Twitter Marketing

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Noteworthy Tips to Measure Social Media Results Effectively

Social media has evolved incredibly and come a long way from where it has started. Now, the platforms have changed, and the way people are using it has also changed. Therefore, the way of measuring social media results should also need to be changed. Isn’t it? If we look at the recent changes in the most popular social media platform, Instagram, they are testing to remove the likes count on the posts. Only the one who posted will come to know how many people have liked the posts and who all are they. However, the other two acclaimed platforms Twitter …

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Why Every Business Must Measure the Influencer Marketing ROI?

Influencer marketing has paved the way for businesses to reach wider audiences and grow their customer bases. However, it does come with its fair share of challenges. About 52% of marketers found that measuring the ROI of their influencer marketing campaigns was their topmost challenge. Image via Linqia. But it’s a necessary process. Without measuring your ROI, it’s difficult to figure out if your campaign was successful or not. But that’s not all. Here are some other reasons why you need to measure influencer marketing ROI. Why is it important to measure your influencer marketing ROI? The primary goal of every marketing …

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20 Best Ways to Use Visual Content in Twitter Marketing

Visual content is considered an integral part of any social marketing strategy and Twitter is not an exception to it. According to a recent analysis, tweets with images have a 125% higher engagement and more than a 300% boost in the clicks. During old times, creating visual content was required lots of effort and investment. But today things have become quite convenient. Are you planning to use visual content in your Twitter promotion and marketing? Here are a few essential tactics that you must consider. 1. Adding a Website URL or Logo to Images It is one of the most …

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How to Use Twitter, Facebook & Instagram in Your Online Advertising Campaign?

Social media marketing is considered as the most effective tool for businesses to reach their targeted customers. If you are not using social media platforms in your online advertising campaign then you are missing out on a significant amount of business. Running an advertising campaign on social media channels such as Facebook, Instagram and Twitter will help you to drive leads and generate sales. Here we have listed some useful tactics that will help you to get the best out of your advertising campaign on social media channels. Use of Twitter in your online advertising campaign To run an advertising …

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20 Social Media Best Practices for Online Marketing in 2019-2020

2018 has witnessed several additions and improvements in social media trends. You may have observed constant development in influencer marketing, video content and augmented reality. The year 2019 has half done and you may wonder what does this year has in store for you. It is also time to make predictions about social media practices that will be in strong focus in the upcoming year. Here is a list of social media best practices for online marketing that you must watch out for: 1. Chatbots Chatbots used in social media platforms will be a vital part of online marketing in …

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How to Use Social Data Analytics to Launch a Successful Marketing Campaign?

Social media is here to stay for a while. And why not? There’s so much information it provides us with, and businesses draw great benefits from brand exposure they get on social media. The biggest advantage of being active on social media as a business is the abundance of social data and analytics. Using social media for marketing purposes doesn’t only mean getting more likes and shares. It’s also about boosting engagements and seeing what’s working for your business and what’s not. Whatever your marketing-related issue is, social data has a solution to that. Social Data Statistics Social media has …

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How to Improve Your SMM Campaign? Here are 3 Effective Ways!

The expansion of social media created a substantial shift in our relations with the marketplace. Today, all businesses must follow online trends in order to become successful or at least stay relevant. Social media marketing (SMM) plays a big role in increasing a brand’s reputation, as well as reaching out to potential customers more effectively. While this method requires experts in the field of online marketing for it to be properly utilized, there are, nevertheless, some general tips you can use to bring your SMM campaign to the next level. Tools You Should Include on your SMM Campaign To better understand social …

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How to Successfully Create an Influencer Marketing Campaign for ECommerce?

Influencers are emerging as a crucial link to bridge the gap between brands and relevant customers. Of millennials, 70% prefer to buy the products endorsed by their peers. Because of this, brands in all kinds of industries are creating influencer marketing strategies to drive sales and raise brand awareness. In fact, 86% of marketers used influencer marketing in 2017. It is only natural for your eCommerce brand to leverage influencer marketing to boost conversions. An eCommerce store needs to ensure a great shopping experience and an effective marketing campaign to increase its market share. Let’s take a look at the most important steps to create …

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Latest Twitter Statistics that All Marketers Should Know

Social media extend its reach to professional and personal spheres of our lives. The Social media platform statistics roll out now and then across the world to make the brands and businesses comprehend the benefits they can obtain from it. And one of the best platforms to reach a wide audience worldwide is Twitter. Besides being an excellent social networking site to publish news and generate brand awareness, the platform is availing more and more numbers of users every day. So, whether you are a self-proclaimed data geek, a marketer, or a business expert, is you wish to know latest …

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9 Easy Strategies to Gain Real Followers on Twitter

To increase Twitter followers is not merely for popularity on social media. Aside from being an indicator of your influence in your industry, it also means that the audience, potential customers, and leads find your content interesting. Almost half of the online marketers consider Twitter as their primary network to engage with their customers. Thus, to have more Twitter followers is one of the goals you need to have in your marketing plan. Because this social media platform is quick and easy to use, it is considered as one of the most effective channels to gain fame in the social …

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