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How Social Listening Best Practices Can Improve Your Conversion Rates?

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Technology has introduced a lot of ways to make your business flourish. It has created a significant impact on how your customers live their lives and how they perceive things around them, especially when it comes to products or brands that they use. One of the most significant innovations that technology has brought upon for businesses is social media. However, leveraging on different social media platforms to expand your reach and grow your brand does not necessarily mean just posting content. It is more than that. You have to get to know your audience and understand their needs. You need …

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How to Write Effective Product Description & Content to Grow Sales?

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You’ve taken the time and effort to make a website for a business, with a natural flow that ends with visitors coming to a product page. After all, if you want to make money, you need to sell the products need to sell. That’s the whole purpose of the website. So why is it that so many product pages fall flat on their faces? It’s like getting the bases loaded, but purposely missing that grand slam. Everything is perfect, but you can’t seem to get people to click the buy button. While at first, though, making a product page should …

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The Best KPIs to Track your eCommerce Business Performance in 2019

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Hola, eCommerce entrepreneur! Hope, you are doing well; or maybe you are not doing it all well or maybe you are perennially on your toes to do well. But… Hey, let me tell you this, whatever your story maybe… by coming here you have jumped into a magical oasis that is sure to quench your thirst of making more business and eventually minting more money. If you own an eCommerce online business you already know this. eCommerce isn’t easy. Any business is a game. In order to win the game, you just need to know the game. And here lies the answer to all …

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5 Ways to Keep Your eCommerce Customers Coming Back in 2019

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If you know what makes a customer come back for more, you’re onto a winner. Customer acquisition cost can get out of hand, and the true cost of acquiring new customers can be as much as 25 times more expensive than holding onto an existing one. The good news is that your customers want to be loyal to you – just like you want them to. It’s a win-win situation. But only if you know how to make your business so valuable that a prospect turns into a raving fan. A lot of the times, this means putting yourself into …

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Gratitude Is Rewarding – 5 Ways to Fire Up Retention and Boost Conversions with Thank You Pages

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Here’s the thing about leads – some are cold, some are warm and some are qualified. But sometimes, there are these leads that are just blazing hot, ready to fire up and buy from you. Who are these? These are the leads that already been through your sales funnel once. They’ve just subscribed to your newsletter, downloaded your eBook, or signed up for a free trial; or maybe even spent actual money and bought one of your products. So, is that it? Is this where your conversion funnel will end? Will you say a polite thank you and let them …

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6 Tips to Boost Your Site’s Conversion Rate Using Images

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Photos can easily engage people. Depending on the images you choose, they can break the dullness of an all-text website. And, in some cases, no words could make the message clearer like the means a great image can. Thus, images are excellent in boosting your conversion rates. In some cases, incorrect selection of pictures can injure your company, too. As photos directly influence the conversion rate, it’s ideal for you to recognize how to pick the appropriate images without pricey blunders. Companies that utilize a more relevant image on their web page experience an improved CTR (i.e. Click-through rate) to …

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10 Key Factors May Impacting the Consumer Behavior of Your E-Store

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Most of the big companies in the market are successful in making best e-commerce store in the world. But they failed to make successful business because they didn’t study customer behavior. There are lots of factors that influence the consumer behavior of online shop and you have to do enough research before launching your products for online sale. Here are some of the key factors that can impact on the consumer behavior of your e-commerce shop: 1) Website design: Most of the visitors consider website appearance to be an important factor before making any trade. Some the users skip the …

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10 Tweaks to Increase Your Onsite Conversion Rate

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No matter how interesting your site is, how much traffic you get, or what your possibilities for growth are, your online success is still dependent on one critical variable: your conversion rate. Your conversion rate is your ability to secure “conversions,” which could refer to anything from product purchases to filling out a lead generation form to even watching a meaningful video. The sticking point is that a conversion is some measurable action that makes a user more valuable to your site. Why Your Conversion Rate is so Important If you can’t get conversions, you can’t make money on a …

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Best eCommerce Store Color Combination for Better Conversions

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No doubt, any online store aims to thrive in a highly competitive business environment. As a rule, the aims of a website are not restricted to engaging visitors and ensuring their retention. The most important thing is to convert your visitors to buyers. And such directing them to action can and should be done through very subtle things like color output and typography at your site. In other words, don’t underestimate colors when it comes to eCommerce. No doubt, a happy choice of color combination can boost conversions. That’s why we need to choose color schemes in online stores wisely. …

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