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Website Color Schemes – A Powerful Marketing Strategy!

‘More Traffic’, ‘More Conversions’, ‘Increased brand awareness’, like most digital marketers these are the direct goals of your marketing strategies. To achieve them, you need ‘What’ and ‘Who’ decisions.This decided you can then break down your strategies into the necessary elements. If you are reading this article, you are thinking in the right directions. ‘Website color schemes’ is a strategic and handy marketing tool and you can read on to find out why. It is quite simple really, as people we use our five senses to guide in decisions, sight is one of these and visual awareness is an essential … Continue Reading…

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10 Improvements to Make Your Online ECommerce Store More Successful

The vast potential of Internet has made it easier for businesses to target and reach out to a large number of people. ECommerce has removed the boundaries of location and area allowing businesses to target audience globally. Sales of eCommerce have grown at an average rate of 19 percent in the last decade and this trend is expected to continue in coming years. ECommerce sales are expected to triple in the next year itself. With customers growing tech-savvy and increasing penetration of Internet in lives, eCommerce businesses are capitalizing on the benefits of eCommerce. The growth of eCommerce has increased … Continue Reading…

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5 Usable Tips on How to Avoid Website Development Pitfalls

Web development projects are complicated. They involve a wide variety of tasks, technical skills, and people, often working to tight budgets and even tighter deadlines. Effective management of the project is key, through careful planning and project management. Ensure that you’re working with a team who understand your end goals. They should also have the expertise required to help you achieve them. 1. Goal Start by agreeing on goals. Work out the risks that could stop you from reaching them. Plan strategies to deal with problems as they arise. And monitor the project continuously, making sure that issues are identified … Continue Reading…

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9 Tools Every UX and UI Designer Should Have in 2018

In thiѕ inсrеаѕinglу noisy wоrld whеrе еvеrу day a nеw brаnd оr product lаunсhеѕ еvеrу second оf a dау, what wоuld it take tо make people rеmеmbеr you аѕ a business or аѕ a brаnd? A stunning, сrеаtivе аnd memorable dеѕign with impeccable mаrkеting tасtiсѕ. UI and UX Designs is аll known fоr ѕuсh hеftу jоb when it соmеѕ to dо it аll. Thеrеfоrе, kеерing уоur branding ѕtrоng, modern аnd bаѕеd over lаtеѕt trends such as creating user-friendly websites will nоt оnlу givе your buѕinеѕѕ a соmреtitivе еdgе but will also реrfоrm еxсерtiоnаllу tо attract mоrе customers tо уоur dооr аnd … Continue Reading…

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The 30 Best Mobile UI Kits For iOS And Android Developers

Of all the various aspects that combine to make an app, the most important are the UI and the UX as they define the app’s experience. Developers are well-versed about both of these and why they are so important to the success of an application.These two features have to be just right in a given application as they form the very foundations of how people will think about it. Your app has to be designed so that it fascinates all users, which will not just keep them from uninstalling the app but will outright addict them to it. Good design … Continue Reading…

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How is Game Design Different from Graphic Design?

Graphic design and game design. Are you confused about what the two mean? Most importantly, you must be wondering which one is the correct career option for you. Graphic designers are important to the game design system, and often deemed as game designers. But, there are a few key differences between the two, and if you are planning to work in the industry then you must understand them. Graphic Design Process The graphic design relates to creating ‘visual brand’ of a company or product. It is about the way a game is presented to the audience. The graphic design process … Continue Reading…

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How to Make Your Website More Interactive for Visitors

Having an appealing and informative website can help your business greatly. When done the right way, a website can be used as a tool to produce quality sales leads. As time goes by, you may start to notice elements about your website that need to be changed. Making a website more interactive for visitors is a fantastic way to keep them interested and engaged. In order to bring your vision of a more interactive website to life, you will need to hire an experienced web designer to help you out. Read below to find out how to make your website more … Continue Reading…

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6 Important Elements of Modern Website Design of 2018

Having an effective web design is as important as having a website in the first place. There is no use of having a website that doesn’t serve any useful purpose. But the real question is ‘how we create a website design that attracts more customers in 2018?’ Gone are the days when websites used to be all fancy. Web designers are focusing more on functionality and usability in this day and age. A more functional website would help to increase conversions. Here are 6 major elements of modern website design of 2018: 1) Minimal design Minimal design is an essential … Continue Reading…

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5 Tips for Balancing Website Ad Revenue with User Experience

There is a common notion that having more traffic can lead to more advertisement revenue. To some extent, this does hold true, but at the same time, it must also be mentioned here that there are undoubtedly other ways too for maximizing the ad revenue. Sites having a constant flow of visitors can go along with a technique that is popularly known as ad revenue optimization. With this process, any CPC, CPA or any other kind of advertisement exchange can work phenomenally to get more ad revenue from a site. It is essential that the user experience for a website … Continue Reading…

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How to Increase User Engagement for Your Mobile App?

Open up the Google Play Store or App Store and BOOOOM!!! You are bombarded with a variety of App display. One says you can get a lot of features, one ensures you with smooth performance, one offers you with great user experience and all such factors are enough to trap you in the web of confusion. However, the only solution to this problem is going for the one which has been appearing as a known and popular one among the customer’s domain or has been awarded a huge number of downloads or has been showered with a good amount of … Continue Reading…