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Develop an Effective Content Marketing Strategy for Your Online Business

There is a word everywhere, ‘content and content marketing’. You are in online business, you must have come across many words, and importantly this buzzword ‘Content Marketing’. Regardless of it, you are quite recently starting with content marketing, or you have been using it for a long time, your content marketing strategy needs to be better than years back for 2017. There are some reasons, better to say many reasons behind it, because – a survey can tell you many … Continue Reading…

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How to Optimize Local Search for Competing with Big Sites

Have you just entered in the SEO world and wondering how to survive in this cut-throat competition? This article would guide you through a right way. As an entrepreneur of a small business or a website, it’s apparent that you might wish to get searched on the first page of search results. However, local and small businesses find themselves in the disadvantageous position as compared to big brands. Because they have already established themselves in the market with their huge … Continue Reading…

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Great Tips to Boost Search Engine CTR (Click-Through Rate)

Although there are so many online marketing channels out there that are innovating and really ideal for various niches, we simply cannot deny the fact that search engine traffic stands out as being the most valuable. While so many things need to be done for good SEO work, keep in mind that click through rate is something that most people forget about. It is important since you want people to click on the results, not just see them and ignore … Continue Reading…

5 Guidelines to Attaching the Perfect Picture to Your Content

How to Optimize Image to Improve SEO for Better Rankings

When most people think of search engine optimization (SEO), they tend to associate it with optimizing text-based content using keywords. However, websites nowadays no longer rely solely on text, and odds are yours uses its fair share of images too. As such, it is important that you optimize your image SEO as well if you want to rank well on search engines. Although you may be used to dealing with SEO in general, image SEO is a slightly different beast. … Continue Reading…

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SEO is the Key to Business Success. But How?

Before starting off with the importance SEO holds for any business, let’s have a look at what SEO is and why it has created such a buzz in the market nowadays. What is SEO? SEO stands for Search Engine Optimization. It is a set of certain rules which are implemented over website or blogs in order to improve the ranking of that particular blog or website on search engines like Google, Bing, Yahoo, etc. SEO helps in increasing the quality … Continue Reading…

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SEO Tips: Why Site Speed Actually Matters to Rank High in SERP

Ever visit a website that was painfully slow? It’s safe to say that the majority of us have. Interestingly, most of us didn’t really start to care about site speed up until a couple of years ago. So what changed? That’s simple: Our attention span. With practically every person and their dog owning a smartphone and/or tablet. The world of “instant” everything has rapidly expanded, causing most users to have high expectations, especially as more advancements are constantly being introduced … Continue Reading…

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How to Write Content that Will Appear in Google SERP Snippets

When you search Google with a question, it tries to answer it immediately. Try this: write the keywords how to breathe for Pilates in the search engine. What you see at the top of the result is a snippet. It gives you a definition of the term, practically answering your question straight away, so you don’t even have to visit the page. The point is: if you want to take your search further, that’s the page you’ll probably visit. That’s … Continue Reading…

Top 10 Platforms to Create your Free Blog

Public Blog Networks (PBN): What You Need to Know

PBNs (Private Blog Networks) were banished by Google back in 2014 and, since then, they have not been used by white-hat search engine optimization professionals for fear of manual action ranking penalties. And though trying to “white up” this grey-hat SEO tactic for link building purposes is still not safe, this doesn’t mean that you cannot have at least some kind of theoretical knowledge about PBNs. In this article, I’ll explain everything you need to know about creating and managing … Continue Reading…

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Is Search Engine Optimization (SEO) Effective for Selling Real Estate?

Real estate sales can be a lucrative—if tricky—business. If you’re a homeowner looking to sell your home as quickly as possible, or for the best price possible, you’re better off working with a real estate agent. According to Green Residential, only about 10 percent of homes listed as FSBO (for sale by owner) end up selling. But if you’re a real estate agent, your job will depend on your ability to spread the word on new properties as quickly as … Continue Reading…

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SEO Lessons from 2016 and what You Need to Know to Survive in 2017

SEO remains one of the most important marketing strategies for businesses fighting for recognition in the saturated online environment. Many a business owner has experienced the frustration and loss that comes with incorrectly-executed SEO, and many more have reaped the rewards of going the long route and investing in quality SEO services. As the year comes to a close, this article examines some of the most significant changes witnessed this year, and what we can anticipate for 2017. SEO never … Continue Reading…

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