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Best eCommerce Store Color Combination for Better Conversions

No doubt, any online store aims to thrive in a highly competitive business environment. As a rule, the aims of a website are not restricted to engaging visitors and ensuring their retention. The most important thing is to convert your visitors to buyers. And such directing them to action can and should be done through very subtle things like color output and typography at your site. In other words, don’t underestimate colors when it comes to eCommerce. No doubt, a … Continue Reading…

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9 Ideas to Boost Your eCommerce Sales Using Discount

As a website owner, you wake up agitated in the morning, grab a cup of tea, and the first thought to hit you is, ‘how can I increase my online sales?’ After a few more sips, your next thought is, ‘how can I get prospects to stay in the funnel?’ Sounds familiar, doesn’t it? The truth is that today’s online consumers are tech-savvier than ever. Combine that with the fact that there are more online stores today than ever before, … Continue Reading…

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3 Tips for Providing Excellent Website-Based Customer Support

It’s not enough to simply have a website. In today’s marketplace, you need a site that adds value to your customers’ lives. In one sense, this means offering exceptional support for their specific needs and pain points. Customer Support Matters: 3 Tips for Immediate Application Customer support matters more than you realize. It’s not just about solving isolated needs – it has just as much to do with building your brand and establishing a reputation as a company that’s willing … Continue Reading…

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What eCommerce Marketers Should Know About Mobile SEO in 2017

By the time you finish reading this, everything we may have learned about mobile SEO could be wrong. That’s because the paradigm that exists today is based on the desktop-first world, and Google is close to catapulting us into the mobile-first world with a significant update on how they render, crawl, and rank the web. The search engine giant, Google, has already started testing their mobile first index, which not only rewards the mobile-friendly websites but also ranks the desktop … Continue Reading…

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Global Marketing – Selling a Product across Cultural Borders

Running an online business selling a product may seem simple – advertise your product, draw in customers, sell. However, with so many competing products, getting people to buy your product actually proves quite difficult. This statement is true for both national and international businesses, irrespective of the size of your eCommerce business. It is not that easy to sell products online, especially across cultural and geographic borders. Therefore, here are a few ways to bump your business in a competitive … Continue Reading…

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6 Tips to Get Success with your New ECommerce Store on 2017-2018

The e-commerce balloon is getting bigger with each passing day as you know people are looking forward to having their say in getting the style to their closet through e-commerce platforms only. The e-commerce flow started with few big brands jumping in, but the air has affected others due to higher revenues and star branding features. Let’s talk about some of the tips that can help you in running your new e-commerce store: 1) The user should always be your … Continue Reading…

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How to Increase the Success of Print Commerce with Latest Marketing Strategies?

The print industry has seen tremendous growth over the years, and web-to-print has come as a revolutionary solution to this business. There are amazing benefits one can reap from this single business if implemented in the right way. But, since we have been used to old marketing and advertising style will we be able to succeed using the new strategies. Marketing is basically planning and execution of the products or services development, promotion, distribution, and pricing. The Print Commerce is … Continue Reading…

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How Online Design Tools Can Help You Win the Hearts of Customers

Today, good marketing is all about personalization. By lending a sense of individuality to what was once mass marketing, companies using customization and design tools can cater to customers who want to feel seen and heard by the brands they frequent. Because of this, online design tools are quickly becoming go-to for brands who want to promote brand recall and increase customer loyalty. What are Online Design Tools? Online design tools vary in function and form. Some online design tools allow clients … Continue Reading…

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Top Hosting Companies for ECommerce Business Sites in India

Most web-based services in India don’t bother to do any detailed research on the web hosting services that they hire for developing their web presence. However, it’s natural for these services to look for a web hosting service that’s both reliable and secure. There are a few good service providers that are catering to the requirements of various online business websites, especially to the most eminent e-commerce websites. This article provides an insight into the top 5 reliable web hosting … Continue Reading…

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How to Make an eCommerce Website Responsive in Nature

This is an era of online shopping. With new mechanisms and technology, physical shopping is getting replaced by online shopping at a rapid rate. The fact that online shopping allows the customers to get access to different products from the comfort of their homes has made this concept so popular. Besides, with timely delivery and attractive discounts, online shopping has become the need of the hour. And as a result, the idea of eCommerce has come a long way in … Continue Reading…

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