Office Startup Business Writing Work Desk

Latest Easy to Follow Marketing Plan for Startups and New Entrepreneurs

Traditional marketing strategies don’t really work so well with startups, especially because of the limited budget that they have at their disposal and, sometimes, lack of experience. That is why startup entrepreneurs need to be inventive and find new ways of speaking to their customers, as well as continuously attracting new ones. However, there is one concept all businesses should incorporate, regardless of their size and budget: a marketing plan, exactly what to include. Different than a business plan, as … Continue Reading…

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Online Media Planning Software

Online Media Planners, whether they work for an agency or in-house, have many different tasks and responsibilities.  Though the goal of their job is to maximize ROI for their campaigns, a lot goes into making sure that happens.  They must be part creative and part analytical.  They must create powerful marketing messages and be pros at targeting to the desired audience.  They must be budget-conscious and schedule-oriented. They must be familiar with many platforms and media.  They must be able … Continue Reading…

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