Search Engine Strategies

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3 Best Tools to Measure Core Web Vitals

Google considers Core Web Vitals to be a set of particular elements that contribute to a webpage’s overall user experience. Three specific page performance and user interaction statistics make up Core Web Vitals: Largest Contentful Paint (LCP), First Input Delay (FID), and Cumulative Layout Shift (CLS). There are many more indicators in addition to the Core Web Vitals; therefore, they don’t work in isolation. Some measurements are based on controlled lab studies, while others are based only on field data. …

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How to Amplify Your SEO with Video Content?

“If a picture is worth a thousand words, a video is worth much more!” Video content is undeniably a fantastic tool that not just compliments your overall SEO strategy but also generates a return on investment. Its presence could really make or break the optimization efforts and drastically improves your organic page ranking. Wish to boost your SEO rankings to drive more audience? If yes, then try out adding the video content and let your website outperform the competitors in …

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10 Best Free SEO Tools

Whether you are running an online business for yourself or managing digital marketing for someone else, there are essentially two options when it comes to SEO tools: free and paid. If you are willing to pay for the premium versions of many of these tools, you might want to also consider completely outsourcing this function altogether. If you want to take the budget-friendly option, and particularly if you are just starting, you likely want to consider many of the great …

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How Much Do Large Corporations Spend on SEO?

Whether you have a physical business that you want to attract more people to, a business that does its selling online, or simply a website where you want a larger slice of advertising revenue, you’re going to want to take advantage of Search Engine Optimization, or SEO. SEO is a powerful tool that uses keywords and links to get your website higher in the search rankings on Google, Bing, and other websites. Use SEO right, and you can get your …

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Useful Statistics to Develop your Marketing Strategy in 2021 (Infographic)

A major part of developing a marketing strategy is about statistics to learn how to adapt and deal with the unpredictable. 2020 has shown us that the nationwide protests and the global pandemic had pushed almost all the marketers to pivot from their original plan. While it’s already 3 months into 2021, it’s never too late to begin working towards improving your marketing strategy. Although we cannot predict what this year has in store for you, you can still learn …

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6 Simple Fixes to Improve Your SEO in 2020-2021

SEO or search engine optimization is one of the most important elements in increasing any business’ ROI online. The truth is that search isn’t only a mere Q&A platform nowadays; it already has a significant and crucial impact on your customers’ journey. That’s why all business owners and marketers could benefit from being concerned about it. Several marketing statistics have shown that organic search engine optimization is better than paid search ads, especially since up to 80% of search engine …

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10 Excellent SEO Friendly Blog Post Content Ideas

When you aim to impress your audience with captivating blogs, even the search engines will acknowledge you with high ranking. However, you also have to work on the quality of your articles. They should be top-notch and easy to read. Every writer that needs to be on top of the ranking for credible SEO friendly posts can get SEO services. Although the changes won’t happen overnight, have patience because, with their dedicated service and skills, you will soon be soaring …

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Underrated Link Building Tactics that Work Surprisingly Well (Infographic)

Link building is an essential aspect of search engine optimization (SEO). Having several sites pushing out content with a link to your website means you’re doing your link building tactics well. While this is undoubtedly a positive thing, you shouldn’t become too complacent about the success you’re getting. As with any business activity, it’s recommended that you continuously update your link building strategies to keep up with the ever-changing algorithms in organic search. As Google and other search engines roll …

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How to Improve Your SEO With Non-Textual Content?

All of us know that ‘content’ is one of three major pillars of for the ranking considerations at Google but how many of you limit the content to ‘only texts’? Today, we are going to talk about the non-textual types of content and how you can level up your SEO game to improve your ranking. The SEO strategists have been pretty vocal about the methods related to the text-based information over the course of time. But the newbies in the town …

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How to Remove URLs from Google Index? Try these Easy Tricks!

If you own a website, you would like Google to rank it higher and place it at the top of the generated search results. I mean, we all want our website to be popular, right? So, how does it work? When a user searches for something, Google crawls and searches the millions of web pages, and provide the user with the best matches in its Search Engine Result Pages (SERPs). If your webpage matches the search query, it will appear there, …

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