WordPress Content Curation Guide - What, How, Plugins & More

WordPress Content Curation Guide – What, How, Plugins & More

Content Curation is one of the most discussed topics among professional bloggers and marketers these days. And why shouldn’t it be? Today’s users don’t have enough time to visit blogs and websites. Instead, they want everything at one place. Literally, they love being told what’s worth visiting, reading and sharing. Every day, millions of blogs churn out a huge amount of content which is obviously quite difficult for a normal reader to consume. That’s where content curation proves to be extremely useful. This blog post is written with the intention of clearing all your misconceptions about content curation and making you familiar with some best plug-ins through which you can easily handle content curation on your WordPress-powered site. Let’s start! Content Curation: What Does It Really Mean? To put it simple, content curation is the process of collecting a large amount of high quality content from several reputable blogs or publications, selecting only the best, most meaningful pieces of content and presenting these in a more organized, valuable way in one centralized place. Most of the top bloggers and online publishers use this method to attract more visitors to their websites. They smartly collect the most relevant and up-to-date blog posts/articles … Continue Reading…

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How Can the Digital Signage Boost Up Your Marketing Campaigns?

According to a recent market study, 90 percent of the agencies and the media companies have reported that they are increasing their expenditure in the digital marketing efforts. This means that more and more organizations are getting digitally savvy in nature. The digital signage templates are becoming popular among the marketers and the advertisers who are trying to enhance the growth of the business. This surely indicates that the traditional marketing methods are to be replaced with the digital media. The skills, approaches and the tools required for the digital signage should be modified accordingly. To know more about digital signage read the wiki page. Emergence of Digital Marketing: With the introduction of digital marketing and eCommerce, the use of digital signage has added freshness to the marketing environment. As the modern audience is more accustomed to the digital media, the marketing campaigns should also be adopted according to the behavior of the audience. The digital signage, which provides improved interactivity, can easily become a part of the modern world of digital marketing. Content Strategy: As the networks of the digital signage are dependent on the content, a proper content strategy needs to be maintained right from the beginning. If … Continue Reading…

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Tools & Tips to Deal with your Stolen Content (Plagiarism)

The internet space is ruled by content, and hence the quote “Content is King”. It typically attracts large number of people, which in turn establishes and popularises brands, increases visibility, engagement, and organic and social leads. That is the power of written words. No wonder then many unscrupulous entities rob high ranking and lucrative content for their own benefits. This form of thievery is also called “Plagiarism” where text based information, graphics, info graphics and ideas are simply copied and passed off as one’s own. Content-theft has turned into an epidemic. You need to make sure you protect your rights, rank and revenues generated from these informative literary pieces. After all an engaging content demands immense talent, passion, research and labour. So how do you know your precious article or product information has been robbed? Mentioned below are some of the ways you can find out. 1. Search Engine Query – One of the most popular and easy ways of finding whether your content has been flicked is Google or any other search engine. Simply paste a couple of unique sentences from your post and let the results speak for themselves. Scrutinise the links. If there are several websites apart … Continue Reading…

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Search Engine Optimization Tips & Tricks: Part 4 – Sitemaps

Recently I read one very interesting and useful e-book related to Search Engine Optimization. This really help me to learn a lot of concept about SEO. And also the tips are very useful to increase search engine ranking of your website. So here I am sharing the content of that e-book with you all. Hopefully this will also help you to increase your knowledge in Search Engine Optimization. This is the Part 4 of 4 articles  – Sitemaps. Sitemaps Site map submission We strongly recommend that you build a site map in XML as outlined on www.sitemaps.org. This is one of the few initiatives where Google, Microsoft and Yahoo have all agreed to a common file format that all search engines will use: robot.txt format. All three search engines use this map to crawl your sites. It requires that your site is set up and created in such a way that every time a page is removed, changed, or deleted, the XML sitemap is updated. You will find specific examples on how to implement this at www.sitemap.org. It is also possible to manually submit all of your pages to Google via the webmaster tools. For complete instructions in how to … Continue Reading…

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Search Engine Optimization Tips & Tricks: Part 3 – Structure

Recently I read one very interesting and useful e-book related to Search Engine Optimization. This really help me to learn a lot of concept about SEO. And also the tips are very useful to increase search engine ranking of your website. So here I am sharing the content of that e-book with you all. Hopefully this will also help you to increase your knowledge in Search Engine Optimization. This is the Part 3 of 4 articles – Structure. Structure Content, Then Links, Then Structure After the importance of content and links, follows structure. Good site structure is critical because it: Enables you to obtain long tail traffic Enables spiders to navigate proficiently giving it the ability to get to more pages Allows the spider to clearly understand what the page is about File Structure/Database Naming When using the database ensure there are no question marks in the file structure name. Most databases have a mod-rewrite function which allows you to name the structure according to the categories and words rather than random alphanumeric symbols. Notice the url string in the search bar above. Even big sites, like American Airlines, make the simple mistake of not using correct structure. There is … Continue Reading…

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Search Engine Optimization Tips & Tricks: Part 2 – Links Are Queen

Recently I read one very interesting and useful e-book related to Search Engine Optimization. This really help me to learn a lot of concept about SEO. And also the tips are very useful to increase search engine ranking of your website. So here I am sharing the content of that e-book with you all. Hopefully this will also help you to increase your knowledge in Search Engine Optimization. This is the Part 2 of 4 articles – Links Are Queen. Links Are Queen Content is King and Linking is Queen. Once you have created unique and original content, it is mandatory to create internal and external links to pages with targeted keywords. In this section we will discuss and present multiple linking strategies. Oftentimes link building is a very laborious project. The External Link External links are links that come from other URLs. External link should be built around targeted words. External linking is second only to content in importance. An html code link example another site might use to link to your site: <a href=”http://www.yoursitehomepage.com/”>YOUR CHOSEN KEYWORD</a> Search engines continually seek opportunities to ensure search results are accurate and specific. That’s just what searchers want. As an example, two … Continue Reading…

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Search Engine Optimization Tips & Tricks: Part 1 – Content Is King

Recently I read one very interesting and useful e-book related to Search Engine Optimization. This really help me to learn a lot of concept about SEO. And also the tips are very useful to increase search engine ranking of your website. So here I am sharing the content of that e-book with you all. Hopefully this will also help you to increase your knowledge in Search Engine Optimization. This is the Part 1 of 4 articles – Content Is King. Content Is King The single most important factor to ensure success on your website is unique content. Content must also be fresh and relevant for each category page. We cannot stress enough the importance for this type of content in order to garner search traffic. Nothing is more critical in achieving solid organic and paid traffic. Your content, coupled with the keywords your customers are searching for on your product, should tell your customers what you want them to know about your product. Your content should engage your readers! Ideally, content for main category should contain between 250 – 500 words. If it is more than that take the opportunity to break the content out into a “next” page. Over … Continue Reading…