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Great Tips to Boost Search Engine CTR (Click-Through Rate)

Although there are so many online marketing channels out there that are innovating and really ideal for various niches, we simply cannot deny the fact that search engine traffic stands out as being the most valuable. While so many things need to be done for good SEO work, keep in mind that click through rate is something that most people forget about. It is important since you want people to click on the results, not just see them and ignore … Continue Reading…

5 Guidelines to Attaching the Perfect Picture to Your Content

How to Optimize Image to Improve SEO for Better Rankings

When most people think of search engine optimization (SEO), they tend to associate it with optimizing text-based content using keywords. However, websites nowadays no longer rely solely on text, and odds are yours uses its fair share of images too. As such, it is important that you optimize your image SEO as well if you want to rank well on search engines. Although you may be used to dealing with SEO in general, image SEO is a slightly different beast. … Continue Reading…

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SEO Tips: Why Site Speed Actually Matters to Rank High in SERP

Ever visit a website that was painfully slow? It’s safe to say that the majority of us have. Interestingly, most of us didn’t really start to care about site speed up until a couple of years ago. So what changed? That’s simple: Our attention span. With practically every person and their dog owning a smartphone and/or tablet. The world of “instant” everything has rapidly expanded, causing most users to have high expectations, especially as more advancements are constantly being introduced … Continue Reading…

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How to Write Content that Will Appear in Google SERP Snippets

When you search Google with a question, it tries to answer it immediately. Try this: write the keywords how to breathe for Pilates in the search engine. What you see at the top of the result is a snippet. It gives you a definition of the term, practically answering your question straight away, so you don’t even have to visit the page. The point is: if you want to take your search further, that’s the page you’ll probably visit. That’s … Continue Reading…

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Is Search Engine Optimization (SEO) Effective for Selling Real Estate?

Real estate sales can be a lucrative—if tricky—business. If you’re a homeowner looking to sell your home as quickly as possible, or for the best price possible, you’re better off working with a real estate agent. According to Green Residential, only about 10 percent of homes listed as FSBO (for sale by owner) end up selling. But if you’re a real estate agent, your job will depend on your ability to spread the word on new properties as quickly as … Continue Reading…

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SEO Lessons from 2016 and what You Need to Know to Survive in 2017

SEO remains one of the most important marketing strategies for businesses fighting for recognition in the saturated online environment. Many a business owner has experienced the frustration and loss that comes with incorrectly-executed SEO, and many more have reaped the rewards of going the long route and investing in quality SEO services. As the year comes to a close, this article examines some of the most significant changes witnessed this year, and what we can anticipate for 2017. SEO never … Continue Reading…

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25+ Common SEO Mistakes That Are Killing Your Website (Infographic)

Search engine optimization is the simplest way through which you can boost your site’s ranking and traffic. It is one of the best techniques that will ensure that your business grows successfully in the online world. Plus, it can help improve your site’s performance as well as help increase awareness about your brand. However, while on the one hand, it is easy to implement SEO strategies on your website, on the other hand, the host of On-page and Off-page techniques … Continue Reading…

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Search Engine Optimization (SEO): Invest Now or Suffer Later

In a competitive business environment, no longer restricted to a confined office space and leaflets, websites play the biggest role in connecting the business to its target audience. In that regard, Search engine optimization (SEO) comes forth as a blessing for internet aspirants. Growing demand and the deep-reaching set of benefit are surely reasons for many companies to outsource their SEO deals, but off-shoring to any other SEO agency just ‘cause their rates are cheap comes forth with its’ downsides. … Continue Reading…

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Top 3 Search Engine Optimization Myths and Half-Truths

Search Engine Optimization has many myths that have spread like wildfire throughout the internet.  These myths are propagated by bloggers who often have never actually ranked a website.  They are just regurgitating what they heard and what sounds right, but what has little to no basis in what it really takes to rank a website well in Google for valuable search phrases. Google enjoys many of these myths.  They even help spread some of them because they want to make … Continue Reading…

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6 Must-Know Google Analytics Strategies to Measure SEO Success

It is amazing how many people overlook such a great tool as Google Analytics. It is free to use, easy to understand, and provide some of the most valuable insights so to make someone understand how their business is going online. And yet, many businesses use it very poorly or don’t use it at all. But the truth is that if you start to bring it your tasks, Google Analytics can provide you with several insights about how to measure … Continue Reading…

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