Instagram Marketing

Why Every Business Must Measure the Influencer Marketing ROI?

Influencer marketing has paved the way for businesses to reach wider audiences and grow their customer bases. However, it does come with its fair share of challenges. About 52% of marketers found that measuring the ROI of their influencer marketing campaigns was their topmost challenge. Image via Linqia. But it’s a necessary process. Without measuring your ROI, it’s difficult to figure out if your campaign was successful or not. But that’s not all. Here are some other reasons why you need to measure influencer marketing ROI. Why is it important to measure your influencer marketing ROI? The primary goal of every marketing …

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5 Effortless Strategies to Raise Your Instagram eCommerce Store

The social media giant Instagram has been growing its space for long and now it has become a great traffic source for eCommerce business. According to stats, around 80% of the sales engagement comes from Instagram. And more than 200 million Instagram users like to engage with their preferred brands. Indeed, it’s great news for business owners who want to grow their eCommerce business using Instagram. From a small store to large conglomerates, nowadays, most of the business owners are using Instagram to promote their products and services. So that they can earn more revenue for their business. Do you also …

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How to Use Twitter, Facebook & Instagram in Your Online Advertising Campaign?

Social media marketing is considered as the most effective tool for businesses to reach their targeted customers. If you are not using social media platforms in your online advertising campaign then you are missing out on a significant amount of business. Running an advertising campaign on social media channels such as Facebook, Instagram and Twitter will help you to drive leads and generate sales. Here we have listed some useful tactics that will help you to get the best out of your advertising campaign on social media channels. Use of Twitter in your online advertising campaign To run an advertising …

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6 Useful Tactics That Will Instantly Improve Your Instagram Engagement

User engagement at all social media channels is vital for any personal or business account. People see you differently when they see 100k likes on Facebook or 1000 retweets on Twitter, the same is right for Instagram. In June 2018, Instagram had reached one billion monthly active users, up from 800 million in September 2017. Maintaining a good engagement rate is important for Instagram too. This is one of the top reasons why every social media expert or content marketer on the planet working on improving the engagement rate for Instagram. Likewise, other social media channels, Instagram also has influenced of …

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How to Hack Instagram Marketing Using Influencers

How to Hack Instagram Marketing Using Influencers?

Instagram is the most loved social media platform by millennials and other Instagrammers. Instagram is growing in popularity and there are millions of people using Instagram every month. When it comes to marketing, Instagram has found to be effective giving brands a sound reach, awareness, and a solid social media presence. In the past years, marketers have started earning a bunch from collaborative marketing endeavors using Instagram. Influencer marketing is gaining notoriety and taking social media by storm. Social media marketers started using influencer marketing as it is the greatest way to attract and reach millions of target customers. If …

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20 Social Media Best Practices for Online Marketing in 2019-2020

2018 has witnessed several additions and improvements in social media trends. You may have observed constant development in influencer marketing, video content and augmented reality. The year 2019 has half done and you may wonder what does this year has in store for you. It is also time to make predictions about social media practices that will be in strong focus in the upcoming year. Here is a list of social media best practices for online marketing that you must watch out for: 1. Chatbots Chatbots used in social media platforms will be a vital part of online marketing in …

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How to Use Social Data Analytics to Launch a Successful Marketing Campaign?

Social media is here to stay for a while. And why not? There’s so much information it provides us with, and businesses draw great benefits from brand exposure they get on social media. The biggest advantage of being active on social media as a business is the abundance of social data and analytics. Using social media for marketing purposes doesn’t only mean getting more likes and shares. It’s also about boosting engagements and seeing what’s working for your business and what’s not. Whatever your marketing-related issue is, social data has a solution to that. Social Data Statistics Social media has …

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Social media marketing - SMM Campaign

How to Improve Your SMM Campaign? Here are 3 Effective Ways!

The expansion of social media created a substantial shift in our relations with the marketplace. Today, all businesses must follow online trends in order to become successful or at least stay relevant. Social media marketing (SMM) plays a big role in increasing a brand’s reputation, as well as reaching out to potential customers more effectively. While this method requires experts in the field of online marketing for it to be properly utilized, there are, nevertheless, some general tips you can use to bring your SMM campaign to the next level. Tools You Should Include on your SMM Campaign To better understand social …

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Ways to Master Business Based Instagram by Following Simple Steps

It is never too late to start with the aura of Instagram for your business. Even though the one billion mark of IG is just around the corner, still marketers are genuinely hopping on the bandwagon by masses. That’s the beauty and level of popularity this social media app holds! As platform continues to roll out some new business specified features, there is perhaps no better time than now to create an Instagram presence right from the scratch. The beauty of using IG for business is that that platform is not quite reserved for any particular brand. Whether you are …

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How to Successfully Create an Influencer Marketing Campaign for ECommerce?

Influencers are emerging as a crucial link to bridge the gap between brands and relevant customers. Of millennials, 70% prefer to buy the products endorsed by their peers. Because of this, brands in all kinds of industries are creating influencer marketing strategies to drive sales and raise brand awareness. In fact, 86% of marketers used influencer marketing in 2017. It is only natural for your eCommerce brand to leverage influencer marketing to boost conversions. An eCommerce store needs to ensure a great shopping experience and an effective marketing campaign to increase its market share. Let’s take a look at the most important steps to create …

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