SEO

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Progressive Web Apps (PWA) and Search Engine Optimization (SEO)

Progressive Web App (PWA) is an application software delivered through the web. It’s built using standard web technologies such as HTML, CSS, JavaScript, etc. PWAs are commonly used to boost the website’s conversion rate and traffic. From 2021, PWAs are supported (fully or partially) by Google Chrome, Apple Safari, Firefox for Android, and Microsoft Edge. Being a relatively new development, PWA optimization still leads to positive results in the majority of cases and has amazing statistics. PWA Stats constantly reports …

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10+ Best Free Website Statistics Tools

Do you know that website statistics is the process of gathering, analyzing, and reporting data to truly comprehend and enhance web usage? Numerous online website statistics tools provide a crucial report for analyzing traffic trends, tracking user activity, and monitoring website discussion. Whether you’re running a website or a blog, it can’t be a one-way street where you keep putting out information and ignoring how people react to it. As a result, it’s critical to monitor online analytics, such as …

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How to Create a Blog: Tips for Successful Bloggers!

A blog is a powerful tool for businesses to market their brand, promote products or services, and grow their audience. They can be a great asset that brings in organic traffic and lowers the overall cost of your marketing efforts. However, businesses are not the only ones who can benefit from a blog. People who own a blog can share their expertise on specific topics, such as marketing, fashion, or technology. Blogging also creates opportunities for people to learn new …

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Meta Tags Best Practices for SEO

After designing your website, it’s time to start looking at the more technical side of things. In this article, you’ll learn about the different types of SEO meta tags, as well as how to combine everything to boost your SEO rankings. What are meta tags? Why are they important for SEO? Meta tags describe a webpage to Google and your visitors. Without meta tags, Google doesn’t know what your page is about, making it near impossible to rank for your …

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The Usefulness of Content Marketing and Content Strategy

The internet has evolved from a few computers talking to each other, to a planetary ocean of digital information. Navigating this ocean has become an industry that is worth trillions of dollars. Traditional media and advertising are decreasing, while online content is being consumed on a regular basis. So, given the internet and its scope, it is not enough to have a good idea. Good content is useless if it is not seen by anyone. Your efforts must be split …

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How to Avoid the Duplicate Content Issue for Google?

Duplicate content on a page has much in common with a budget overrun. Only in this case, we are talking about the decrease of the “Trust Budget” in the search robot’s site. This issue concerns a lot of site owners, as it can appear even behind their back. Having read something about the duplicate content issue, your site turned into a time bomb. Tick Tock on the clock and Google sanctions are waiting for you. Sad but true, there is …

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Voice Commerce

Voice Commerce Technology: The Future of eCommerce Business

Search engine technology is constantly evolving and the glorious gem of the Crown is voice search technology. Most people now prefer to use voice technology to search anything online instead of the good old text search. It is indeed making the life of a human a lot easier. Not only search engines, but many industries are taking advantage of this technology and one of them is e-commerce. It not only offers a better user experience to the visitors but also …

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SEO: Facts, Myths, and Benefits

Today businesses take their business online in order to create an online presence for expanding their audience and overall growth. But in recent times that’s not enough, even posting regularly without a solution or proper strategy is not enough for getting outstanding traffic and amazing brand awareness. Here comes SEO for your rescue, that is Search Engine Optimization. Let’s find out the facts, myths, and benefits that come with SEO. Unfortunately, many businesses are not aware of this. So, let’s …

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How to Use SEO to Grow Company Brand Awareness?

How do you see Search Engine Optimization (SEO)? Usually, as a strategy to boost organic traffic on your site or establish your online presence. But SEO is much more than that. SEO plays a vital role in raising your brand awareness and helps you to attract the right traffic to your website. It consists of optimizing websites and web pages to uplifting the ranking of websites in search engine results and achieving a spot on the internet through higher visibility, …

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6 Steps to Success: Effective Strategy for SEO Promotion

Many people who start to promote their sites have heard about SEO or even have an approximate idea. However, basic knowledge is not enough. Frequently, projects fail because a small business owner does not have an SEO promotion strategy. The budget is allocated only for 1–2 tools, which are used chaotically and without any logic. Of course, they don’t get impressive results in a short period of time, the budget is wasted, and the business owner is frustrated. To achieve …

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