SEO Tips

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SEO Benefits of Having Strong Social Media Presence for Businesses

Social media is much more than having an online presence. It comes with a host of benefits starting from brand recognition, marketing, advertising, to customer service. What about SEO benefits? Experts say the relationship between social media and SEO is complicated. Let’s explore that in detail. Does Social Media Benefit Your SEO Effort? A few years ago, nobody could have guessed what social media would become. Facebook is the ultimate social media superpower. Instagram has 700 million users, MySpace no longer exists and Google algorithms have changed. Since the social media landscape has changed, so has the relationship between a …

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Everything to Know About Domains, Subdomains & SEO-Friendly URLs

Choosing a domain is one of the most important tasks a company faces when launching a corporate website. A properly chosen domain can move your business to a new level, whereas a wrongly picked domain can prevent your site from occupying top positions on SERP. A domain must be selected in such a way that it meets the technical requirements of the domain zone, is convenient for further use, and meets your marketing/ branding strategy. This task is not as simple as it seems. After all, there are different domain zones, and you may not yet know how much the …

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Best Online Marketing Strategies for eCommerce Websites in 2020?

The eCommerce sector has become a highly competitive online industry. Whether selling sports gear, jewelry, clothing, or books, there are countless competitors in the internet marketplace, all vying for customers and clicks. Online retail now accounts for over $3.5 trillion sales around the world, and it’s an industry that’s growing incrementally year-on-year. As technology improves, there are fewer barriers to prevent people from entering this sector, and so more people than ever before are going online to realize their self-employment dreams. While there is a world of opportunity out there for those who are keen to exploit the potential of …

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How to Write Compelling Content for a Landing Page?

Great landing page content always produces sales. Conversion copywriters are a mixture of writers and psychologists. They know how to make a user push the button and buy something. They create engaging content. It grabs readers’ attention and keeps it until they reach the bottom of the page. So, how to write great content that can be a game-changer for your landing page sales? Here are some useful tips. Use Your Customer’s Language You must know your target audience well. Use their language, take into account their habits and desires. Define all the characteristics you can find on the web and …

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10 Excellent SEO Friendly Blog Post Content Ideas

When you aim to impress your audience with captivating blogs, even the search engines will acknowledge you with high ranking. However, you also have to work on the quality of your articles. They should be top-notch and easy to read. Every writer that needs to be on top of the ranking for credible SEO friendly posts can get SEO services. Although the changes won’t happen overnight, have patience because, with their dedicated service and skills, you will soon be soaring high. In essence, what is consumable to a user becomes an SEO friendly too. 1. Write with lots of passion …

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Underrated Link Building Tactics that Work Surprisingly Well (Infographic)

Link building is an essential aspect of search engine optimization (SEO). Having several sites pushing out content with a link to your website means you’re doing your link building tactics well. While this is undoubtedly a positive thing, you shouldn’t become too complacent about the success you’re getting. As with any business activity, it’s recommended that you continuously update your link building strategies to keep up with the ever-changing algorithms in organic search. As Google and other search engines roll out new guidelines on how they rank sites, you need to determine how this can affect your site’s ability to …

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Converting Existing Traffic: 5 Effective Tools to Skyrocket Conversions

Oftentimes marketers focus all of their waking hours on devising strategies that are set to boost their company’s traffic. Different combinations of various conversion strategies are attempted and bought into in the hope that visitor figures will take a brief upturn. AdWords campaign after AdWords campaign can come and go, with marketers seeing little in the way of tangible results when it comes to traffic. Marketing budgets can be squandered with little meaningful research behind the strategy it’s being blown on. Fundamentally, the battle for traffic can be a mysterious one that’s unwinnable for companies that can’t throw millions of dollars …

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Look Out for These 7 Facebook Marketing Hacks for Your eCommerce Store

Social media networks have become increasingly popular over the past few years. Facebook has recently introduced specific updates that support eCommerce marketing ventures. Start-ups, in particular, find social media marketing to be very intuitive and customizable. You get a space to post more content, interact with your customers and even lure potential leads into successful sales. The modern-day market is all about aesthetics and stats. You need to have the numbers on your side to create an impact in the industry. And what better platforms to gauge your brand’s reach than on social media? On Facebook, Instagram, and Twitter, each …

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4 Useful Tools You Can Use to Make a jQuery Website SEO-Friendly

For most of the time the Internet has existed, SEO practices have largely revolved around search engines indexing plain text version of the website content and not content that has been dynamically generated using programming platforms like JavaScript or its hugely popular library, jQuery. According to Forbes.com, search engine crawler bots are not up to the mark when it comes to understanding JavaScript, and consequently, website content indexing may not be performed completely, and the rankings pulled down. Even though Google claims to have improved capabilities that allow it to crawl and index the content rendered through JavaScript and the …

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How to Improve Your SEO With Non-Textual Content?

All of us know that ‘content’ is one of three major pillars of for the ranking considerations at Google but how many of you limit the content to ‘only texts’? Today, we are going to talk about the non-textual types of content and how you can level up your SEO game to improve your ranking. The SEO strategists have been pretty vocal about the methods related to the text-based information over the course of time. But the newbies in the town often meet non-textual content with less considerate SEO efforts. However, I have found them quite appealing for the audience as …

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