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Free Email vs Paid Email: What are the Differences?

Getting a domain name and hosting for your website are probably the two most important choices you’d have to make online. The third very important thing is the type of email you’re going to use: whether you choose a free email hosting or a paid one that’ll have your domain name in it. These things are the “life and soul” of your website, enabling it to reach global users and ensure that you’ll be able to scale with ease. However, when choosing a domain name, a web host, and an email host, you have to put a lot of thinking … Continue Reading…

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How to Market Your Brand – The Trends to Follow in 2018

If you’re looking to market your brand in 2018, good news! You no longer need to spend a large percentage of your budget on paper-based advertising or TV advertisements. In 2018, it’s easier than ever to market your brand. Due to advancements in consumer data collection online, businesses can now profile their customers and target their marketing strategies to the right audience at the touch of a button. However, although marketing and getting access to the right clientele is easier than ever, it also means that it’s even more important to be promoting your brands values and maintaining a good … Continue Reading…

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10 Pro Content Marketing Tools Your Small Business Can Use

If your small business hasn’t subscribed to content marketing tactics yet, now is a good time. But where do you start? There are literally hundreds of tools to choose from, and every one claims that it’s the best for your small business. It’s worthwhile to take a closer look at each and decide whether its assertions about top utility for small firms are valid. Here are some of the best small-business content curation and marketing tools as recommended by the pros. 1. Google Analytics Every company, large and small, should use Google Analytics. It’s free of charge and helps you shape … Continue Reading…

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7 Easy and Excellent Ways to Make Your Digital Brochure Faster

What is the most popular and traditional way to present your company or service? Yeah, you guessed it right – A Brochure! Here’s the definition from Wikipedia, The brochures are a great way to present your services and products in a more attentive manner. If you think that brochures are no longer relevant, take a look at these numbers:Here are some more brochure statistics from Bentley University: According to Forrester Research, “We live in the age of Customers.” And today’s customers are digital savvy, so you should also digitalize your marketing strategy as well. If you want to a step ahead of your competition, your … Continue Reading…