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5 Top Mistakes to Avoid in your eCommerce Store Navigation

No one has time to surf your site upside-down (except your competitors of course), hoping to find the things they need. No matter which site page your visitors land on, it’s exactly the navigation that keeps them engaged, by driving to the desired place. Even more, website’s navigation greatly affects traffic and conversions. And here is why: A good navigation structure means better crawling and higher rankings. The easier it’s for shoppers to find what they need, the higher your chances to convert visitors into customers. In this article, we are going to discuss 5 widely spread navigation mistakes that …

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5 Tips to Improve the UX (User Experience) of your eCommerce Website

Today I will try to share some basic tips on how we can improve user experience (UX) much better on an eCommerce website. We all know that online shopping has become one of the most trending topics nowadays. Along with the rapidly increasing online customers, competitions between eCommerce websites are increasing day by day. Gaining customers and holding them is not an easy task now. So it is quite justified to think all time how we should improve our eCommerce store to make it much more effective and comfortable for our customers. So here I am with my 5 tips …

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5 Tips to Minimize Instances of Shopping Cart Abandonment In E-Commerce

High shopping cart abandonment rate has always remained a big concern for online merchants. According to some industry statistics, approximately 80-90% of online shoppers abandon their carts for reasons best known to them, but this severely affects high spirits of online merchants. After all, they are making every attempt starting from embracing responsive designs to offering generous discounts to their target customers. In this post, we are going to discuss the top five tips to minimize instances of shopping cart abandonment in e-commerce. 1. Ensure quick loading for every page As per the research findings of Radware done in 2013, …

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eCommerce Conversion

7 Designing Tips to Increase your ECommerce Site Conversion

ECommerce has been the buzzword for the entrepreneurs for a while. With the global phenomenon such as amazon, eBay and countless other regional eCommerce stores out there, the consumers have numerous alternatives to pick from. Faulty designs and poor user experiences of the website are the two most common contributing factors when it comes to failed eCommerce businesses. Often, the entrepreneurs fail to recognize the importance of creating a seamless buying experience. In this post, we’re going to discuss the top 7 designing tips to increase your eCommerce site conversion. 1. Check the Shopping Cart Customers want to have the …

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3 Simple Steps to Build a Checkout Flow That Works, Really Well

3 Simple Steps to Build a Checkout Flow That Works, Really Well

Here’s a reality check in case you are unaware about the present market situation, recent studies shows that on an average at least 68.55% of potential customers abandon their shopping cart, IBM recorded the figure to be at 68.95%, whereas Listrak claimed it to be at an ominous figure at 75%. As an eCommerce entrepreneur, these figures are enough to give you those sore goose bumps, enough to take away your sweet slumber. As a diligent entrepreneur, the first thing you need to know is the reason behind the “dramatic” cart abandonments. But before that realize that there exist no …

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What's New With Magento 2.0

What’s New With Magento 2.0 (Infographic)

Magento 2 may have taken a while to get a beta release, but the recently revealed changes and updates to the original Magento system that it showcases clearly make it a must-have for old or new Magento users alike. Magento 2 basically retains all of the good aspects of its predecessor. It focuses more on making the CMS more user-friendly to users who are not too tech-savvy, as well as modernizing the entire platform, making it more mobile-friendly and amenable to third-party collaborations and integration. For one, it now allows users to work with a plethora of more advanced and …

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PrestaShop

Top 10 Reasons Why PrestaShop is One of the Best eCommerce Platform

ECommerce is the current buzzword in the online world. To be precise, it is the current buzzword as far as online shopping and business is concerned. And the reason behind this is that almost all the existing business owners and new budding entrepreneurs are setting up their own online retail stores and selling their products and subsequently receiving payments for those products online. But for such an online retail store business to achieve success and monetary profit, it is very imperative that the store does not lag behind in any aspect, and provides the online shopper or the customer the …

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eCommerce Multi-Vendor Software Strategies

eCommerce Multi-Vendor Software Strategies

An entrepreneur is a person who establishes a business or any other venture or economical establishment that focuses on economic growth. Great entrepreneurs must be able to calculate the gains and losses that their establishments face during their period of development. Those who are challenged in this field lack the necessary strategies that are essential for a flourishing business. eCommerce is a platform that entrepreneurs use to grow their business. However there is a lot that one should look at before blindly venturing that area. Multi-Vendor sites provide the best alternative when it comes to selling products. These are online …

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Mobile E-Commerce

Things You Should Know Prior to Opting Mobile E-Commerce

The most important trend with e-commerce is occurring on tiny screens. Mobile conversion rates are huge right this moment probably bigger than you think. If you’ve recently been neglecting mobile conversion optimization, it’s time to hone in on the few specifics, and get with the game. Everyone understands that e-commerce is usually a constantly growing area of the larger retail store and the business sector landscape, but are you aware that mobile E-commerce keeps growing faster? Given the actual growing variety of Smartphone along with tablet users, this is understandable, but it is possible to a lot of e-commerce retailers …

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Top 5 eCommerce Predictions on 2nd Half of 2015

Top 5 eCommerce Predictions for the 2nd Half of 2015

The year 2014 saw a huge surge in eCommerce revenues across the globe. According to a report by Forrester, 2015 will be no different wherein eCommerce revenues will continue to grow as new brands enter into the global road-map and execute new strategies. New businesses are offering creative products and services to win the eCommerce game. The online buying behavior of shoppers has continued to evolve and present new opportunities for marketers. This certainly is a challenging industry to be in but nonetheless exciting. Here are the top 5 eCommerce predictions that will govern the latter half of the 2015. …

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