User Experience

Top Web Technology Trends to Watch in 2016 (Infographic) - Featured

Top Web Technology Trends to Watch in 2016 (Infographic)

As the web keeps on growing at a very increasing rate, there has come up a number of new trends especially with regard to web development for mobile websites, web applications, and so many other web assets. Here are some of the top trends in web design according to the experts in this field. 1. Responsive Design Responsive design is all about making website content fit and adapt to any device that a user is accessing the web from. Responsive design usually has a fluid layout which can modify to fit device specifications for the best performance. 2. Material Design …

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5 Tips to Improve the UX (User Experience) of your eCommerce Website

Today I will try to share some basic tips on how we can improve user experience (UX) much better on an eCommerce website. We all know that online shopping has become one of the most trending topics nowadays. Along with the rapidly increasing online customers, competitions between eCommerce websites are increasing day by day. Gaining customers and holding them is not an easy task now. So it is quite justified to think all time how we should improve our eCommerce store to make it much more effective and comfortable for our customers. So here I am with my 5 tips …

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The Main Points for Creating a User-Friendly Interface

Today, the world of web development allows making a super powerful platform that will fully meet the expectation of the users. There are many information sources on the UX that can help to develop a super functional structure of the site. However, there are still many interfaces that are difficult to navigate. This article highlights the most important aspects that you should consider developing the user-friendly interface. Psychological Approach Psychologists have noticed when you use different things you perceive it through the three levels of cognitive processing. They are:Each level corresponds to the achievement of certain users goals. Objectives achieved …

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Does Your Web D and D Get an A for Lead Generation? (Infographic)

Web design and development have an extraordinary role in an effective online lead generation. Many companies go astray by failing to appreciate the interconnectivity, taking (or not taking) design and development decisions without taking into account the impact on their lead pipeline. The Lead Generation Ecosystem infographic was created by Straight North, an SEO agency in Chicago to help online marketers, designers and developers see the whole picture. Two aspects of the infographic designers and developers should take special note of: 1) UX & CRO: Regardless of their source, all inquiries tracked through Internet marketing campaigns flow through the company …

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5 Tips to Minimize Instances of Shopping Cart Abandonment In E-Commerce

High shopping cart abandonment rate has always remained a big concern for online merchants. According to some industry statistics, approximately 80-90% of online shoppers abandon their carts for reasons best known to them, but this severely affects high spirits of online merchants. After all, they are making every attempt starting from embracing responsive designs to offering generous discounts to their target customers. In this post, we are going to discuss the top five tips to minimize instances of shopping cart abandonment in e-commerce. 1. Ensure quick loading for every page As per the research findings of Radware done in 2013, …

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Mobile E-Commerce

5 Killer Tips to Boost ECommerce App UX

In this fast paced wave of technology, E-commerce is growing rapidly. Considering the momentum of E-commerce evolution, it is expected to break the imagination of success for those who are in this business. E-commerce has made things really easy for the consumers to indulge in a unique shopping experience. But let’s face it; shopping on mobile devices can get really tricky as the entire shopping experience is narrowed down. Instead of fighting against this limitation, the best way is to embrace it and optimize the same. Most often or not it happens, that, in the process of giving wholesome shopping …

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How your Slow Website Burns a Hole in your Pocket (Infographic)

A mammoth 16% hit to your customer satisfaction rate is supplicating, to say the least. Consider an example of an eCommerce start-up that usually sprouts with a handful of employees or the founding members; every single penny spent would be with a view to generating desired value to its business. A wonderful team of technicians and top brains is the driving force towards putting together that unique product arising from a novel idea. The process that follows afterward and which largely typifies the success of the business is not easy to execute. The first step is to find a reliable …

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5 Tips to Design High Performance Mobile User Experiences

5 Tips to Design High Performance Mobile User Experiences

The excellent user experiences with a mobile application are the natural expectations of any user. Although various contributors exist for the mobile user experiences, performance is a crucial one among the all. Of course, performance comes through various means for a mobile app, but mobile app design is the primary one and vital step to deliver high-performance user experiences. Unlike static, big sister computing devices, mobile devices are unique in use cases, forms, OS, and connectivity. These all factors ultimately are posting constraints in designing performance for a mobile application. Performance Design Influencers Mobile app developers have limited arsenals to …

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Ways User Experience (UX) Impacts SEO & Organic Traffic

Ways User Experience (UX) Impacts SEO & Organic Traffic

Google had, time and again, emphasized its priority – user experience (UX). If you fail at providing your users the experience they deserve, you will fail at any other aspects of digital marketing including generating organic traffic. While traffic and ranking are the ultimate goals, know that search engine optimization (SEO) itself impacts UX. UX is thus considered as a core driver that impacts optimization and traffic. We can broadly categorize these ways into two namely design and content. Here are two major ways UX impacts optimization and traffic. 1) Design: Navigation: Web navigation nowadays is no longer about navigation …

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