SEO Techniques

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SEO: Facts, Myths, and Benefits

Today businesses take their business online in order to create an online presence for expanding their audience and overall growth. But in recent times that’s not enough, even posting regularly without a solution or proper strategy is not enough for getting outstanding traffic and amazing brand awareness. Here comes SEO for your rescue, that is Search Engine Optimization. Let’s find out the facts, myths, and benefits that come with SEO. Unfortunately, many businesses are not aware of this. So, let’s …

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6 Steps to Success: Effective Strategy for SEO Promotion

Many people who start to promote their sites have heard about SEO or even have an approximate idea. However, basic knowledge is not enough. Frequently, projects fail because a small business owner does not have an SEO promotion strategy. The budget is allocated only for 1–2 tools, which are used chaotically and without any logic. Of course, they don’t get impressive results in a short period of time, the budget is wasted, and the business owner is frustrated. To achieve …

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How to Amplify Your SEO with Video Content?

“If a picture is worth a thousand words, a video is worth much more!” Video content is undeniably a fantastic tool that not just compliments your overall SEO strategy but also generates a return on investment. Its presence could really make or break the optimization efforts and drastically improves your organic page ranking. Wish to boost your SEO rankings to drive more audience? If yes, then try out adding the video content and let your website outperform the competitors in …

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16 Best Free Website Analysis / Analytics Tools to Supercharge your SEO

Criticism or feedback is important in every field, in relationships, in jobs, or website performance, a response or feedback helps us to understand how can we improve and become better than before. This is what web analysis tools provide us with, an evaluation or assessment of how a website works and how it can be improved to give a seamless experience to its users. In simple words, we can say that web analysis is the data behind a website, and …

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How Much Do Large Corporations Spend on SEO?

Whether you have a physical business that you want to attract more people to, a business that does its selling online, or simply a website where you want a larger slice of advertising revenue, you’re going to want to take advantage of Search Engine Optimization, or SEO. SEO is a powerful tool that uses keywords and links to get your website higher in the search rankings on Google, Bing, and other websites. Use SEO right, and you can get your …

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How to Implement Artificial Intelligence (AI) in Your SEO Strategy?

Artificial Intelligence, when it first burst into the scene, brought with its images of robots, machines that perform complex tasks, and omniscient computers. It’s now the 21st century, and although robots and computers have greatly advanced, the world still hasn’t seen human-like cyborgs or a computer with almost god-like ability—except in works of fiction. What Artificial Intelligence does today is, among other things, recommend what show to watch, or what advertisements you should see. Artificial Intelligence’s progress may not be …

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Improve the Quality of your Leads with Landing Page Optimization

Creating a landing page to generate more leads has always been a good idea. However, the number of leads you generate should not be your top priority. Instead, you should focus most on the quality of leads. In other words, it’s all about quality over quantity. So, if you’re finding yourself in a situation where most of your generated leads eventually go cold, you might need to focus on landing page optimization. What is Landing Page Optimization (LPO)?  LPO is …

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How to Increase your Rankings Using a High-Quality Contact Us Page?

Is it possible to increase your rankings using a high-quality contact us page? The answer is a resounding yes! After reaching your website, you’d want your visitors to contact you. This is usually the #1 action you as a site owner want your visitors to take. You might be running an e-commerce store or a food blog and you’d want your audience to share their feedback with you or simply contact you for a reason. There are several perspectives on …

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What are Toxic Backlinks and what to do with them?

It’s often said that too much of a good thing can be bad for you. Unfortunately, this goes for the internet side of things as well. Sometimes, the SEO strategies we adopt result in toxic backlinks. Website owners, who’ve been unable to keep an eye on things, just might learn how the link health can impact their site. But why even take that chance? Essentially, because backlinking is one of the most effective ways to improve your site’s authority. For …

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6 Simple Fixes to Improve Your SEO in 2020-2021

SEO or search engine optimization is one of the most important elements in increasing any business’ ROI online. The truth is that search isn’t only a mere Q&A platform nowadays; it already has a significant and crucial impact on your customers’ journey. That’s why all business owners and marketers could benefit from being concerned about it. Several marketing statistics have shown that organic search engine optimization is better than paid search ads, especially since up to 80% of search engine …

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