As both, designers and developers, one day your client will ask you for an email template for their newsletter of sorts. I must say that email templates are not that exciting simply because there is a big gap in support for HTML and CSS. You’d figure that in today’s age it wouldn’t be the case as we are pushing forward with HTML5 and CSS3. However, I am sad to say that when it comes to rendering emails that is by …
Every email marketing campaign is centered on a key element: customer focused experience. When using the email marketing approach to make your business known to the masses, it is important to deliver the right type of message to the right type of people. Some companies might think this is – it’s not. Due to the rise of social media, many marketers have classified email marketing as uncool, old-fashioned and outdated. Contrary to popular belief, the approach can still render results. …
A number of approaches have been used till date to grab subscribers’ noteworthy attention so that it could result in improved conversion rates. Although email marketers use diverse strategies to improve the significance of their campaigns but they fail to grab users’ attention with the same. A number of email marketers are still not aware of the approaches that could help them generate an effective email copywriting that could further help them in improving the subscribers’ list. If you are …
Sending email newsletters is the best way to stay connected with your subscribers and followers. Your company often has something to share with the users, may it be information related to upcoming events or product updates. You can always post the latest news on your blogs and social media streams. However, your users can go only so far to remain in touch with you. In such cases, email is not a deceased technology, simply untapped potential. We have provided a …