Storytelling

3 Storytelling Tips for Entrepreneur Brand Building

We know that in building a brand, a product/service will be doing itself a favor. Only those brands, which have integrity and honesty, will survive in the rat race for customer eyeballs. In such a scenario, how does one create stories, which help increase sales? Creating stories about a brand or a service is a good ruse to increase sales. However, one needs to know from where to get material to narrate these stories. This article talks about three storytelling tips, … Continue Reading…

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Latest Twitter Statistics that All Marketers Should Know

Social media extend its reach to professional and personal spheres of our lives. The Social media platform statistics roll out now and then across the world to make the brands and businesses comprehend the benefits they can obtain from it. And one of the best platforms to reach a wide audience worldwide is Twitter. Besides being an excellent social networking site to publish news and generate brand awareness, the platform is availing more and more numbers of users every day. … Continue Reading…

The Team Management Software by Monday.com - Feature Review

The Team Management Software by Monday.com – Feature Review

Monday.com is an effective team management solution that serves the needs of small as well as midsize companies across different industry verticals. This software let businesses to manage their projects efficiently and promotes knowledge sharing among staff members. The unique team management software Monday.com offers a professional platform that let project members produce knowledge base and communicate with each other. They can share images, files, designs, messages or any other project specifications through this software. It is a tool with whom … Continue Reading…

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How to Do a SWOT Analysis for Your Small Business?

Running a business is not easy! From marketing and sales to the management of employees, there are endless things that require your attention. To run a successful business, it is important for the business owner to think strategically and have a vision. They need detailed business insights to create an effective business plan. Strategic business planning provides a roadmap to achieve your business goals. When it comes to business planning, thinking outside the box is necessary. The aim of every … Continue Reading…

outdoor advertising - led screens display

Why Outdoor Advertising Via LED Screens Gained So Much Popularity?

As a newer and innovative technology being regularly introduced, promotion and branding techniques adopted by businesses are changing at a rapid rate. The newest form of advertising is ‘Outdoor LED Displays’. These are the display screens which are dynamic in nature and are generally used in the place of traditional billboards. The display screen is generally preferred due to the fact that it is a onetime investment after which the users will be competent to customize it every time they … Continue Reading…

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Understanding Enterprise SEO & Why You Might Need It

Most people understand — from a general perspective — what is meant by the term “enterprise business”. These are large corporations with a huge market share. Digital marketers know that these kinds of businesses invest heavily in their digital marketing efforts and their SEO programs in particular. Every slice of data matters — even a 1% increase in conversions can mean tens of thousands of dollars. Enterprise SEO marketing is a specific search engine optimization strategy geared towards these larger … Continue Reading…

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6 Tips to Boost Your Site’s Conversion Rate Using Images

Photos can easily engage people. Depending on the images you choose, they can break the dullness of an all-text website. And, in some cases, no words could make the message clearer like the means a great image can. Thus, images are excellent in boosting your conversion rates. In some cases, incorrect selection of pictures can injure your company, too. As photos directly influence the conversion rate, it’s ideal for you to recognize how to pick the appropriate images without pricey … Continue Reading…

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Understanding the Role of Case Studies in Online Marketing

If you’re looking for ways to enhance your online marketing efforts and improve conversion rates, you may consider adding case studies to your content marketing efforts. While they may seem clinical and dated, they actually speak to prospective clients and yield a number of tangible benefits. Why Case Studies? Today’s customers are connected. The growth of the internet and the explosion of mobile devices means they have access that wasn’t possible in previous decades. If they want to find information … Continue Reading…

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4 Ways Cloud Technology Can Improve HR Management

Technology is an integral part of business success. Every department from HR to Finances will benefit from the correct use of technology – it helps departments be more productive and cost-effective. In today’s world of technology, the go-to technology is cloud computing. For the HR department, cloud computing can provide improvements that ripple across the business. In the latest Global HR Technology Survey by PwC, businesses showed their commitment to implement cloud technologies across the HR department. Overall, 73% of … Continue Reading…

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Why You Need Experts for the Digital Side of Your Business

In today’s digital age, more and more businesses are reliant on technology in order to continue operating smoothly. Form reliable web hosting services through to superb web design services, there are many tech services that businesses require in order to enable them to compete with their rivals. The good news is that there are also many providers that offer these services, so developing the digital side of things for your business should not be a problem. You need to think … Continue Reading…