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Brilliant Framework for Your Startup Marketing Plan

Startups are in an unusual position from a marketing point of view. On the one hand, there is an immense opportunity to create a brand from scratch. On the other hand, there’s a unique set of challenges involved when you’re trying to boost the popularity of a company nobody knows about. This position offers a lot of creative freedom, but it can be quite daunting as well. This framework will give you an idea of how you should prepare your startup marketing plan. Bear in mind that these are just guidelines. How you use and the solutions you come up … Continue Reading…

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Latest Easy to Follow Marketing Plan for Startups and New Entrepreneurs

Traditional marketing strategies don’t really work so well with startups, especially because of the limited budget that they have at their disposal and, sometimes, lack of experience. That is why startup entrepreneurs need to be inventive and find new ways of speaking to their customers, as well as continuously attracting new ones. However, there is one concept all businesses should incorporate, regardless of their size and budget: a marketing plan, exactly what to include. Different than a business plan, as it focuses on keeping your customers and winning new ones, a good marketing plan spells out the tools you will … Continue Reading…

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10 Tips for Beginning as an Entrepreneur

Justin Kan, a successful entrepreneur and investor, had a piece of wisdom to give to beginning entrepreneurs: “Startups don’t die, they commit suicide.” Every fresh entrepreneur should know this: your business is not going to succeed in a miraculous way. Luck has nothing to do with business; it’s all about persistence and hard work. Without it, your startup will be doomed to failure. We don’t want that to happen, do we? Each startup has tons of potential for growth. It doesn’t matter what your business is; the following 10 tips are useful for every beginning entrepreneur: 1. Clarify your mission. … Continue Reading…