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Is Influencer Marketing the Future of Marketing? (Infographic)

April 25, 2017October 17, 2016 by Souvik Banerjee

Looking for ways to leverage your marketing efforts? Why not try implementing influencers into your marketing strategy? Influencer marketing has recently been adopted by marketers across the globe in order to achieve their goals more effectively. There’s a good reason for this. Whether it’s with lead generation, boosting conversions, or gaining more loyal customers; influencer marketing has shown to be beneficial in improving all these aspects. Facts behind influencer marketing and its benefits If you’re skeptical about these claims, you …

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How Innovative Green Technologies are changing the future of HVAC

April 25, 2017October 17, 2016 by Souvik Banerjee

Technology is changing virtually every field in the world today and HVAC systems are no different of course. While there is no getting away from the fact that HVAC systems are power hungry in most cases, it is also true that there are cutting edge and innovative green technologies that are coming to the fore to change the future of HVAC. What has led to the rise of green technology? There are several important factors that have gone into the …

Attract New Customers Using These Amazing Strategies

April 25, 2017October 17, 2016 by Souvik Banerjee

The process of starting a business is very similar to that of planting a new tree. We wait for both to reach a certain age before success starts blossoming. A seed cannot sprout and grow without the right amount of water, light, and warmth; any startup business will go up in smoke if the initial investment is not met with time, money and patience along with a foolproof business plan. Lastly, a tree needs food for all its parts to …

3 Awesome All-in-One Robotic Vacuum Cleaners for your Home

April 25, 2017October 17, 2016 by Souvik Banerjee

I am back with three robotic vacuum cleaner, which you can get to buy from at a very reasonable price. Basically, women are no more restricted to doing only household works, but rather managing more than that even both indoor and outdoor works. Keeping their hard works in mind, I am dedicating this article to those working ladies, who are really struggling a lot in their daily life. I will be discussing 3 robotic vacuum cleaners that are performing best …

Is Video a Part of Your Digital Marketing Strategy?

August 29, 2023October 14, 2016 by Souvik Banerjee

Just when you feel like you’ve caught up and have an active digital marketing strategy, a new trend seems to emerge that suddenly dates you. In this case, it’s video. While video has long been a valuable marketing tool, it’s now considered a must-have marketing tool. Is video a part of your digital marketing strategy? Here’s Why You Need to Use Video If the video doesn’t already play a major role in your overall digital and content marketing strategy, then …

Why Google Identity Program is a Must for Mobile App Developers

April 25, 2017October 13, 2016 by Souvik Banerjee

Mobile app development companies have played a huge role in the eCommerce industry that is fueled by mobile applications development. Every smartphone user uses specific applications that suit their personal interests and purposes. As a result, it has become really important for mobile app developers to consider the aspect of security other than giving these end users a highly efficient experience with the products. The security concern The trend of using mobile applications for buying products or booking services is …

Complement your Digital Marketing Efforts with Offline Tactics

October 8, 2021October 13, 2016 by Souvik Banerjee

Digital marketing has been the prime focus for all corporates in recent years. Whether it’s a small business or large multi-national firm, every organization seems to be spending heavily on digital marketing. A few years ago, SEO was a game changer in digital marketing but it quickly faded off due to unpredictability. Marketers then switched to SEM methods namely PPC/PPV advertising. SEM is still practiced today but unless you have an expert marketing team, it can quickly eat up marketing …

How to Write Blog Posts that Increase Conversion Rate

April 25, 2017October 13, 2016 by Souvik Banerjee

Alright, so you’ve got a great product or service to offer your customers – but how can you effectively let them know about it? Before you can sell, or even offer, what you’ve got, you have to attract them to you. Writing blog posts is a great way to inform potential customers about how you can solve a particular problem they’re having… but getting them to click and read can be a difficult thing to achieve. Then, the challenge becomes …

How to Boost your Social Media Followers (Facebook, Twitter, Instagram)

April 25, 2017October 6, 2016 by Souvik Banerjee

As social media is one of the biggest marketing trends on the Internet, it pays to know the techniques on how to make your online marketing work on these social media platforms. The three largest platforms that are used by businesses are Facebook, Twitter, and Instagram. These three are the most favored online marketing platforms since they have, more or less, the biggest number of active users. Hence, learning the twists and turns on how to market your brand through these “big …

5 CRO Mistakes (Conversion Rate Optimization) you are Making

April 25, 2017October 6, 2016 by Souvik Banerjee

If you have landing pages that aren’t earning the conversions that you think they should, it might be time to take a closer look at what you are doing when it comes to conversion rate optimization. Without realizing it, you could be making mistakes that are impacting your bottom line. Check out these sneaky CRO errors that could be haunting you. #1 Not Focusing on Performance Landing pages that load slower when a visitor arrives on the website or blog …

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