Content Marketing

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Unique Tips to Incorporate YouTube Ads in Your Marketing Strategy

YouTube is one of the most valuable platforms with vast and influential targeting capabilities. The second-most popular website after Google, YouTube draws around 2 billion visitors a month. This platform is great for driving engagement and creating market value. It is a great marketing channel and gives users low-friction conversions. However, brand advertising on YouTube is not an easy feat. Creating YouTube Ads for your intended audience is an art and it takes a lot to become an artist. Looking …

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How to Amplify Your SEO with Video Content?

“If a picture is worth a thousand words, a video is worth much more!” Video content is undeniably a fantastic tool that not just compliments your overall SEO strategy but also generates a return on investment. Its presence could really make or break the optimization efforts and drastically improves your organic page ranking. Wish to boost your SEO rankings to drive more audience? If yes, then try out adding the video content and let your website outperform the competitors in …

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Top 10 Digital Marketing Tools in 2021

We, digital marketers, depend on various marketing and automation tools for our day-to-day tasks. Having the right tools in our arsenal is vital for our as well as our client’s growth. Some tools have been in the market for years, while some are still new but making the noise in the market. In today’s time, digital marketing is not only collecting leads, doing SEO, or running ads; it is way more than that. And you need different tools for different …

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8 Effective Ways to Promote Your Website for Free

We all know that millions of pages are published every day by millions of content authors, but not all of them are well-known. Creating a business website is just a start. In order to expand, your website must attract a large amount of traffic. As a consequence, promoting the website is essential. On the contrary, website promotion can be difficult and time-consuming, as well as costly. The types of websites that need promotion know no bounds. Whether it’s a business …

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5 Video Marketing Changes Post-COVID

The pandemic has taken over many lives and has been observed to shape new consumer behavior. As most individuals spend their time scrolling through their mobile phones or working on their laptops, the Internet has served as a window to see how everyone is coping and adjusting to the new normal. Going all-in for digital was only a future many were looking forward to until everything moved faster than expected and planned. Thus, many business models and marketing strategies of …

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Why Content Writing Matters for Brands and Businesses in 2021?

Content writing is quite popular now because the majority of the brands are looking for high-quality and relevant content to help them rank higher and reach a larger audience. Content is all about providing the right information to the readers on various topics. However, writing is a skill and not everyone can excel unless they have a good command of the English language. Content writing services are in high demand as new sites want great content. So, if you have …

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8 Ways Digital Marketing Can Help Nonprofit Organizations

Nonprofit organizations are not in the business to make money. Rather, it is about collecting donations and dispersing them to deserving causes. They must do all they can to keep their operational expenses down. The digital platform provides a fantastic opportunity for them to do this. They don’t have to spend thousands of dollars on analog advertising. They can use the platforms to showcase their work without any limitations. Our article will explore 8 ways digital marketing can help nonprofit …

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Using UTM Links in Digital Marketing: A Beginner’s Guide!

Wanna track your digital marketing performance and measure the ROI of your campaign? Even if you’re a beginner in digital marketing, you must know that you won’t succeed simply by a mediocre website and some social posts. You have to track your digital campaign to know which of your strategies is performing well and which one is not. This way, you can be sure that you get high engagement rates and reach a good marketing ROI. Using UTM links in …

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How to Repurpose Content to Get More Engagement?

Are you looking for ways to introduce some fresher content to your digital marketing strategy? It might be tempting to jump into it and invent something outstanding and out-of-the-box. But it might not be necessary since you most likely have everything you need at hand already. We’re talking about the content that you’ve had for a while, and that has probably become outdated. You can give your content the new life and repurpose it to get more traffic and engagement …

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Content Fuel Review: A Great Way to Automate Your Content Marketing Needs

We are living in the era of digitalization where content is the key. But of course, to find an online content writing service can be troublesome if you are a beginner. But hang on! Have you been to Content Fuel yet? If not, then surely you are missing out on the best of the content services. Personally, what I experienced is the best content that I could use for my site that helped me optimized it as per the SEO …

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