Tag: Search Engine Strategies

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SEO: Facts, Myths, and Benefits

September 8, 2021 by Souvik

Today businesses take their business online in order to create an online presence for expanding their audience and overall growth. But in recent times that’s not enough, even posting regularly without a solution or proper strategy is not enough for getting outstanding traffic and amazing brand awareness. Here comes SEO for your rescue, that is Search Engine Optimization. Let’s find out the facts, myths, and benefits that come with SEO. Unfortunately, many businesses are not aware of this. So, let’s …

How to Use SEO to Grow Company Brand Awareness?

August 28, 2021 by Souvik

How do you see Search Engine Optimization (SEO)? Usually, as a strategy to boost organic traffic on your site or establish your online presence. But SEO is much more than that. SEO plays a vital role in raising your brand awareness and helps you to attract the right traffic to your website. It consists of optimizing websites and web pages to uplifting the ranking of websites in search engine results and achieving a spot on the internet through higher visibility, …

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6 Steps to Success: Effective Strategy for SEO Promotion

August 16, 2021 by Souvik

Many people who start to promote their sites have heard about SEO or even have an approximate idea. However, basic knowledge is not enough. Frequently, projects fail because a small business owner does not have an SEO promotion strategy. The budget is allocated only for 1–2 tools, which are used chaotically and without any logic. Of course, they don’t get impressive results in a short period of time, the budget is wasted, and the business owner is frustrated. To achieve …

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3 Best Tools to Measure Core Web Vitals

June 30, 2021 by Souvik

Google considers Core Web Vitals to be a set of particular elements that contribute to a webpage’s overall user experience. Three specific page performance and user interaction statistics make up Core Web Vitals: Largest Contentful Paint (LCP), First Input Delay (FID), and Cumulative Layout Shift (CLS). There are many more indicators in addition to the Core Web Vitals; therefore, they don’t work in isolation. Some measurements are based on controlled lab studies, while others are based only on field data. …

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How to Amplify Your SEO with Video Content?

June 12, 2021 by Souvik

“If a picture is worth a thousand words, a video is worth much more!” Video content is undeniably a fantastic tool that not just compliments your overall SEO strategy but also generates a return on investment. Its presence could really make or break the optimization efforts and drastically improves your organic page ranking. Wish to boost your SEO rankings to drive more audience? If yes, then try out adding the video content and let your website outperform the competitors in …

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10 Best Free SEO Tools

June 8, 2021 by Souvik

Whether you are running an online business for yourself or managing digital marketing for someone else, there are essentially two options when it comes to SEO tools: free and paid. If you are willing to pay for the premium versions of many of these tools, you might want to also consider completely outsourcing this function altogether. If you want to take the budget-friendly option, and particularly if you are just starting, you likely want to consider many of the great …

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How Much Do Large Corporations Spend on SEO?

March 26, 2021March 24, 2021 by Souvik

Whether you have a physical business that you want to attract more people to, a business that does its selling online, or simply a website where you want a larger slice of advertising revenue, you’re going to want to take advantage of Search Engine Optimization, or SEO. SEO is a powerful tool that uses keywords and links to get your website higher in the search rankings on Google, Bing, and other websites. Use SEO right, and you can get your …

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Useful Statistics to Develop your Marketing Strategy in 2021 (Infographic)

March 22, 2021 by Souvik

A major part of developing a marketing strategy is about statistics to learn how to adapt and deal with the unpredictable. 2020 has shown us that the nationwide protests and the global pandemic had pushed almost all the marketers to pivot from their original plan. While it’s already 3 months into 2021, it’s never too late to begin working towards improving your marketing strategy. Although we cannot predict what this year has in store for you, you can still learn …

6 Simple Fixes to Improve Your SEO in 2020-2021

October 21, 2020 by Souvik

SEO or search engine optimization is one of the most important elements in increasing any business’ ROI online. The truth is that search isn’t only a mere Q&A platform nowadays; it already has a significant and crucial impact on your customers’ journey. That’s why all business owners and marketers could benefit from being concerned about it. Several marketing statistics have shown that organic search engine optimization is better than paid search ads, especially since up to 80% of search engine …

10 Excellent SEO Friendly Blog Post Content Ideas

May 23, 2020 by Souvik

When you aim to impress your audience with captivating blogs, even the search engines will acknowledge you with high ranking. However, you also have to work on the quality of your articles. They should be top-notch and easy to read. Every writer that needs to be on top of the ranking for credible SEO friendly posts can get SEO services. Although the changes won’t happen overnight, have patience because, with their dedicated service and skills, you will soon be soaring …