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Why Are Website Analytics Important for Web Design, SEO & Marketing?

The idea of making use of website analytics can be intimidating, especially to first-time site owners. Data analysis just sounds menacing, especially if you don’t know what to expect. Lucky for us, website analytics are quite straightforward. With a little bit of self-education, it easy to interpret and leverage to our advantage. Whether you are a site owner and are curious about why you should start implementing a sound data-based approach to your strategy, or are getting your first site off the ground and want to make sure you’re maximizing your chances for success, below are some of the reasons … Continue Reading…

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Everything You Need to Know About Link Building and SEO

Search engine optimization is among the most controversial issues in content marketing today. From local optimization, Meta descriptions, crafty YouTube descriptions… you get the idea. Everyone has their own idea on what SEO entails. In this post, we’ll focus on the relationship between link building and SEO. While keyword stuffing is a thing of the past, the DIY link building outreaching method is 100 percent alive and kicking (For more click here: https://landingi.com/blog/the-diy-link-building-outreaching-method). But what is link building? It’s the process of acquiring links from other sites to your own. A link is a way in which users navigate through … Continue Reading…

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How to Boost SEO Results for a Higher Return on Investment (ROI)?

Getting better SEO results from a given campaign produces a higher ROI. It’s certainly important for every company or website owner to create improved performance over time. We’re all in a race against our nearest competitors. Doing more things right can deliver that better ROI that we’re seeking. Let’s look now at some ways to boost SEO results. The Challenges of Prospecting Guest posting can be done well or poorly. The poor approach is to spread yourself thin by gathering up the details of hundreds or even a thousand likely prospects and firing off a template email to each of … Continue Reading…

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Basics of Search Engine Optimization and Search Engine Marketing

Search engine optimization and search engine marketing are actually not as complicated as they can initially appear. If a business wants to succeed in today’s technological world, it will need to take advantage of both search engine optimization, or SEO, and search engine marketing, or SEM. These two promotional strategies allow businesses to connect with internet users on a continuous basis while simultaneously increasing the effectiveness of their website. What is Search Engine Optimization (SEO)? Search engine optimization is the process of optimizing your website so that it appears in the results for specific relevant keywords when they are entered … Continue Reading…

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WordPress Tips: Why SEO is Easier with WordPress?

In today’s digital world, every business needs to have a website. Online presence is really important; no matter whether your business operates in the local, regional or international level. When a business owner decides to get a website for their business, the first question they face is what type of website they would prefer. In the case of a CMS website, the next question is which CMS to go for. From Joomla to WordPress, there are several options of CMS a business can choose. WordPress is the largest and most popular Content Management Platform. A research done in 2015 showed … Continue Reading…

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The Basic Digital Elements that You Must Get Right

Taking your business online can be a daunting prospect, but the truth is that it is very simple. Having an online presence is critical, and these days, most companies have one. But there is a very fine line between doing it and getting it right, and as with anything the old adage, if you are going to do it, do it properly, applies. The problem with moving into the digital realm is that everybody understands it or knows what they are doing. So, with that in mind, here are a few key areas that you or your digital partners need … Continue Reading…

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5 SEO Mistakes That Wreak Havoc on Your Conversion Rates

You should know by now that optimizing your site for SEO is one of the best ways to drive traffic to your site and improve your conversion rate. However, many marketers focus solely on keyword research, social media, and external link building, and not enough on how those things affect how people behave once on their website. In other words, marketers don’t focus on how they’ll convince people to subscribe, sign up, or purchase once they’re on their website. To better understand the link between SEO and conversion rate optimization (CRO), let’s take a look at some of biggest SEO mistakes you … Continue Reading…

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The Useful & Ultimate Guide of Successful SEO in 2019

A lot of us can be overwhelmed by a vast range of data available on the net about SEO and various SEO strategies that can help you to optimize your brand to the maximum. However, you might not be often having an SEO team or expert to guide you through every step. Search engine optimization is a broad context which can be used to promote your brand and make it reach to maximum potential customers. Here is a brief guide on various things related to SEO and online marketing which can help you to understand the concept in a better … Continue Reading…

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How Digital Marketing Will Change in 2019? All You Need to Know!

Digital Marketing is one of the continually changing business phenomena that are difficult to master, and even more difficult to efficiently optimize. Digital marketing trends of 2018 brought along new changes in algorithms, smarter marketing techniques, and more interactive marketing strategies that relied on branching out and encouraging reader interaction. 2019 has just started and is bringing new and improved digital marketing techniques that can improve SEO rankings, promote and increase reader interaction, and expand outreach manifold. These new techniques are not designed to be easy, so if you own a blog or a website, get ready to start optimizing … Continue Reading…

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What Exactly is the SEO & Marketing for Dentist in 2019?

One of the more important aspects of running a successful dental practice is the acquisition of new patients. Your clientele is the lifeblood of your organization, without a strong base it may be difficult to effectively sustain your business in the long haul. Once upon a time, having your business listed in the Yellow Pages and having a few billboards or park benches was the best form of dentist marketing. In today’s world, more than 75% of potential patients begin searching for a new dentist online. In other words, SEO marketing for dentist has become an increasingly integral aspect of … Continue Reading…