation. But to get to …

Continue Reading…

video-website-online-stream-youtube-marketing

How to Sell Video Courses without Allowing Buyers to Downloads?

Video-based learning proves a widely accepted e-learning trend recently thanks to its various benefits. They hold your learner’s attention, take less money compared to offline learning, and free students from commuting to classes. However, any benefits have their trade-offs, and so do training videos. While providing video courses, you’re facing a digital piracy problem too. Students keep sharing your training vid with others without your permission. It’s estimated that online video piracy has blown $47.5 billion in US gross domestic …

Continue Reading…

Broadcast-Camcorder-Camera-Record-Shooting-Video-Production

Importance of Video Production in Business

A well thought corporate video production made especially for your business is not only the best way to communicate with your audience, but it can also increase conversions. It is a strategy that is increasingly being utilized by businesses around the world. The year 2020 saw almost 90% of businesses include video in their marketing campaigns. A global internet forecast report has predicted that by 2023, 82% of all internet traffic will be video traffic! Time spending online Since the …

Continue Reading…

youtube-website-online-streaming-video-marketing

Unique Tips to Incorporate YouTube Ads in Your Marketing Strategy

YouTube is one of the most valuable platforms with vast and influential targeting capabilities. The second-most popular website after Google, YouTube draws around 2 billion visitors a month. This platform is great for driving engagement and creating market value. It is a great marketing channel and gives users low-friction conversions. However, brand advertising on YouTube is not an easy feat. Creating YouTube Ads for your intended audience is an art and it takes a lot to become an artist. Looking …

Continue Reading…

youtube-app-ipad-video-watch-entertainment-enjoy

YouTube Mid-Roll Ad Breaks are Now Available in Shorter Videos

Tired of viewing the extended clips and bloating content at the end of the video? Fret not like the new mid-roll ad break policy by YouTube has got you covered. Gone are those days when long videos used to enjoy the ad benefits the most. With the introduction of the YouTube Monetization policy, tables have now been turned and shorter videos are all set to reap the advantages. Don’t get surprised if you soon start observing that publisher’s videos are …

Continue Reading…

mac-apple-desktop-computer-video-content-editing

How to Amplify Your SEO with Video Content?

“If a picture is worth a thousand words, a video is worth much more!” Video content is undeniably a fantastic tool that not just compliments your overall SEO strategy but also generates a return on investment. Its presence could really make or break the optimization efforts and drastically improves your organic page ranking. Wish to boost your SEO rankings to drive more audience? If yes, then try out adding the video content and let your website outperform the competitors in …

Continue Reading…

video-motion-movie-marketing-shoot-record

5 Video Marketing Changes Post-COVID

The pandemic has taken over many lives and has been observed to shape new consumer behavior. As most individuals spend their time scrolling through their mobile phones or working on their laptops, the Internet has served as a window to see how everyone is coping and adjusting to the new normal. Going all-in for digital was only a future many were looking forward to until everything moved faster than expected and planned. Thus, many business models and marketing strategies of …

Continue Reading…

idea-design-content-marketing-plan-creative

Unique Video Ideas to Get People Watching Your Channel

If you have long wanted your videos to gain millions of views, then just filming a video is not enough! Whether you are in a creative crisis or are just new to this social network, our tips and ideas will help you create awesome video contents that will help you reach the TOP, and bring new subscribers. In order not to get lost in a large number of identical channels, you need to take a qualitative step forward, and show …

Continue Reading…

content-marketing-desk-laptop-note-work-writing-article-blog

How to Repurpose Content to Get More Engagement?

Are you looking for ways to introduce some fresher content to your digital marketing strategy? It might be tempting to jump into it and invent something outstanding and out-of-the-box. But it might not be necessary since you most likely have everything you need at hand already. We’re talking about the content that you’ve had for a while, and that has probably become outdated. You can give your content the new life and repurpose it to get more traffic and engagement …

Continue Reading…