eCommerce - Mobile Commerce

Why Cross-Channel eCommerce CRM is the New Sheriff in E-Town

Back in the late 1990s, nobody would have guessed that someday we’d all be using a smartphone to shop online. Nor would they have imagined that stores like Amazon – which began out of a garage as a modest online book reseller – would evolve into the juggernaut that it is today, a company that’s now worth more than Walmart. Indeed, eCommerce’s evolution has changed everything about retail. While studies show that eCommerce only accounts for about 10% of all retail, it’s grown into a giant $4 trillion worldwide industry. Experts are predicting that by 2020, e-retail will be hauling … Continue Reading…

Software Solutions for Tech Startups

Starting a new business can be daunting, and can feel like something of a minefield; with so much to think about how do you make sure that the right jobs are being prioritized, and the most important tasks fulfilled? With paperwork and other legalities taking up precious time the software side of things can often take a back seat – big mistake! It’s essential that you don’t assume the right software will just leap out at you, or that your company can get by on any old thing. Tech startups, in particular, need to be acutely aware of the software … Continue Reading…

Can Your CRM Save Your Business?

Can Your CRM Save Your Business?

In a gist, Customer relationship management (CRM) may be defined as a set of practices, strategies, and technologies that organizations across the world use to manage and analyze business to customer or business to business synergy in terms of data and communication throughout the customer lifecycle. This is done with the larger objective of improving business relationships, assisting in customer retention and driving revenue. It is no surprise then that CRM systems are devised to cull information on customers across numerous channels – which may also be described as critical points of contact between the customer and the company. These … Continue Reading…

Best Practices for Using CRM Software for Sales and Improved Productivity

Best Practices of Using CRM Software for Sales & Improved Productivity

There is nothing more important than keeping the customers delighted and hooked to your organization, but ever wondered how the work can become painless for the sales and your customer service team? They certainly deserve a suitable and efficient way to reach out to customers in the best possible way without being burdened. At times, it becomes backbreaking to live up to the expectations of both the management and the customers, in this scenario, a CRM works phenomenally well to lift the sales team out of the mire and perform better than anticipated. Perhaps it not always as simple as … Continue Reading…