Social Media Marketing Promotion

What Makes Social Media Marketing so Important for Businesses Today?

Social media has to be one of the most commonly used terms on the internet today. It is used not only by people who are using it for passing time on a daily basis but by businesses and entrepreneurs the same. It has become such a famous term because with the passage of social media has become the most populated and lucrative place for businesses. Social networking platforms have created a marketplace for all businesses where they can find their target audience not only from their local regions but from any imaginable corner of the world. Today, when you start … Continue Reading…

video marketing

8 Point Checklist for Video Marketing

Videos are fast becoming the preferred form of marketing content, according to research published by the Aberdeen Group. Unlike many other forms of marketing, which have nebulous returns, videos often demonstrate significantly and high ROI for most of the companies which use it. And best of all, a video can be used for many of the same tasks as more traditional text content, from lead generation to building brand awareness. With that in mind, we’ve taken pains to gather some of the best video marketing tips and tricks, and consolidating them into a simple 8 point checklist. Narrow Down Your … Continue Reading…

Business Facebook Fan Page

Smart Ideas to Create a Happening Business Facebook Page

The power of social media can hardly be ignored in today’s time. No matter whether you are a company, a blogger or any kind of service, social media can work as the most genuine and extensive marketing platform in more ways than one. While there are platforms like Twitter, Google Plus, Pinterest and Instagram, the most genuine and big platform for marketing is Facebook. Having an active page on Facebook makes a big difference for any business, and along with that, you also need to make sure that your page is popular enough. For the same, it is essential to … Continue Reading…

Content Marketing Tactics Graph Strategy

Content Marketing on Steroids Without Getting Your Hands Dirty With Creating More Content!

When I see my friends starting their new business and trying their best at social media marketing I always see the following pattern: they ALWAYS start with posting only their own content which is too often of very promotional nature to the 70 followers they acquired among their friends with “beg likes”. Why on earth would you bore your fans with the same selling offer with another ugly stock photo over and over again? I understand it’s daunting to come up with valuable evergreen content all the time (especially when you’re just starting out and have many more important stuff … Continue Reading…

online marketing

3 New Online Marketing Strategies to Try in 2016

It has become important for every entrepreneur to start the new year on the right note and nothing is better than that of starting with the online marketing strategies. The SEO along with social media and online advertising is said to have undergone several tweaks and changes last year. Hence, if the entrepreneur is eager not to be left behind the race, then it is considered to be the right time for trying out something new. 2016’s New Marketing Strategies that can be Tried Out 1. Connecting via LinkedIn Groups: LinkedIn during last November had announced few long-awaited enhancements to … Continue Reading…

Content Marketing: What to expect in 2016? (Infographic)

Content Marketing: What to expect in 2016? (Infographic)

Content will continue to dominate 2016 like a King, even though the associated phrase of “King is King” is sort-of an old adage now. Of course, traditional content consumption patterns have also changed and 2016 is going to follow this trajectory as well. Technological shifts are going to bring the innovative practice to the content marketing trends in 2016. If you’ve wondered how it’d be to have algorithms writing content, then we might see something on that front. Even Virtual reality can finally become a reality in this coming New Year. Mobile along with Social Media is also going to … Continue Reading…

Social Media Marketing Promotion

Top Digital Marketing Myths that you Need to Know

For securing a unique place in the market, companies are constantly putting great efforts and hard work to promote their businesses but most often they are failed in achieving the desired goals. Usually, companies overlook the importance of digital marketing that lead them towards total failures and disappointments. Your competitors are getting smarter, thus, you also need to get smarter, if want to secure a stable position in the market. The Digital Marketing helps business organizations in enhancing their market presence, client outreach, business profit, and expanding horizons. The marketing industry has been entirely changed regarding tactics, methods, and procedures. … Continue Reading…

online marketing roi

6 Easy Ways to Improve your Online Marketing ROI

Creating an online marketing campaign is not a tough job when you know your audience well, but what makes every online marketing manager’s job difficult is when the picture of Return on Investment (ROI) arises. ROI is more than just a measurement; it is a process that helps a marketer to improve its marketing performance and profitability by using the insights gained through the effectiveness of the strategies. Since the major significance of marketing is to increase profit, ROI plays the biggest part in the doing or undoing of a campaign strategy. No matter how much effort a marketer puts … Continue Reading…

Understanding Facebook Marketing

Why Understanding Facebook Marketing is Important

Facebook is the most popular among social media networks. It has more than 1.35 billion users, 1.23 billion are active and over 945 million are active daily. Through Facebook, you can trackback the origin of your race; you can reconnect again with your childhood friends, long lost friends, faraway and distant relatives; or simply communicate with someone through Facebook. And to add to these facts, Facebook is one of the most effective ways of online marketing because of its wide connections among people. Selling your product before was limited only in the market place or in your local community. But … Continue Reading…