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Global Marketing – Selling a Product across Cultural Borders

Running an online business selling a product may seem simple – advertise your product, draw in customers, sell. However, with so many competing products, getting people to buy your product actually proves quite difficult. This statement is true for both national and international businesses, irrespective of the size of your eCommerce business. It is not that easy to sell products online, especially across cultural and geographic borders. Therefore, here are a few ways to bump your business in a competitive … Continue Reading…

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6 Ways Your Visual Content Will Boost Your Blog Posts

Visual elements in a blog post catch the eye and hold it; they are excellent for fostering intriguing and promoting interaction between blog content and a wider audience of viewers. These visuals should do more work, though, than serve as aesthetically pleasing intervals in a post. They offer up an opportunity not only to make content more engaging but to improve its readability and accessibility. In order to best utilize visual content on the dazzling, distracting Internet, consider the following … Continue Reading…

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How to Decide the Basis of Your Content for SEO Purposes

Great content is the backbone of any successful SEO strategy, and so it only makes sense to have a solid basis for creating. Many novice digital marketers think good content just happens. They don’t appreciate the thought process that goes into simply identifying what kind of content to create and share. There are a few checklist items that successful digital marketers use before creating content for SEO. Keyword Research Keyword research is simply a way for you to identify the … Continue Reading…

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10 Pro Content Marketing Tools Your Small Business Can Use

If your small business hasn’t subscribed to content marketing tactics yet, now is a good time. But where do you start? There are literally hundreds of tools to choose from, and every one claims that it’s the best for your small business. It’s worthwhile to take a closer look at each and decide whether its assertions about top utility for small firms are valid. Here are some of the best small-business content curation and marketing tools as recommended by the pros. … Continue Reading…

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Republish Your Old Posts with Up-to-date Content to Get More Traffic

Let’s face the truth. It is not easy to just write an article, publish on a website and then start getting traffic in thousand numbers. Especially if you are a veteran blogger, then it needs a lot of more work to get potential and high traffic. Every writer knows that publishing a new content means a well-researched, well-written and engaging piece of article he/she needs. You have to give meaningful and to-the-point information with showing your brilliance in writing. We can … Continue Reading…

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How to Make the Most Out of Content: An SEO Perspective

From the early days of SEO, content has played a vital role in driving traffic, increasing SERPs, attracting backlinks, and converting visitors into customers. But, though SEO specialists have always realized the importance of “content generation,” they didn’t always emphasize content quality. At least, this was the case before Google’s Penguin and Panda updates. Times have changed, though. Google has become much smarter and is no longer satisfied with spammy, link-stuffed content. The search giant is all about providing value … Continue Reading…

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Here’s Why You Need to Develop More Interactive Content

Do you feel like your content is getting stale? Tired of writing the same old bland blog posts that never get read or shared? You may need to give your content marketing a face-lift and interactive content could be the answer. Interactive Content: A Must-Have Content marketing has undergone a pretty clear progression. At first, there was pure text-based web content. Then, there was rich media content. Personalization followed as the third predominant trend. Now, we’re experiencing what Scott Brinker … Continue Reading…

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How to Write Content that Will Appear in Google SERP Snippets

When you search Google with a question, it tries to answer it immediately. Try this: write the keywords how to breathe for Pilates in the search engine. What you see at the top of the result is a snippet. It gives you a definition of the term, practically answering your question straight away, so you don’t even have to visit the page. The point is: if you want to take your search further, that’s the page you’ll probably visit. That’s … Continue Reading…

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The Strategies to Improve Writing Skills as a Blogger

Writing a blog can be a great way to express yourself, share information with the public, and build an audience to promote your personal brand. But to develop a blog that readers will want to return to time and again, it’s important to work on developing robust strategies to improve writing skills as a blogger. A few simple tips and tricks will help to make your blog more interesting and compelling and keep your audience coming back for more day … Continue Reading…

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Best Sources / Tools for Students to Improve Their Writing Skills

Once you get to college, your writing skills are more important than ever. It’s vital that you work and improve your skills, as your grades will depend on them. You’re not alone in this, though. There are lots of sources online that will help you get the most out of your writing. Here’s some of the best out there for you to try out. 1. Grammar Girl: This fascinating blog can keep you abreast of what’s new and exciting in grammar. … Continue Reading…

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