Tag: Email Newsletter | RS Web Solutions

14 ROI Metrics You Need to Track for Your Email Marketing Campaigns

September 6, 2019 by Souvik Banerjee

Email marketing is one of the most important modes of marketing your brand. It’s known for its high ROI, and that’s why email marketing still remains popular with marketers. In fact, for every $1 invested in it, you can get up to $32 in return. However, it can take quite some time to master the art of email marketing. Email marketing is similar to other forms of marketing in the sense that you need to set a goal when you’re starting out. Based on your goals, you can plan your email marketing campaign. There are a few common metrics that … Continue Reading…

Powering Email Marketing Strategy with Marketing Automation and CRM

September 6, 2019 by Souvik Banerjee

CRM and marketing automation is the new rage among the marketers, as they scout for new ideas and technologies to increase the leads for their sales team. These technologies have emerged as a perfect combination to sail the marketing campaign in the right direction and generate the best leads. It can also help in reaching the customers at each phase of the marketing funnel. As a marketer, you would be surely having these questions in your mind:You will get all the answers at the end of this blog!!!! Most of the organizations struggle in getting the quality leads, as they … Continue Reading…

Email Marketing Statistics You Need to Know in 2019 (Infographic)

August 6, 2019 by Souvik Banerjee

With the field of eCommerce exploding and companies trying to do their best to keep up, it is vital to measure your success. It is one thing to develop and implement a plan and quite another thing to track your results. If you want to really find out if your online marketing campaign is working then you need email statistics and other hard numbers that show you how successful your plan is. Read further to find out how to let our research and data gathering help you track the success of your online marketing campaigns. Email List Building Statistics Building … Continue Reading…

7 Useful Tips to Make Your Email Subject Line More Clickable

January 24, 2019 by Souvik Banerjee

Although the death of email gets declared almost every day, fortunately, that couldn’t be further from the truth. In reality, email is still one of the most important tools for both B2B and B2C companies. Because it allows them to reach out to their target audience in a relatively affordable way. For instance, 80% of retail professionals identify email marketing as their primary tool for keeping their customers, and in that aspect, it even beats social media. And when it comes to B2B companies, 59% of B2B marketers say that email is still the best channel for revenue generation. People … Continue Reading…

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Email Marketing Guide for Startups – All You Need to Know!

August 23, 2018 by Souvik Banerjee

Contrary to what some predicted when social media arrived on the scene, email marketing is not dead. On the contrary, the use of email is in fact growing. According to Statista, there were 3.7 billion email users worldwide in 2017, and by 2022 that number is predicted to grow to 4.3 billion. Email marketing is still a viable and highly effective tool in any digital marketer’s toolkit. When used properly, it is a fantastic way to connect with your prospects and customers in an increasingly personal way. But, how can you effectively leverage email marketing to drive results? Here, we … Continue Reading…

6 Effective Web Design Tips for Bloggers to Follow

January 8, 2018 by Souvik Banerjee

When writing a blog, you want to have a nicely-designed space to host your content, which means that having a well-built website with a nice design is important. Having good quality content is important, but often isn’t enough to draw in a reader and capture their attention. You may think that you have to have a background in web design in order to create a quality site to host your content, but all you need to get started are a few helpful tips and a little patience. Create a Logo Part of creating a brand for yourself includes designing a … Continue Reading…

Email Marketing: A Guide to Successful Email Deliverability

May 2, 2017 by Souvik Banerjee

You might have mastered the art of email copywriting. And let’s say you write fantastic emails. But how can you ensure that your email reached the targeted recipients successfully? With so many competitors around, you definitely do not want to be blacklisted or unsubscribed. Moreover, modern email clients like Gmail or Yahoo or Outlook have deployed new ways to block spammers so that healthy conversations can happen. We have come up with a short guide for you to follow which can help you ensure that most (if not all) of your emails land up in the inbox of your recipients’ … Continue Reading…

Need Complete Newsletter Solutions within WordPress? Try These 5 Plugins.

March 16, 2017April 25, 2017 by Souvik Banerjee

Nеwѕlеttеr іѕ оnе of the most роwеrful ѕоurсе fоr hаvіng returning trаffіс. Thеrе іѕ nоthіng bеttеr than having lоуаl rеаdеrѕ thаt соmеѕ bасk for rеаdіng the nеw articles. Newsletters аrе rеаllу еffесtіvе to mаіntаіn the trаffіс fоr уоur wеbѕіtе. Email Nеwѕlеttеr is thе bеѕt way tо hеlр your readers fоr іnfоrmіng уоur uрdаtеd іnfоrmаtіоn. It’ѕ hard fоr the оwnеr оf a business tо сrеаtе thе рlаtfоrm for sending реrѕоnаlіzеd or similar еmаіlѕ tо its ѕubѕсrіbеrѕ. But fоr WordPress uѕеrѕ, nеwѕlеttеr WоrdPrеѕѕ рlugіnѕ mаkе it ѕіmрlе аnd flеxіblе to mаnаgе subscribers. Thе lоуаl trаffіс аlwауѕ truѕt уоu аnd if уоu аrе … Continue Reading…

The Best Premium WordPress Popup Optin Plugins to Get More Subscribers

January 20, 2017August 30, 2019 by Souvik Banerjee

In this article, I am going to share about some best quality premium WordPress popup optin plugin for increasing more subscribers on your website. So let’s get started with the list. 1) OptinMonster: OptinMonster is one of the most popular email optin plugins for WordPress. Look out the following features of OptinMonster: DEMO: To see a live working demo of OptinMonster you can visit the blog page of Shutterstock. 2) Bloom: Bloom is a plugin developed by ElegantThemes. There are six different display types in this plugin as well as lots of other customization options. You will get the following … Continue Reading…