Mobile E-Commerce

5 Killer Tips to Boost ECommerce App UX

In this fast paced wave of technology, E-commerce is growing rapidly. Considering the momentum of E-commerce evolution, it is expected to break the imagination of success for those who are in this business. E-commerce has made things really easy for the consumers to indulge in a unique shopping experience. But let’s face it; shopping on mobile devices can get really tricky as the entire shopping experience is narrowed down. Instead of fighting against this limitation, the best way is to embrace it and optimize the same. Most often or not it happens, that, in the process of giving wholesome shopping … Continue Reading…

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How your Slow Website Burns a Hole in your Pocket (Infographic)

A mammoth 16% hit to your customer satisfaction rate is supplicating, to say the least. Consider an example of an eCommerce start-up that usually sprouts with a handful of employees or the founding members; every single penny spent would be with a view to generating desired value to its business. A wonderful team of technicians and top brains is the driving force towards putting together that unique product arising from a novel idea. The process that follows afterward and which largely typifies the success of the business is not easy to execute. The first step is to find a reliable … Continue Reading…

5 Tips to Design High Performance Mobile User Experiences

5 Tips to Design High Performance Mobile User Experiences

The excellent user experiences with a mobile application are the natural expectations of any user. Although various contributors exist for the mobile user experiences, performance is a crucial one among the all. Of course, performance comes through various means for a mobile app, but mobile app design is the primary one and vital step to deliver high-performance user experiences. Unlike static, big sister computing devices, mobile devices are unique in use cases, forms, OS, and connectivity. These all factors ultimately are posting constraints in designing performance for a mobile application. Performance Design Influencers Mobile app developers have limited arsenals to … Continue Reading…

Ways User Experience (UX) Impacts SEO & Organic Traffic

Ways User Experience (UX) Impacts SEO & Organic Traffic

Google had, time and again, emphasized its priority – user experience (UX). If you fail at providing your users the experience they deserve, you will fail at any other aspects of digital marketing including generating organic traffic. While traffic and ranking are the ultimate goals, know that search engine optimization (SEO) itself impacts UX. UX is thus considered as a core driver that impacts optimization and traffic. We can broadly categorize these ways into two namely design and content. Here are two major ways UX impacts optimization and traffic. 1) Design: Navigation: Web navigation nowadays is no longer about navigation … Continue Reading…