SEO Trends

15 Inspirational Speech Marks from SEO Leaders

15 Inspirational Speech Marks from SEO Leaders (infographic)

Well, that’s true. A leader is all that; an inspiration, an influence and a pioneer in his field. But halt and think again. Is it all a leader is about? Are leaders the born geniuses who knew what to do right from the start or they are the one who were consistent even after initial failures? Every leader starts as a follower and his vision is often considered as “daydream” which seldom comes to the realization. SEO leaders are such people who never had SEO in their DNA but their vision and efforts placed them where they are today. They …

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How to Become Better at SEO in 2016 (Infographic) - Featured

How to Become Better at SEO in 2016 (Infographic)

The digital world is changing and evolving at a very rapid pace, and the norms that have worked and is applicable before no longer have the same impact today than it does a while back. This applies to all aspects, including the behavior of search users and all other attributes that affect Search Engine Optimization (SEO). Some might be saying and spreading the wrong notions that SEO doesn’t have the same powers and impact it had on the search just like what it did before. Don’t get swayed by all these and know for a fact that SEO is still …

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SEO Tips: A Guide to Future Proof Your Website

Marketing is one of the aspects of businesses that have gone digital and the situation is completely irreversible. This means that companies have to go out of their ways to ensure that they remain relevant and appeal to their customers on the digital platform. Search Engine Optimization (SEO) is one of the ways through which businesses have been able to take their place on the popular search engines. They make it possible for potential and regular often result from the use of proper SEO techniques. Since online marketing will still be in use for years to come, it is important …

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Online Travel Marketing

Future Trends in the Online Travel Marketing Sector

As is the case with many other sectors, the advance of technology has transformed the travel industry during the last decade. This applies just as much to how travel opportunities are marketed as to operational issues, including making reservations, checking flight times and sourcing local knowledge about destinations. There are important new developments ahead, and travel companies need to engage in some smart marketing if they are to retain and grow their customer base. Making connections Some travelers are still happy to pop into a travel bureau to book hotel rooms or airline tickets – however, as times change it …

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SEO Tips Techniques

5 SEO Techniques for Ranking in 2016

If you are going to start working on Search Engine Optimization for ranking your website, then you should prep up on some of the easiest ranking techniques that will get your products or services on top of Google search results. Driving large traffic to your business or personal website will require you to do many hours of research and planning to get started. Many times digital marketing enthusiasts are stuck on outdated techniques because employers don’t allow them to properly train themselves in using more advanced strategies due to time and resources. Therefore, we have done the research for you …

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Google Local SEO

Google Local Snack Pack Everything You Need to Know

Ever since search engines exist, our internet world has been growing and flourishing. They have evolved to reconcile the need of the browsers and consumers. With the introduction of local search results, search engines have been able to catch the eyes of local business. These local packs generate direct leads. That is why they have become one of the treasured marketing goals for local businesses – big or small. The local pack listings are populated depending on searcher’s IP. Unlike organic results, these listings run on a different algorithm and are niche-based. Local packs comprise of the name, address and …

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Online Marketing Trends that are Evergreen

If there is one word that best describes how to frame online content in order to take advantage of search engine optimization, it is ‘relevance’. Search engines like Google put a high premium on content that is relevant and fresh. So do website visitors. Relevant content gives website visitors a reason to come back; it establishes the company or organization operating the site as an authority; it tells website visitors that the company cares about them as much as they do make the sale. Hand-in-hand with relevance is producing content that is evergreen. If you are unfamiliar with the term, …

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Key Mobile Marketing Trends that will Rule 2016

Key Mobile Marketing Trends that will Rule 2016

A recent survey revealed that users spend an average of 2 hours per day on their mobile which is 33 percent of their entire internet time. We have observed a constant growth in this over the last a few years as it was only 20 percent in 2012 and now have crossed 35 percent. There is no surprise that among young users aged 16-24 the mobile usage is much higher, nearly 4 hours a day. Looking at these stats, it is clear that we are marching towards a society where users will spend a larger part of their internet time …

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Updated Search Experience on Firefox for Yahoo

Updated Search Experience on Firefox for Yahoo

Exclusively for Firefox browser users, Yahoo has changed the way that search results are displayed to users on a desktop. Rather than having links and written information being the most prominent results, the change focuses on making images and videos more visible, and these changes are already evident on the results pages for entertainment and celebrity searches. With the main focus being put on the images and videos for the search results, these appear in a carousel style across the top of the results page. Under the pictures are the links most related to the search, and on the right …

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Near Me - Now a Rising Google Search Trend

Near Me – Now a Rising Google Search Trend

Google Says ‘Near Me’ Searches Have doubled This Year. Google is stating that the search queries ‘nearby’ or ‘near me’ has doubled within the past year. Therefore, businesses that have already designed and implemented an effective mobile site can take advantage of this great traffic and excellent sales opportunities. It is also important to note that the ‘near me’ search query is broken down into more than one category. One of which includes a section that reports traffic that comes from mobile devices instead of desktop computers. So, more importantly, the ‘near me’ searches that google analytics have found can …

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