boost-ecommerce-conversion-rate

Unconventional Ways to Boost Your eCommerce Conversion Rate

Nowadays, it’s very common to buy and sell things on the internet. For a seller, some of the words and phrases must have become very familiar to him; like eCommerce conversion rate, cart abandonment, time on site, time on page, etc. So, it won’t be a surprise that you also know about low eCommerce conversion rate. Studies of Fireclick benchmark index point out the fact that, when it comes to a website, only 10/100 are really interested in the products. Moreover, from this number, 2 really makes a purchase. Now the interesting part is that, all the online marketers are … Continue Reading…

10-Unexpected-Ways-to-Promote-your-eCommerce-Business-Campaign

10 Unexpected Ways to Promote your eCommerce Business Campaign

After sparking an eCommerce business idea, you come up with a product that you would like to sell to your customers. In many cases, marketing is the most difficult part of a business venture, with many companies competing for the same clients in the market. However, with clear marketing strategies including web to print product design software, eCommerce business owners can overcome the challenges of marketing and rise above the competition. Here are ten ways for eCommerce business owners can implement to promote their business campaigns. 1. Craft elevator pitch skills: eCommerce business is about getting a customer’s attention about … Continue Reading…

infinite-scrolling-kill-ecommerce

Does Infinite Scrolling Kill eCommerce? – A Complete Guide

Discussion on infinite scrolling usage is still a contradiction that whether it is fruitful for the eCommerce websites or not. However, it is a trendy technique, but if you use it especially for eStores, then it might lead your site towards failure and frustrate your niche to leave the page. Hence, this has become imperative to know in detail that is infinite scrolling feature harmful or good for your site in any instance? Continuous scroll is a little crazy feature of the web design, which was first used by Twitter. In other words, we can say that Twitter brought this … Continue Reading…

online-marketplace

Online Marketplace – Comparison of eCommerce Platforms

Online Marketplace is a business place where business is done through internet. All business processes like sell and buy are performed through online marketplaces. The products on online marketplaces can be from multiple vendors, may be stores, brands or persons in the same marketplace platform. All the marketing strategy for attracting customers and money transaction processes are handled by marketplace owner while manufacturing and product shipping is dealt by third party vendor. This way, the manufacturer is able to sell his own products directly and marketplace owner is able to avoid holding stocks. This type of supply chain management is … Continue Reading…

ecommerce-database-dba

Planning an eCommerce Platform? Think Database First

The power of eCommerce today cannot be gainsaid. This is the future of business and as an entrepreneur you need to tap into this rich market. E-marketer has already projected that eCommerce sales will hit $1.5 trillion by end of 2014, an increase of 20.1% from 2013. Leveraging on eCommerce Database However, your eCommerce page is only as successful as the database you use. The days when using HTML, JavaScript and CSS was enough for your website are long gone. To leverage on your eCommerce site you have to incorporate database-driven or dynamic website. As an entrepreneur, your eCommerce website … Continue Reading…

magento b2b commerce

Magento – Can it be Geared for B2B Commerce?

One can’t overstate the fact that Magento eCommerce has brought transformational changes in the way B2C businesses operated. The companies with the B2C model have been able to reach a much larger band of audience owing to the web platform that makes it easier for them to broadcast their services and products to a whole new array of consumers. Now, Magento needs to spread its wings. While everything looks great for the B2C model, Magento needs to branch out to the B2B model to help out the companies that have clients who are much more tech-savvy, and have a relatively … Continue Reading…

eCommerce-Software-Tools

6 Important eCommerce Software Tools for Web Store Owners

So you have decided to have an online store but don’t know what are the essential requirements or tools to get started! Sometimes it could be painstaking to nail down performance oriented software’s. Don’t get confused by many options that the eCommerce software tools offer you. If you are one of those who are pondering over some useful software’s to be used for your eCommerce platform then look no further. We will be listing down some of the most vital and cost effective software tools for you to go on a roll with your web store. Let’s understand the two … Continue Reading…

Magento

Magento – What makes Magento such a Great Tool

Magento made its foray into the world of website development and design in the first quarter of the year 2008. Magento is a robust, user-friendly and flexible open source web application. Acquired by eBay in 2011, it has brought a sea of change in the field of website development and design. It is the most trusted content management system present today. The dynamic design is good for both web and mobile platform and the design makes it adaptable, scalable and flexible too. Customization is a great feature of Magento. It can be customized as per the needs of the customer. … Continue Reading…

x-cart

X-Cart Framework – Did You Know These?

Time and again, we have heard the name X-Cart whenever the question of eCommerce and online shopping is chimed in. But the actual condition is such that a vast majority of us who claim to know everything under the sun is still unaware of what exactly X-Cart is. It’s high time someone explained what X-Cart is and what are it’s features in detail, giving a hint at what it’s positive aspects are, alongside with a comparison to other similar products. Well, considering this escalating need as a top priority, this blog is dedicated to the purpose of spilling the beans, … Continue Reading…

e-commerce

Qualities To Look For In eCommerce Software

When you are planning to create an online business, you will want to be able to create it as easily as possible. To do so, it takes great products to help you. One of those products is eCommerce software. There are many of these products available online today to help you in developing and maintaining an eCommerce website. Before you invest your money into a program to use, you should know that there should be certain qualities to look for in the product. Without these key qualities, you will most certainly run into difficulties trying to use the software. Below … Continue Reading…