Affiliate Marketing

Why Every Business Must Measure the Influencer Marketing ROI?

Influencer marketing has paved the way for businesses to reach wider audiences and grow their customer bases. However, it does come with its fair share of challenges. About 52% of marketers found that measuring the ROI of their influencer marketing campaigns was their topmost challenge. Image via Linqia. But it’s a necessary process. Without measuring your ROI, it’s difficult to figure out if your campaign was successful or not. But that’s not all. Here are some other reasons why you need to measure influencer marketing ROI. Why is it important to measure your influencer marketing ROI? The primary goal of every marketing …

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Simple Ways Affiliate Marketing Can Completely Transform Your Blog

You’ve joined the Shopify Affiliate Program. Or perhaps you’re a website specialist or designer who’s interested in affiliate marketing for winning easy revenue. Notwithstanding, you arrived, you’re presently prepared to begin advancing Shopify and acquiring commissions. You’ve done your exploration and realize your ideas. You’ve composed articles and blog entries previously, so this ought to be a breeze. So, for what reason would you say you are gazing vacantly at a blinking cursor? Try not to freeze! A mental obstacle is typical, and I’m here to help. Below are the fundamentals for completely transform your blog for affiliate marketing. 1. …

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Using API (Application Programming Interface) in Affiliate Marketing?

Affiliate marketing is growing consistently and it is attracting several new players into the market every month. With so many apps that need to be integrated, it is becoming quite diverse from a technology point of view. There are several challenges in the integration of diverse apps. Application Programming Interface (API) is offering an ideal solution to this problem in affiliate marketing. API is nothing but a set of diverse tools and protocols which allows different apps to connect with each other through JSON or XML. APIs are widely used all across the internet and you can’t even notice it. …

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Your Complete Guide to Run a Perfect Influencer Marketing Campaign

A successful strategy for influencer marketing is key to help your business grow rapidly, along with increasing brand exposure, build authority in the market, and reach out to new audiences and engaging them. Influencer marketing is all about focusing on key leaders and influential people to drive the brand’s marketing campaign, instead of marketing directly to a large group of consumers. Using influencer marketing, you promote, inspire, and influence your customers to buy or consume your products or services. Influential people and celebrities runs this campaign; hence, influencing consumers is much easier. In this marketing, the brands collaborate and share …

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How to Successfully Create an Influencer Marketing Campaign for ECommerce?

Influencers are emerging as a crucial link to bridge the gap between brands and relevant customers. Of millennials, 70% prefer to buy the products endorsed by their peers. Because of this, brands in all kinds of industries are creating influencer marketing strategies to drive sales and raise brand awareness. In fact, 86% of marketers used influencer marketing in 2017. It is only natural for your eCommerce brand to leverage influencer marketing to boost conversions. An eCommerce store needs to ensure a great shopping experience and an effective marketing campaign to increase its market share. Let’s take a look at the most important steps to create …

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7 Ways to Promote Your eCommerce Product without Being Salesy [Infographic]

7 Ways to Promote Your eCommerce Product without Being Salesy (Infographic)

Are you looking for new ways of promoting your e-commerce products on social media without annoying others with sales pitches? The ways that allow speaking directly to the target audience without sounding like a salesperson? Read on, you’ve come to the right place. Let me start by saying that selling products on social media requires a special approach that captures the interest of consumers in a way that they want to go to your website and see what the offer is all about. For eCommerce businesses, social media is one of the most important sources of traffic. So they need …

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Generational Marketing: Reaching Customers One Age Group at a Time [Infographic]

Generational Marketing: Reaching One Age Group at a Time (Infographic)

Targeted marketing strategies are a crucial part of any type of communication between a consumer and a business. As a marketer, you cannot simply craft a message and hope it lands well with the audience. You need to know who you’re talking too, and you need to adjust your message to them. That usually means you need to segment your audience according to one of many factors. When you segment and address audiences according to their age group, you’re engaging in generational marketing; a tried and tested way of approaching marketing communications. Generational Marketing in the Era of Precise Targeting …

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5 Referral Marketing Strategies All Mobile App Developers Should Consider

Whenever we launch a mobile application, we remain excited to see the mobile app download rate touching the sky. We wait for the users to reach our app page and hit on the ‘Install’ button like a kid waiting for his turn to have a candy. Isn’t it so? But, have you ever wondered what makes them download your application? How they land on your app when there are 1000s of alternatives available on the app store? How do they determine if they want to try your app or not? And how they build trust in your mobile app and …

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How to Optimize the Conversion Rate of Your Affiliate Traffic

Affiliates are a good source to attract traffic and for deriving a decent income. They are widely used by various website owners on their website to earn good commission rates from various e-commerce platforms. But, do you know how to optimize the conversion rate of your affiliate website to get higher rates online? Affiliate traffic gives you good rates, which are better than others and of course, it increases your website value as well. Let’s see how you can optimize the conversion rate of your affiliate website: 1) Do keep track of Competitive Intelligence: Spying on your competition is not bad; …

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Global Marketing – Selling a Product across Cultural Borders

Running an online business selling a product may seem simple – advertise your product, draw in customers, sell. However, with so many competing products, getting people to buy your product actually proves quite difficult. This statement is true for both national and international businesses, irrespective of the size of your eCommerce business. It is not that easy to sell products online, especially across cultural and geographic borders. Therefore, here are a few ways to bump your business in a competitive online world. Identify your target market Not just a general target audience, this being anyone who might find your product …

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