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18 Digital Marketing Tips to Enhance Your Niche Audience Targeting

Niche audience targeting is nothing but a practice of utilizing consumer data to segment it according to interest and demographics. This form of digital marketing lets you get in touch with your consumers through relevant messaging. Sometimes, you really need to think out of box strategies to get the most out of your digital marketing project.  If you want to target the right customers through digital marketing then here are a few tips you must follow: 1. Employ Videos or Live Streaming: Taking help of videos or live stream is considered as an effective digital marketing technique that you can … Continue Reading…

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The Best KPIs to Track your eCommerce Business Performance in 2019

Hola, eCommerce entrepreneur! Hope, you are doing well; or maybe you are not doing it all well or maybe you are perennially on your toes to do well. But… Hey, let me tell you this, whatever your story maybe… by coming here you have jumped into a magical oasis that is sure to quench your thirst of making more business and eventually minting more money. If you own an eCommerce online business you already know this. eCommerce isn’t easy. Any business is a game. In order to win the game, you just need to know the game. And here lies the answer to all … Continue Reading…

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6 Excellent & Useful Tips to Improve Your SEO in 2019

E-commerce and marketing are booming, and the technology that helps maintain this environment is here to stay. There have been many ways of conquering the market scene but none does this better than SEO. Search Engine Optimization has changed the way the world is exposed to relevant information; the utilization of tools isn’t limited to popular sites like Google. Let’s look at how SEO has been relevant over the past years. Using Google Trends focused on the US market, research shows that there is a spike of the term “SEO” since January of 2004. You can definitely see that there … Continue Reading…

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Successful Blogging isn’t just Your Opinion, it’s Scientific

A common misconception among those new to blogging is the belief that a blog’s success is based on the quality of writing. While great writing is imperative to creating a successful blog, it is only one piece of the puzzle. Successful blogging is much more than putting words on paper, it is a science that requires a specific methodology. From ideation to publishing, successful blogs share common traits that guarantee success. Determining a Blog’s Success To track the overall success of a blog one must define which measurable outcomes should be tracked to determine performance. Key performance indicators (KPIs) will … Continue Reading…

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6 Effective SEO Strategies for Online Fashion Retailers for 2019

Fashion has become a lifestyle these days. People want to know all about the latest trends and the new lines for the season. With the increased demand for fashion, we now see a tremendous amount of online retail stores competing against each other, offering dresses with all accessories, summing up a complete package. There is a crazy number of retailers floating all over the internet, making up strategies to be seen and heard. Companies often pay a lot to find an SEO expert in order to be on the top. So now what actually is SEO? SEO is basically a … Continue Reading…

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Should You Use Guest Posts on Your Site? The Top Benefits Exposed!

When working to build a website for your business that is professional, makes it clear what your business does and what services/products it offers, and that the site itself is engaging for visitors, one common technique is to add blogs. By posting blogs on your website, you can better the site’s Google rankings. It helps to give your business a sense of authority in the industry. It also just makes it a more appealing website to check out from a visitor’s perspective. Of course, knowing that blogs and posts will help your website perform better and then actually following through … Continue Reading…

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Why Are Website Analytics Important for Web Design, SEO & Marketing?

The idea of making use of website analytics can be intimidating, especially to first-time site owners. Data analysis just sounds menacing, especially if you don’t know what to expect. Lucky for us, website analytics are quite straightforward. With a little bit of self-education, it easy to interpret and leverage to our advantage. Whether you are a site owner and are curious about why you should start implementing a sound data-based approach to your strategy, or are getting your first site off the ground and want to make sure you’re maximizing your chances for success, below are some of the reasons … Continue Reading…

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Everything You Need to Know About Link Building and SEO

Search engine optimization is among the most controversial issues in content marketing today. From local optimization, Meta descriptions, crafty YouTube descriptions… you get the idea. Everyone has their own idea on what SEO entails. In this post, we’ll focus on the relationship between link building and SEO. While keyword stuffing is a thing of the past, the DIY link building outreaching method is 100 percent alive and kicking (For more click here: https://landingi.com/blog/the-diy-link-building-outreaching-method). But what is link building? It’s the process of acquiring links from other sites to your own. A link is a way in which users navigate through … Continue Reading…

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How to Boost SEO Results for a Higher Return on Investment (ROI)?

Getting better SEO results from a given campaign produces a higher ROI. It’s certainly important for every company or website owner to create improved performance over time. We’re all in a race against our nearest competitors. Doing more things right can deliver that better ROI that we’re seeking. Let’s look now at some ways to boost SEO results. The Challenges of Prospecting Guest posting can be done well or poorly. The poor approach is to spread yourself thin by gathering up the details of hundreds or even a thousand likely prospects and firing off a template email to each of … Continue Reading…

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Basics of Search Engine Optimization and Search Engine Marketing

Search engine optimization and search engine marketing are actually not as complicated as they can initially appear. If a business wants to succeed in today’s technological world, it will need to take advantage of both search engine optimization, or SEO, and search engine marketing, or SEM. These two promotional strategies allow businesses to connect with internet users on a continuous basis while simultaneously increasing the effectiveness of their website. What is Search Engine Optimization (SEO)? Search engine optimization is the process of optimizing your website so that it appears in the results for specific relevant keywords when they are entered … Continue Reading…