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10 Actionable Social Video Stats All Marketers Should Know in 2018

Nowadays, nobody can deny that video has already been crowned as the absolute king of content.  What is more, by 2019 video is expected to account for 80% of all global consumer Internet traffic. Social media certainly fuels this exponential growth with an increasing number of views on Facebook, Twitter, Instagram, and YouTube. Your brand can’t miss out on the opportunity to establish a meaningful conversation with your audience, to show your product’s unique features and build up brand awareness. In this article, we are going to list 10 essential social video stats and give actionable ideas to harness the … Continue Reading…

Social-Media-Marketing

7 Effective Social Media Marketing Tips For 2018

2018 is going to be a huge year for businesses all around the world. Regardless of the size and value of your business, you can still gain a lead over the competition. All you need to do is look outside of the box and put together an incredibly effective marketing campaign. Utilizing social media to your advantage is absolutely pertinent. With social media, you’ll be able to reach millions, if not billions, of individuals for free. Below, you will discover tips for putting together a successful social media marketing campaign this year. 1) Stay Active Some people use social media … Continue Reading…

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5 Privacy & Security Risks of Social Media & How to Prevent Those

Social media has become one of the most vital parts of every single person’s life. One cannot imagine his/her life without having a day spent on social media. Facebook, Twitter, Gmail, WhatsApp, Snapchat, Instagram, and LinkedIn are some of the well known social media websites who have more than 100 million users all over the globe. While you use your social media accounts, there is someone who keeps on spying you and your social media accounts. These are the social media hackers who get through your accounts by getting your account credentials known. Along with this type of risk, there … Continue Reading…

A Cheat Sheet on Social Media Keyboard Shortcuts (Infographic)

A Cheat Sheet on Social Media Keyboard Shortcuts (Infographic)

Are you a social media manager, business owner, freelancer or marketer? If you are, it’s time to make social media keyboard shortcuts your new best friends. Besties make sure you don’t make a fool of yourself, right? They make sure that you mean what you say. Most of all, best friends are reliable. When you need them the most, they are there ready to help or offer a solution. With some practice, keyboard shortcuts can be invaluable tools to help you put your best social foot forward. What are keyboard shortcuts? They are a combination of keys on a keypad … Continue Reading…

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The Role of Facebook Behind the Rise of Donald Trump as President

A few months ago, when the campaigning for the presidential election was going on across the states, Mark Zuckerberg shared some thoughts that indicated he doesn’t like the newly elected president Donald Trump. He said, In fact, he was so much against the concept of deporting the immigrants and building the wall at Mexico border that he clearly stated, Zuckerberg loves freedom of speech Seeing such remarks, you may say that Mark is truly a liberal person. He may want a country where people can live freely without any fear of racism and enjoy the freedom of speech. However, no matter … Continue Reading…

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Social Media: It’s a Small Digital World After All

Businesses must think smarter if their marketing efforts are to reach as many of the right people as possible. Think of targeting potential customers rather than relying on a shotgun strategy that simply names your product to a large number of people, whether they are interested or not. Social media is a great way to get your message out and interact directly with potential customers who may, in turn, either help make or break your business with online reviews. Today’s internet is so vast that you not only need online marketing strategies, but you also need reputation management plans. A … Continue Reading…

Exploit Social Media

How to Boost your Social Media Followers (Facebook, Twitter, Instagram)

As social media is one of the biggest marketing trends on the Internet, it pays to know the techniques on how to make your online marketing work on these social media platforms. The three largest platforms that are used by businesses are Facebook, Twitter, and Instagram. These three are the most favored online marketing platforms since they have, more or less, the biggest number of active users. Hence, learning the twists and turns on how to market your brand through these “big three” platforms will do your business good. Here are a few tips on how to boost your followers on these … Continue Reading…

Understanding Facebook Marketing

6 Simple Rules to Maximize Facebook Advertising Campaigns

Facebook has successfully proved itself as the social media King and billions of its active users have made it an excellent advertisement platform for advertisers and marketers. Facebook, which turned out to be the biggest rival of Google ads, has introduced various advertisement features ensuring big returns on investment. Undoubtedly, Facebook’s advertisement features are very flexible and friendly but many online marketers failed to understand how to get most out of it. It simply means you just need to understand basic principles to maximize your Facebook ad campaigns. Here are some rules to streamline your Facebook Advertising Campaigns: Rule 1: … Continue Reading…

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Things you Need to Immediately Stop Doing on the Social Media Accounts

Social media accounts became one of the most important assets of any company nowadays. They are monitored and fed on a daily basis so to keep the target audience engaged and our brand awareness on a top level. And, in order to get it done, the norm is to try and test any possible strategy that might keep our metrics increasing. The only problem with this approach is that you might be doing things that aren’t helping you to achieve your goals. More than that, some of them might even be making your favorite numbers fall down the road. So … Continue Reading…

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Smart Ideas to Create a Happening Business Facebook Page

The power of social media can hardly be ignored in today’s time. No matter whether you are a company, a blogger or any kind of service, social media can work as the most genuine and extensive marketing platform in more ways than one. While there are platforms like Twitter, Google Plus, Pinterest and Instagram, the most genuine and big platform for marketing is Facebook. Having an active page on Facebook makes a big difference for any business, and along with that, you also need to make sure that your page is popular enough. For the same, it is essential to … Continue Reading…